How to Make a Living in the Creative Industries PDF Download

Author: World Intellectual Property Organization
Publisher: WIPO
ISBN:
Category : Law
Languages : en
Pages : 20

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Book Description
This booklet explains simply and clearly how copyright helps creative people to earn money from their original works. It is designed for people who may already work in the cultural and creative industries, or who may be contemplating a career in them, as well as for individual creators, policy makers, academics, and business support agencies working in the field. It is accessible to non-specialists or newcomers to the subject of copyright and intellectual property rights.

Author: John Howkins
Publisher: Penguin UK
ISBN: 0141977043
Category : Business & Economics
Languages : en
Pages : 293

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Book Description
Creativity is the fastest growing business in the world. Companies are hungry for people with ideas - and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money? In this newly rewritten edition of his acclaimed book, leading creative expert John Howkins shows what creativity is, how it thrives and how it is changing in the digital age. His key rules for success include: Invent yourself. Be unique. Own your ideas. Understand copyright, patents and IP laws. Treat the virtual as real, and vice versa. Learn endlessly: borrow, reinvent and recycle. Know when to break the rules. Whether in film or fashion, software or stories, by turning ideas into assets anyone can make creativity pay.

Author: Angela McRobbie
Publisher: John Wiley & Sons
ISBN: 0745656633
Category : Social Science
Languages : en
Pages : 224

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Book Description
In this exciting new book Angela McRobbie charts the‘euphoric’ moment of the new creative economy, as itrose to prominence in the UK during the Blair years, and considersit from the perspective of contemporary experience of economicausterity and uncertainty about work and employment. McRobbie makes some bold arguments about the staging of creativeeconomy as a mode of ‘labour reform’; she proposes thatthe dispositif of creativity is a fine-tuned instrument foracclimatising the expanded, youthful urban middle classes to afuture of work without the raft of entitlements and security whichprevious generations had struggled to win through the post-warperiod of social democratic government. Adopting a cultural studies perspective, McRobbie re-considersresistance as ‘line of flight’ and shows what is atstake in the new politics of culture and creativity. She incisivelyanalyses ‘project working’ as the embodiment of thefuture of work and poses the question as to how people who cometogether on this basis can envisage developing stronger and moreprotective organisations and associations. Scattered throughout thebook are excerpts from interviews with artists, stylists, fashiondesigners, policy-makers, and social entrepreneurs.

Author: Chris Mathieu
Publisher: Routledge
ISBN: 1136486275
Category : Business & Economics
Languages : en
Pages : 326

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Book Description
Comprising original empirical studies of career-making in the creative sector, this book takes in theatre, music, film, TV, visual arts, fashion design, and architecture as creative industries. This format facilitates comparative analysis of central features of career-making within as well as across both specific industries and national contexts. The book is at the forefront and intersection of contemporary career research and research on work in creative industries / the cultural economy, intertwining both subjective and objective approaches to and dimensions of career. The contributors move beyond the dichotomies that have characterized recent career theory and work on creative industries to examine factors that facilitate and restrict horizontal and vertical mobility. Spanning a diverse range of case studies, from German theatre to Danish fashion, this book is a valuable reference for scholars of the creative and cultural industries and important reading for thoser interested in careers more generally.

Author: John S. Couch
Publisher: John Couch
ISBN: 1989025951
Category : Self-Help
Languages : en
Pages : 312

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Book Description
Can a creative mind thrive in a corporate landscape? Can a business leader use creativity to guide teams more effectively? From one of today’s leading creative minds comes a book for modern rebels on building a rewarding life without losing your edge. Written for uncompromising creative thinkers and aspiring changemakers, The Art of Creative Rebellion encapsulates insights and wisdom collected over a life of creative and professional prosperity. In these frank and insightful reflections, John S. Couch shares with young free thinkers the uncompromising principles needed to thrive in a world that seems to reward conformity. Above all, The Art of Creative Rebellion is a guide to shaping a life, career and reality that nourishes the spirit and feeds the soul—without compromises or apologies.

