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Author: Clare Anderson Publisher: Springer ISBN: 3319967401 Category : Language Arts & Disciplines Languages : en Pages : 275
Book Description
This book presents in-depth investigation of the language used about women and ageing in public discourse, and compares this with the language used by women to express their personal, lived experience of ageing. It takes a linguistic approach to identify how messages contained in public discourse influence how individual women evaluate their own ageing, and particularly their ageing appearance. It begins by establishing the wider cultural context that produces prevailing attitudes to women, before turning to an analysis of representations of the ageing female body in beauty and cosmetic advertising and the lifestyle media. The focus then moves to a detailed investigation of women’s own perceptions of the process of ageing and of their ageing appearance as revealed through their personal narratives. The final chapters challenge dominant attitudes to women and ageing by presenting two case studies of women who for different reasons and in different ways refuse to conform to cultural expectations. This work provides a platform for further academic research in the fields of linguistics, gerontology, gender and media studies; as well as offering meaningful applications in the wider domains of business and advertising.
Author: Clare Anderson Publisher: Springer ISBN: 3319967401 Category : Language Arts & Disciplines Languages : en Pages : 275
Book Description
This book presents in-depth investigation of the language used about women and ageing in public discourse, and compares this with the language used by women to express their personal, lived experience of ageing. It takes a linguistic approach to identify how messages contained in public discourse influence how individual women evaluate their own ageing, and particularly their ageing appearance. It begins by establishing the wider cultural context that produces prevailing attitudes to women, before turning to an analysis of representations of the ageing female body in beauty and cosmetic advertising and the lifestyle media. The focus then moves to a detailed investigation of women’s own perceptions of the process of ageing and of their ageing appearance as revealed through their personal narratives. The final chapters challenge dominant attitudes to women and ageing by presenting two case studies of women who for different reasons and in different ways refuse to conform to cultural expectations. This work provides a platform for further academic research in the fields of linguistics, gerontology, gender and media studies; as well as offering meaningful applications in the wider domains of business and advertising.
Author: Vicent Salvador Publisher: Cambridge Scholars Publishing ISBN: 1527561879 Category : Language Arts & Disciplines Languages : en Pages : 356
Book Description
There are a number of books and articles covering particular facets of the topic of aging, such as the image of the elderly in the media, cinema, TV series and commercials, and in literature, which of course provide useful background material and references. However, these studies on aging discourse predominantly focus on a single discipline. This book adds a fresh perspective, by addressing the communicative practices surrounding age, aging and the elderly from a multidisciplinary perspective. The volume addresses several issues related to the discourse on aging, from the problems related to definitions of age to the image of the elderly in literature, cinema, and mass media, and gendered issues surrounding the aging process.
Author: Liat Ayalon Publisher: Springer ISBN: 3319738208 Category : Social Science Languages : en Pages : 564
Book Description
This open access book provides a comprehensive perspective on the concept of ageism, its origins, the manifestation and consequences of ageism, as well as ways to respond to and research ageism. The book represents a collaborative effort of researchers from over 20 countries and a variety of disciplines, including, psychology, sociology, gerontology, geriatrics, pharmacology, law, geography, design, engineering, policy and media studies. The contributors have collaborated to produce a truly stimulating and educating book on ageism which brings a clear overview of the state of the art in the field. The book serves as a catalyst to generate research, policy and public interest in the field of ageism and to reconstruct the image of old age and will be of interest to researchers and students in gerontology and geriatrics.
Author: Clare Anderson
Author: Clare Anderson
Author: Vicent Salvador
Author: Job ORTON
Author: Job Orton
Author: Job Orton
Author: Job Orton
Author: Job ORTON
Author: Job ORTON
Author: Liat Ayalon
Author: Luigi Cornaro