Author: Marios Sotiriadis
Publisher: Emerald Group Publishing
ISBN: 1787435296
Category : Business & Economics
Languages : en
Pages : 472

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Book Description
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.

Author: Rob Hallak
Publisher: Edward Elgar Publishing
ISBN: 9781803920016
Category :
Languages : en
Pages : 0

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Book Description
The Handbook of Tourism Entrepreneurship outlines the foundations of success in the tourism sector, examining the ways in which small and medium sized enterprises (SMEs) can become economic engines for tourism destinations by boosting regional growth and prosperity. This innovative Handbook presents cutting-edge conceptual and empirical studies, serving as a vital reference point for advancing research on tourism entrepreneurship. Editors Rob Hallak and Craig Lee bring together an international range of experts to analyse the concept of entrepreneurship, the tourism entrepreneur, enterprises and destinations, and the influence of digitalisation in this sector. Contributors employ examples from around the world to analyse issues such as gender dynamics, family-run SMEs, marketing, place identity, community, and the role of government in tourism entrepreneurship. They show that the diverse challenges that characterise this dynamic market underline the importance of resilience and creativity in tourism and hospitality. Offering an original contribution to the literature on tourism entrepreneurship and presenting directions for future research, this Handbook is a key resource for academics in entrepreneurship and tourism management. Its many practical recommendations will also appeal to practitioners, policymakers, and destination managers.

Author: Pamela Lanier
Publisher: Pamela Lanier
ISBN: 148954223X
Category : Business & Economics
Languages : en
Pages : 109

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Book Description
Ecotourism is an effective way for businesses in a tourism destination to have a positive impact on their host community. Whether the business in question is an experience provider, a lodging facility, a product-based company, or anything in between, this handbook provides the proper guidelines for sustainable and responsible business practices that promote the preservation of natural resources and wildlife and contribute to the socio-cultural and economic growth of the local community. This handbook is intended to be used by small and medium businesses, including those under development, entrepreneurs, and organizations in the tourism industry as a resource and a guide to adopt specific actions to become more sustainable and successful.

Author: Soares, Jakson Renner Rodrigues
Publisher: IGI Global
ISBN: 1799848566
Category : Business & Economics
Languages : en
Pages : 358

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Book Description
Innovation is essential to remaining competitive in the tourism industry, especially for new enterprises. Community-based tourism is not only innovative but also a responsible tourism initiative that lessens the negative impacts of economic activity and increases the positive impacts of the sector. This type of tourism works with respect for the environment and generates innovations in products, services, and processes. Moreover, from a social innovation perspective, it explores businesses, initiatives, and ideas that can add value to tourism. Entrepreneurs looking to remain successful need to improve their knowledge of this valuable industry. Innovation and Entrepreneurial Opportunities in Community Tourism is a critical reference source that examines the latest empirical research findings in innovation in the community tourism network and its contribution to the development of the territory. The book also investigates the dynamic capacities related to small tourism entrepreneurs in the coastal space. Highlighting themes that include female entrepreneurship, marketing, and marine tourism, this book is ideal for entrepreneurs, small business owners, tourism and hospitality professionals, academicians, researchers, and students who are looking to improve their understanding of community tourism development.

Author: Ian Fillis
Publisher: Edward Elgar Publishing
ISBN: 178536457X
Category : Business & Economics
Languages : en
Pages : 480

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Book Description
This timely and incisive Handbook provides critical contemporary insights into the theory and practice of entrepreneurship and marketing in the twenty-first century. Bringing together rich and varied contributions from prominent international researchers, it offers a reflective synthesis of scholarship at the interface between marketing and entrepreneurship.

Author: Gursoy, Dogan
Publisher: Edward Elgar Publishing
ISBN: 1800371411
Category : Business & Economics
Languages : en
Pages : 528

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Book Description
This comprehensive Handbook offers an overview of current research on the use of social media within the tourism industry, investigating a range of social media practices and proposing strategies to address key challenges faced by tourist destinations and operators.

Author: Agapito, Dora
Publisher: Edward Elgar Publishing
ISBN: 1839109394
Category : Social Science
Languages : en
Pages : 424

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Book Description
Offering an overview of current issues around design, marketing and management of experiences from the tourist perspective, this comprehensive Handbook critically reviews the key debates and developments within the field. Empirical chapters by international contributors explore a range of perspectives, challenges, opportunities for future research and best managerial practices.

Author: Gry Agnete Alsos
Publisher: Edward Elgar Publishing
ISBN: 1782548416
Category : Business & Economics
Languages : en
Pages : 384

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Book Description
The tourism sector _ already one of the fastest growing industries in the world _ is currently undergoing extensive change thanks to strong market growth and a transition to more experience-based products. The capacity for firms to innovate and adapt t

Author: Jovo Ateljevic
Publisher: Routledge
ISBN: 1136434054
Category : Business & Economics
Languages : en
Pages : 465

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Book Description
Tourism and Entrepreneurship: International Perspectives provides an innovative, interdisciplinary approach. This book takes as its central theme the role of entrepreneurship in the context of regional, local and national tourism development. By engaging with top academics in both tourism and entrepreneurship this book delivers a cohesive, interdisciplinary examination of the most recent developments in both tourism and entrepreneurship. Several key themes are explored and articulated through the following concepts and issues: tourism, innovation and entrepreneurship; the role and nature of individual and collective entrepreneurship in different contexts; the role of tourism in responding to development opportunities created by global forces; and finally, issues associated with tourism strategies and policies. Divided into four parts, the book reflects on the most relevant areas of tourism entrepreneurship: * Understanding the conceptual basis of tourism entrepreneurship * Creative use of entrepreneurship and processes of social innovation * Tourism entrepreneurship mediating the global–local divide * Sectoral strategies and policy issues of tourism entrepreneurship Tourism and Entrepreneurship: International Perspective: * Explains the impact of tourism entrepreneurship on places and overall regional and destination development * Examines the role of the public sector in facilitating the need for sustainable tourism development * Examines the effects and implications of funding schemes and support programmes * Takes the owner, manager and entrepreneur as the starting point of analysis to explore specific issues * Allows practitioners and policy-makers to explore practical applications and best practice of theory through a diverse range of international case studies * Contributed to by an international team of leading scholars in tourism and entrepreneurship This book is a unique combination of theory, case studies and discussion highlighting the importance of entrepreneurial tourism activity for economic success. It is essential reading for students and researchers in both tourism and entrepreneurship.

Author: Rob Hallak
Publisher: Edward Elgar Publishing
ISBN: 1803920025
Category : Business & Economics
Languages : en
Pages : 445

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Book Description
The Handbook of Tourism Entrepreneurship outlines the foundations of success in the tourism sector, examining the ways in which small and medium sized enterprises (SMEs) can become economic engines for tourism destinations by boosting regional growth and prosperity.