Author: Shannan Clark
Publisher: Oxford University Press
ISBN: 0199912645
Category : History
Languages : en
Pages : 583

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Book Description
During the middle decades of the twentieth century, the production of America's consumer culture was centralized in midtown Manhattan to an extent unparalleled in the history of the modern United States. Within a few square miles of skyscrapers were the headquarters of networks like NBC and CBS, the editorial offices of book publishers and mass circulation magazines such as Time and Life, numerous influential newspapers, and major advertising agencies on Madison Avenue. Every day tens of thousands of writers, editors, artists, performers, technicians, secretaries, and other white-collar workers made advertisements, produced media content, and enhanced the appearance of goods in order to boost sales. While this center of creativity has often been portrayed as a smoothly running machine, within these offices many white-collar workers challenged the managers and executives who directed their labors. In this definitive history, The Making of the American Creative Class examines these workers and their industries throughout the twentieth century. As manufacturers and retailers competed to attract consumers' attention, their advertising expenditures financed the growth of enterprises engaged in the production of culture, which in turn provided employment for an increasing number of clerical, technical, professional, and creative workers. The book explores employees' efforts to improve their working conditions by forming unions, experimenting with alternative media and cultural endeavors supported by public, labor, or cooperative patronage, and expanding their opportunities for creative autonomy. As blacklisting and attacks on militant unions left them destroyed or weakened, workers in advertising, design, publishing, and broadcasting in the late twentieth century were constrained in their ability to respond to economic dislocations and to combat discrimination in the culture industries. At once a portrait of a city and the national culture of consumer capitalism it has produced, The Making of the American Creative Class is an innovative narrative of modern American history that addresses issues of earnings and status still experienced by today's culture workers.

Author: Xavier Greffe
Publisher: WIPO
ISBN: 9280517015
Category : Law
Languages : en
Pages : 154

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Book Description
This introductory booklet is intended to be used by creative individuals and business entrepreneurs both (1) as a tool to understand the specifics of the creative market and the major challenges facing creative enterprises in terms of financing, marketing or managing intellectual property assets, and (2) as a practical guide to assist managers and creators in addressing these challenges and setting up and running viable creative businesses.

Author: John Howkins
Publisher: Allan Lane
ISBN:
Category : Business & Economics
Languages : en
Pages : 296

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Book Description
What is creativity? How does it work? How do we manage it and how do we profit from it? In 1996, US copyrights were worth $60.18 billion of export sales, surpassing for the first time every other export sector, including automobiles, agriculture and aircraft. Meanwhile the British music business is already larger than its steel industry. Any economy hoping to prosper in a global entertainment and design culture must seize the opportunities presented by creativity quickly. Howkins here explores how this can be done in the real world.

Author: George Morgan
Publisher: Anthem Press
ISBN: 1783087188
Category : Art
Languages : en
Pages : 176

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Book Description
Politicians, educators and business leaders often tell young people they will need to develop their creative skills to be ready for the new economy. Vast numbers of school leavers enrol in courses in media, communications, creative and performing arts, yet few will ever achieve the creative careers they aspire to. The big cities are filled with performers, designers, producers and writers who cannot make a living from their art/craft. They are told their creative skills are transferable but there is little available work outside retail, service and hospitality jobs. Actors can use their skills selling phone plans, insurance or advertising space from call centres, but usually do so reluctantly. Most people in the ‘creative industries’ work as low-paid employees or freelancers, or as unpaid interns. They put up with exploitation so that they can do what they love. The Creativity Hoax argues that in this individualistic and competitive environment, creative aspirants from poor and minority backgrounds are most vulnerable and precarious. Although governments in the West stress the importance of culture and knowledge in economic renewal, few invest in the support and infrastructure that would allow creative aspirants to make best use of their skills.

Author: B. Jeffrey Madoff
Publisher: Hachette UK
ISBN: 0738246719
Category : Business & Economics
Languages : en
Pages : 266

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Book Description
Earn a Living Doing What You Love Featuring insider advice from Daymond John, Karlie Kloss, Tim Ferriss, Randi Zuckerberg, Dave Asprey, Dennis Crowley, Brandon Maxwell, Mauro Porcini, Joy-Ann Reid, Roy Wood Jr., and dozens more! In one of the most popular classes at Parsons School of Design, B. Jeffrey Madoff gave students a reality check: "Most of us have had the feeling of 'I could've done that,' whether at an art gallery, watching a performance, or finding a new product or even a new business idea. What's the difference between you and them? They actually did it. You didn't." With Creative Careers, you will learn how to do it, too: use your creativity; have a sustainable, profitable career; and do what you love. Creative Careers pulls from interviews with more than forty experts--notable entrepreneurs, artists, and business leaders--as well as from Madoff's own decades of experience to supercharge your career. Creativity can often feel sporadic and unfocused, coming in bursts and peaks. That's why Madoff focuses your professional path by asking vital questions that will ultimately help you: Determine your value Be smart about your hustle Ruthlessly edit down your creative projects Overcome fear and doubt Create a successful, long-lasting career on your own terms You may aspire to join the fashion world, to work in visual arts, or to spearhead a start-up. You may be an executive who leads a creative team, or a professional looking to make a career change. Madoff takes you down an accessible path that will lead to success in any field or endeavor.