A Primer on Communication and Communicative Disorders PDF Download

Author: Howard D. Schwartz
Publisher: Pearson Education
ISBN: 9780205496365
Category : Audiology
Languages : en
Pages : 0

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Book Description
This introductory text on communicative disorders offers students a comprehensive look at language and speech issues that is engaging, easy to understand, and filled with student learning aids. KEY TOPICS: This text, appropriate for both majors and non-majors, covers the basics of communication science, normal language and speech development, and the full spectrum of communication disorders. MARKET: Written for students taking introductory courses in communication sciences and disorders.

Author: George F Hayhoe
Publisher: Routledge
ISBN: 113559550X
Category : Computers
Languages : en
Pages : 310

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Book Description
This practical volume provides a thorough introduction to conducting and critically reading research in technical communication, complete with exemplars of research articles for study. Offering a solid grounding in the research underpinnings of the technical communication field, this resource has been developed for use in master’s level and upper-division undergraduate research methods courses in technical and professional communication.

Author: Don W. Stacks
Publisher: Guilford Publications
ISBN: 146252270X
Category : Business & Economics
Languages : en
Pages : 417

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Book Description
Thousands of public relations (PR) students and professionals have relied on this authoritative text to understand the key role of research in planning and evaluating PR campaigns. Revised and expanded to reflect today's emphasis on standards-based practice, the third edition has a heightened emphasis on setting baselines, creating benchmarks, and assessing progress. Stacks presents step-by-step guidelines for using a wide range of qualitative and quantitative methods to track output, outtakes, and outcomes, and shows how to present research findings clearly to clients. Every chapter features review questions and a compelling practice problem. PowerPoint slides for use in teaching are provided at the companion website. Instructors requesting a desk copy also receive a supplemental Instructor's Manual with a test bank, suggested readings, and case studies. New to This Edition: *Chapter on standardization, moving beyond the prior edition's focus on best practices. *Chapter on different types of data sets, with attention to the advantages and disadvantages of using Big Data. *Addresses the strategic use of key performance indicators. *Covers the latest content analysis software. Pedagogical Features: *Each chapter opens with a chapter overview and concludes with review questions. *End-of-chapter practice problems guide readers to implement what they have learned in a PR project. *Appendix provides a dictionary of public relations measurement and research terms. *Supplemental Instructor's Manual and PowerPoint slides.

Author: Susan Willis
Publisher: Routledge
ISBN: 1134965559
Category : Art
Languages : en
Pages : 163

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Book Description
First published in 1991. Routledge is an imprint of Taylor & Francis, an informa company.

Author: Timothy J. Meline
Publisher: Allyn & Bacon
ISBN:
Category : Medical
Languages : en
Pages : 362

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Book Description
A Research Primer for Communication Sciences and Disorders addresses the most current topics in research, presents them clearly for students and practitioners, focuses on getting research evidence into practice, directs students and instructors to additional resources, and provides many case examples and study questions. The book is ideal for face-to-face classroom teaching or distance-learning courses. FEATURES: Each chapter begins with a word definition that introduces each chapter's key theme, and is referred to throughout the chapter in notes and boxes which highlight technology and other areas of interest. Case studies which illustrate relevant concepts and approaches to research open each chapter. Student Reflection Questions, Activities and Exercises designed to encourage critical thinking and independent research appear in each chapter. Includes an entire chapter devoted to introducing evidence-based practice issues, and continues to consistently enforce an evidence-based practice approach to research and practice. Designed for either classroom or distance learning, and including both basic and advanced content, this book is easily used independently by distance learners or in the classroom at the undergraduate, graduate, and doctoral level.

Author: John O. Greene
Publisher: Routledge
ISBN: 1000348016
Category : Business & Economics
Languages : en
Pages : 172

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Book Description
For those who wish to learn or teach the tools of skillful communication, this book provides concrete insight into what makes a person a successful communicator and guides readers in ways to improve their own communication skills and those of others. Predicated on four simple notions – that communication can be done well or poorly, that communication skills matter, that people differ in those skills, and that those skills can be improved – the book helps readers identify and enhance their own communication strengths and address weaknesses, assess the communication skills of others, and coach others to improvement. Written in an accessible style, chapter highlights include an engaging review of the research on the practical implications of communication skills in our professional and personal lives. The nature of communication skill and issues in skill assessment are examined. Particular attention is given to understanding sources of communication-skill deficits and the design of effective communication-skill training programs. A final chapter examines the roles of technology, cross-cultural interaction, and aging as they relate to communication skill. This book is written for students and professionals in fields such as human resources, sales, training, counseling, customer relations, education, health-care, and the ministry, with application for courses in professional communication, applied communication, and communication skills at the undergraduate, advanced professional degree, and continuing education levels.

Author: Anders Hansen
Publisher: Bloomsbury Publishing
ISBN: 1350306649
Category : Social Science
Languages : en
Pages : 462

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Book Description
This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.

Author: Philip J. Kitchen
Publisher: Psychology Press
ISBN: 9780415314206
Category : Business & Economics
Languages : en
Pages : 216

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Book Description
This textbook is the first introductory primer on integrated marketing communications. It combines theory and practice to show students of marketing how different aspects of integrated marketing communications (IMC) work together. Setting the scene in which IMC has emerged, the authors explain each component of the promotional mix and go on to explain the process of functional integration. The text includes key case studies on companies, including Proctor and Gamble, NSPCC and Ardi, illustrating the practical side of IMC in addition to an introduction to the main theories at work. Including an additional Study Guide at the back, this book will be a valuable resource for students of marketing and marketing communications.

Author: Rob Anderson
Publisher: SAGE
ISBN: 9780761926719
Category : Language Arts & Disciplines
Languages : en
Pages : 344

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Book Description
Readers of Dialogue will be able to frame different influential conceptions of dialogue, establish the concepts' history in communication studies, and trace both common and unique threads that connect different theorists. This volume is recommended for graduate and advanced undergraduate courses in Communication Theory, Interpersonal Communication, and Organizational Communication

Author: Raymond Williams
Publisher: Random House
ISBN: 1473545757
Category : Social Science
Languages : en
Pages : 200

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Book Description
Williams's fascinating investigation into forms of communication as they stood in 1962 - computers, radio, television, printing, photography, film - remains remarkably relevant today. The idea that reality is primary, and that communication of that reality secondary, is debunked - if we take the view that there is life, and then afterwards accounts of it, we degrade art and learning. Communications are, he argues, a major way in which reality is continually formed and changed. This is Williams's compelling introduction to modern means and institutions of communication.