Marketing in Yugoslavia PDF Download

Author: Leo Kuus
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 19

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Author: Jeremy Keller
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 32

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Author: Svetozar Pejovich
Publisher: U of Minnesota Press
ISBN: 0816658471
Category : History
Languages : en
Pages : 174

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The Market-Planned Economy of Yugoslavia was first published in 1966. Minnesota Archive Editions uses digital technology to make long-unavailable books once again accessible, and are published unaltered from the original University of Minnesota Press editions. The Yugoslavian economic system, combining, as it does, elements of Marxist socialism with many aspects of free enterprise, represents a challenging experiment which is being closely watched by students of economic and political theory. The system has attracted serious attention in the emerging nations of Asia and Africa and, more recently, in the Soviet Union itself. Though they retain socialist, state-centered goals, the Yugoslavs have introduced a great deal of decentralization and individual incentive and have allowed production to be largely regulated by the demand of a relatively free market instead of by predetermined quotas and plans. Professor Pejovich describes and analyzes this economic system, as it affects both the overall economy and the individual firm. He then provides a theoretical analysis in which he points out implications for economic theory and for the theory of socialism as well as the practical significance of the Yugoslavian experiment. The stud makes an important contribution in combining the economic theory of socialism formulated in the pioneering work of Oskar Lange with the theory of economic development if Joseph Schumpeter, whose concepts are discussed by Dr. Pejovich in an appendix.

Author: Gal Kirn
Publisher: Pluto Press (UK)
ISBN: 9780745338965
Category : Capitalism
Languages : en
Pages : 0

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A history of twentieth-century Yugoslavia and the ruptures that shaped it

Author: Emil Augustine Kekich
Publisher:
ISBN:
Category : Machinery industry
Languages : en
Pages : 18

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Author: Philip Hanson
Publisher: Routledge
ISBN: 1351696319
Category : Political Science
Languages : en
Pages : 125

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This study looks at the tiny but growing volume of consumer advertising even in countries such as the Soviet Union, which had detailed central planning, and substantially more in the recently decentralised Hungarian economy and pre-invasion Czechoslovakia. And of course, outside the Soviet orbit there was the relatively market-oriented and Westernised Yugoslav economy. This suggested that there were after all some interesting questions to answer: Why did an administrative economy like the Soviet one have any domestic consumer advertising at all, and why was it, apparently, growing? What did evidence from Hungary and Yugoslavia suggest about the scale and functions of advertising in more decentralised socialist economies? This title was first published in 1974.

Author: Anglo-Yugoslav Trade Council
Publisher:
ISBN: 9780950118505
Category : Great Britain
Languages : en
Pages : 22

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Author: Goran Musić
Publisher: Central European University Press
ISBN: 9789633863398
Category : History
Languages : en
Pages : 0

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Workers' self-management was one of the unique features of communist Yugoslavia. Goran Musić has investigated the changing ways in which blue-collar workers perceived the recurring crises of the regime. Two self-managed metal enterprises, one in Serbia another in Slovenia, provide the frame of the analysis in the time span between 1945 and 1989. These two factories became famous for strikes in 1988 that evoked echoes in popular discourses in former Yugoslavia. Drawing on interviews, factory publications and other media, local archives, and secondary literature, Musić analyzes the two cases, going beyond the clichés of political manipulation from the top and workers' intrinsic attraction to nationalism. The author explains how, in the later phase of communist Yugoslavia, growing social inequalities among the workers and undemocratic practices inside the self-managed enterprises facilitated the spread of a nationalist and pro-market ideology on the shop floors. Yet rather than being a mass taken advantage of by populist leaders, the working class Musić presents is one with agency and voice, a force that played an important role in shaping the fate of the country. The book thus seeks to open a debate on the social processes leading up to the dissolution of Yugoslavia.

Author: Darko Suvin
Publisher: BRILL
ISBN: 9004325212
Category : Political Science
Languages : en
Pages : 450

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Darko Suvin’s ‘X-Ray’ of Socialist Yugoslavia offers an indispensable overview of a unique and often overlooked twentieth-century socialism.

Author: Svetozar Pejovich
Publisher: U of Minnesota Press
ISBN: 1452912475
Category : Yugoslavia
Languages : en
Pages : 174

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