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Cutting Edge Radio

Cutting Edge Radio PDF Author: Jim Aitchison
Publisher:
ISBN: 9780130093158
Category : Advertising
Languages : en
Pages : 266

Book Description


Cutting Edge Radio

Cutting Edge Radio PDF Author: Jim Aitchison
Publisher:
ISBN: 9780130093158
Category : Advertising
Languages : en
Pages : 266

Book Description


Cutting Edge Advertising

Cutting Edge Advertising PDF Author: Jim Aitchison
Publisher: FT Press
ISBN: 0133412334
Category : Business & Economics
Languages : en
Pages : 596

Book Description
Now revised and updated, this classic book is still the definitive step-by-step guide to creating cutting edge print ads. It covers everything from how advertising works, how brand-building methodologies are changing, how to get an idea, and how copy and art should be crafted. It demystifies the advertising creative process, with page after page of practical, inspiring and often controversial advice from such masters as David Abbott, Bob Barrie, Tim Delaney, David Droga, Neil French, Marcello Serpa, and dozens more. Over 200 print ads and case histories reveal the creative processes at work in world-famous agencies in the US, UK, Asia and Australia. This new edition also includes an exclusive section featuring winning ads from the World Press Awards. No other book takes you on such a journey through the minds of advertising¿s creative leaders.

Knives on the Cutting Edge

Knives on the Cutting Edge PDF Author: Bob Macdonald
Publisher: Scarletta Press
ISBN: 0983021988
Category : Cooking
Languages : en
Pages : 184

Book Description
Meld your mind with your palate with this in-depth look at the culinary ventures of many great chefs and restaurants, and an examination of some of the most current megatrends in dining and wining experiences.

Cutting Edge Craps

Cutting Edge Craps PDF Author: Frank Scoblete
Publisher: Triumph Books
ISBN: 1623684315
Category : Games & Activities
Languages : en
Pages : 201

Book Description
Frank Scoblete and Dominator are two of the best dice rollers in the nation, and they're back to share even more secrets and tips for craps players looking to get an edge on the game. The authors thoroughly explain their proven "Cutting Edge Craps" technique with photos and words that make their system easy for anyone to learn, whether you're a veteran of the craps table or new to the game. The authors have a variety of elements to their teaching system, including how to set the dice to improve the odds of hitting different sets of numbers, how to throw the dice in a controlled manner, why using the 5-Count will reduce the house's edge, and how to push the casino to offer a better game for you than others get. Everyone else at the craps table is gambling, but you'll be the only one with improved odds at the table after reading "Cutting Edge Craps."

The Cutting Edge

The Cutting Edge PDF Author: David Lansky
Publisher: Xlibris Corporation
ISBN: 1493121286
Category : Fiction
Languages : en
Pages : 200

Book Description
The Cutting Edge, a satirical novel in two parts, presents a clear-sighted critique of the current state of academia. Set in a SUNY campus, diary entries that may or may not have been written by a student depict an environment marked by a series of contradictions guaranteed to discourage intellectual growth: a school mission statement that voices a commitment to social justice, academic freedom and a Student Code of Conduct that prohibits student demonstrations; administrative decisions to spy on students; a campus police force bent on uncovering student crime and collective punishment for residents living in dorms that are rarely cleaned; rising tuition costs coupled with declining academic standards leaving students up to their elbows in debt and ill-prepared for employment in a declining economy. Fortunately, there is a lone voice in the wilderness, a Professor who—despite knowing that he's teaching after the death of the book—continues to lay out an analysis of contemporary life where prisons, shopping malls and Walmart stores blight the landscape and barbarians run the universities. He wages the good fight for the rights of students against an administration that resembles a constitutional monarchy and budget cuts that ultimately lead to his death, yet his is the last voice the reader hears as the novel ends. In the second part of the novel, his memoir, we get the Professor's delineation of all that's wrong in present-day life. Without giving too much away, suffice it to say that finance capital, real estate speculation, and the postmodern condition are discussed. —Dawn Esposito, St. John's University The Cutting Edge is a novel of powerful imagination, rollicking humour, profound insight and deep political commitment. The novel is divided into two parts. The first is The College Essays of Jenny Delight. No one is quite sure who Jenny is. It is an obvious pseudonym since there is no student by this name at the college she attends. It is a hilarious section laced with social and personal insight as Jenny tries to understand the world around her, often using categories she's learning, sometimes the most abstract categories available, and infusing them with vivid meaning. The second section, Bill of Sale, is the posthumously-discovered manuscript of Sociology Professor Fred Snyder. It is a harrowing account of very vulnerable and often screwed-up people who are totally against their society. It is a section revealing, with extraordinary power, the ruthlessness of contemporary capitalism and its relentless destructive force. The Cutting Edge is one hell of a book! —Robert Roth, author of Health Proxy At once funny and dead serious, The Cutting Edge tells it like it is about the situation of public higher education in the early 21st-century United States. Sociology professor Fred Snyder—nostalgic for the era of Marcuse and the New Left, eternally at war with the college administration, committed to the ethical and political development of his students—is a wonderful creation. Skillfully narrated from several overlapping points of view, this satirical novel cuts to the chase in its astute portrayal of the connections between contemporary capitalism and the working-class college experience. —Barbara Foley, Rutgers University The Cutting Edge is at once a meeting of teachers and students under conditions of critical hilarity, and a deeply empathetic portrait of where the commitment to re-craft our learning environments in line with their most abiding promise might lead us if we attend closely as the author does to the poignancy of the stories all around us. It rewards readers with an insightful view on a delicate landscape often overlooked. —Randy Martin, New York University

