Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 114
Book Description
Cass Student Advertising, Incorporated V. National Educational Advertising Services, Inc
Cass Student Advertising, Incorporated V. National Educational Advertising Service, Inc
Pullman Incorporated V. J. Ray McDermott & Co., Inc
Supreme Court Reporter
Author: United States. Supreme Court
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 1336
Book Description
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 1336
Book Description
Federal Supplement
Author:
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 1598
Book Description
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 1598
Book Description
Tobacco Goes to College
Author: Elizabeth Crisp Crawford
Publisher: McFarland
ISBN: 078646819X
Category : Language Arts & Disciplines
Languages : en
Pages : 241
Book Description
This is the first book to document the history of cigarette advertising on college and university campuses. From the 1920s to the 1960s, such advertisers had a strong financial grip on student media and thus a degree of financial power over colleges and universities across the nation. The tobacco industry's strength was so great many doubted whether student newspapers and other campus media could survive without them. When the Tobacco Institute, the organization that governed the industry, decided to pull their advertising in June of 1963 nearly 2,000 student publications needed to recover up to 50 percent of their newly lost revenue. Although student newspapers are the main focus of this book, tobacco's presence on campus permeated more than just the student paper. Cigarette brands were promoted at football games, on campus radio and through campus representatives, and promotional items were placed on campus in locations such as university stores and the student union.
Publisher: McFarland
ISBN: 078646819X
Category : Language Arts & Disciplines
Languages : en
Pages : 241
Book Description
This is the first book to document the history of cigarette advertising on college and university campuses. From the 1920s to the 1960s, such advertisers had a strong financial grip on student media and thus a degree of financial power over colleges and universities across the nation. The tobacco industry's strength was so great many doubted whether student newspapers and other campus media could survive without them. When the Tobacco Institute, the organization that governed the industry, decided to pull their advertising in June of 1963 nearly 2,000 student publications needed to recover up to 50 percent of their newly lost revenue. Although student newspapers are the main focus of this book, tobacco's presence on campus permeated more than just the student paper. Cigarette brands were promoted at football games, on campus radio and through campus representatives, and promotional items were placed on campus in locations such as university stores and the student union.
Trade Cases
Author: Commerce Clearing House
Publisher:
ISBN:
Category : Competition, Unfair
Languages : en
Pages : 1770
Book Description
Publisher:
ISBN:
Category : Competition, Unfair
Languages : en
Pages : 1770
Book Description
New England Antitrust Conference
Antitrust, a Blueprint for the 80's
West's Federal Practice Digest
Author:
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 860
Book Description
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 860
Book Description