The Cutting Edge

The Cutting Edge PDF Author: Leslie Cavendish
Publisher: Alma Books
ISBN: 9781846884313
Category : Biography & Autobiography
Languages : en
Pages : 0

Book Description
The Beatles' hair changed the world. As their increasingly wild, untamed manes grew, to the horror of parents everywhere, they set off a cultural revolution as the most tangible symbol of the Sixties' psychedelic dream of peace, love and playful rebellion. In the midst of this epochal change was Leslie Cavendish, hairdresser to the Beatles and some of the greatest stars of the music and entertainment industry. But just how did a fifteen-year-old Jewish school dropout from an undistinguished North London suburb, with no particular artistic talent or showbusiness connections, end up literally at the cutting edge of Sixties' fashion in just four years? His story – honest, always entertaining and inspiring – parallels the meteoric rise of the Beatles themselves, and is no less astounding.

Newnes Guide to Radio and Communications Technology

Newnes Guide to Radio and Communications Technology PDF Author: Ian Poole
Publisher: Elsevier
ISBN: 9780080473598
Category : Technology & Engineering
Languages : en
Pages : 320

Book Description
In this brand new volume, Ian Poole begins with a fine introduction to radio, suitable for almost all readers. ...the book is an excellent way for neophytes to step into radio and learn something about it. It begins with the basics and gradually brings in more advanced concepts. We recommend it as an additon to the technical libraries of intermediate-level technical readers. It is an interesting read even for the advanced engineer. - QEX July/August 2004 Ian Poole has written a fascinating guide to the technology and applications of modern radio and communications equipment. His approach provides a useful foundation for college students and technicians seeking an update on the latest technology, but each topic is introduced from the basics, ensuring that the book is equally rewarding for managers in the communications industry, sales staff, and anyone seeking to update their knowledge of this exciting and rapidly expanding area of technology. The key areas covered by this book are: Radio principles Broadcasting, including Digital Radio Private mobile radio, (PMR) including trunking and TETRA Cellular telecommunications, including GSM and 3G Data communications, including Bluetooth and 802.11 As well as a survey of established and cutting-edge technologies the underpinning science and electronics is introduced. *Includes a survey of established and cutting-edge communication technologies *Introduces the underpinning science and electronics of the subject *Provides an emphasis on circuits and how they work

Creo Manufacturing 2.0 For Designers and Machinists

Creo Manufacturing 2.0 For Designers and Machinists PDF Author: Gaurav Verma
Publisher: CADCAMCAE Works
ISBN:
Category : Computers
Languages : en
Pages : 275

Book Description
The book is intended for those who want to learn Manufacturing aspects with the help of CAM software. Creo has a hidden CAM power that we have tried to show through the book. This book has explained all the software aspects with the practical manufacturing knowledge. If you find any kind of difficulty or any type of help, you can straight away write to me at [email protected]. I would be very glad to help you.

iPhone Millionaire: How to Create and Sell Cutting-Edge Video

iPhone Millionaire: How to Create and Sell Cutting-Edge Video PDF Author: Michael Rosenblum
Publisher: McGraw Hill Professional
ISBN: 0071800182
Category : Business & Economics
Languages : en
Pages : 260

Book Description
POINT, SHOOT, PROFIT. Winner of a 2013 Small Business Book Award - Technology Category This step-by-step, nuts-and-bolts guide from television-media producer Michael Rosenblum shows you how to get rich quick using your iPhone or camcorder to: CREATE VIDEO CONTENT LIKE A PRO EDIT AND GET IT ONLINE FIND YOUR CLIENTS AND START CASHING IN BUILD A CAREER THAT’S TRENDING "You must read this brilliant, practical, hilarious guide to success in the Digital Age--and beyond. An indispensable classic from a classy global guru." -- Kevin Klose, Dean, Albert Merrill School of Journalism and Past President, National Public Radio "Buy this book. Listen to this guy. Make money. Ignore that advice at your peril." -- Jeff Jarvis, bestselling author of What Would Google Do? and Director, Tow-Knight Center for Entrepreneurial Journalism at CUNY "If you buy only one book this year, buy mine. But if you're going to buy a second, buy this one." -- Joan Rivers "Michael Rosenblum is the undisputed guru of short-form video. His simple approach and one-of-a-kind teaching style turn amateurs into extraordinary storytellers." -- Pat Lafferty, Chief Operating Officer, McCann Erickson Worldwide "Today, if you want to sell your house, sell your car, or get a girlfriend you need a good video. . . . This book gives you what it takes to sell the house, sell the car, get the girl, make some money, and have lots of fun along the way." -- Pat Younge, former President and General Manager, The Travel Channel

The Radio Station

The Radio Station PDF Author: Michael C Keith
Publisher: Taylor & Francis
ISBN: 1136027939
Category : Language Arts & Disciplines
Languages : en
Pages : 364

Book Description
This book is bible for beginning radio professionals: the complete, definitive guide to the internal workings of radio stations and the radio industry. Not only will you begin understand how each job at a radio station is best performed, you will learn how it meshes with those of the rest of the radio station staff. If you are uncertain of your career goals, this book provides a solid foundation in who does what, when, and why. The Radio Station details all departments within a radio station. Topics explained include satellite radio, Web radio, AM stereo, cable and podcasting. Also, mergers and consolidation, future prospects, new digital technologies. This edition is loaded with new illustrations, feature boxes and quotes from industry pros, bringing it all together for the reader. Going strong after 20 years The Radio Station is now in its eighth edition and long considered the standard work on this audio medium. It remains a concise and candid guide to the internal workings of radio stations and the radio industry, explaining the functions performed successfully within every well-run station.