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Outside Insight

Outside Insight PDF Author: Jorn Lyseggen
Publisher: Penguin UK
ISBN: 0241281644
Category : Business & Economics
Languages : en
Pages : 336

Book Description
Is your business looking out? The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more. As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind. Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes.

Outside Insight

Outside Insight PDF Author: Jorn Lyseggen
Publisher: Penguin UK
ISBN: 0241281644
Category : Business & Economics
Languages : en
Pages : 336

Book Description
Is your business looking out? The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more. As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind. Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes.

Outside Insight

Outside Insight PDF Author: Jorn Lyseggen
Publisher: Portfolio
ISBN: 9780241288269
Category : Business intelligence
Languages : en
Pages : 0

Book Description
Is your business looking out? The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more. As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind. Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes.

Self-Insight

Self-Insight PDF Author: David Dunning
Publisher: Psychology Press
ISBN: 1135432759
Category : Psychology
Languages : en
Pages : 243

Book Description
People base thousands of choices across a lifetime on the views they hold of their skill and moral character, yet a growing body of research in psychology shows that such self-views are often misguided or misinformed. Anyone who has dealt with others in the classroom, in the workplace, in the medical office, or on the therapist’s couch has probably experienced people whose opinions of themselves depart from the objectively possible. This book outlines some of the common errors that people make when they evaluate themselves. It also describes the many psychological barriers - some that people build by their own hand - that prevent individuals from achieving self-insight about their ability and character. The first section of the book focuses on mistaken views of competence, and explores why people often remain blissfully unaware of their incompetence and personality flaws. The second section focuses on faulty views of character, and explores why people tend to perceive they are more unique and special than they really are, why people tend to possess inflated opinions of their moral fiber that are not matched by their deeds, and why people fail to anticipate the impact that emotions have on their choices and actions. The book will be of great interest to students and researchers in social, personality, and cognitive psychology, but, through the accessibility of its writing style, it will also appeal to those outside of academic psychology with an interest in the psychological processes that lead to our self-insight.

Insight

Insight PDF Author: Tasha Eurich
Publisher: Currency
ISBN: 0451496817
Category : Business & Economics
Languages : en
Pages : 370

Book Description
Learn how to develop self-awareness and use it to become more fulfilled, confident, and successful. Most people feel like they know themselves pretty well. But what if you could know yourself just a little bit better—and with this small improvement, get a big payoff…not just in your career, but in your life? Research shows that self-awareness—knowing who we are and how others see us—is the foundation for high performance, smart choices, and lasting relationships. There’s just one problem: most people don’t see themselves quite as clearly as they could. Fortunately, reveals organizational psychologist Tasha Eurich, self-awareness is a surprisingly developable skill. Integrating hundreds of studies with her own research and work in the Fortune 500 world, she shows us what it really takes to better understand ourselves on the inside—and how to get others to tell us the honest truth about how we come across. Through stories of people who have made dramatic gains in self-awareness, she offers surprising secrets, techniques and strategies to help you do the same—and how to use this insight to be more fulfilled, confident, and successful in life and in work. In Insight, you'll learn: • The 7 types of self-knowledge that self-aware people possess. • The 2 biggest invisible roadblocks to self-awareness. • Why approaches like therapy and journaling don't always lead to true insight • How to stop your confidence-killing habits and learn to love who you are. • How to benefit from mindfulness without uttering a single mantra. • Why other people don’t tell you the truth about yourself—and how to find out what they really think. • How to deepen your insight into your passions, gifts, and the blind spots that could be holding you back. • How to hear critical feedback without losing your mojo. • Why the people with the most power can often be the least-self-aware, and how smart leaders avoid this trap. • The 3 building blocks for self-aware teams. • How to deal with delusional bosses, clients, and coworkers.

Zen and the Art of Insight

Zen and the Art of Insight PDF Author: Thomas Cleary
Publisher: Shambhala Publications
ISBN: 0834827204
Category : Religion
Languages : en
Pages : 176

Book Description
The Prajnaparamita ("perfection of wisdom") sutras are one of the great legacies of Mahayana Buddhism, giving eloquent expression to some of that school's central concerns: the perception of shunyata, the essential emptiness of all phenomena; and the ideal of the bodhisattva, one who postpones his or her own enlightenment in order to work for the salvation of all beings. The Prajnaparamita literature consists of a number of texts composed in Buddhist India between 100 BCE and 100 CE. Originally written in Sanskrit, but surviving today mostly in their Chinese versions, the texts are concerned with the experience of profound insight that cannot be conveyed by concepts or in intellectual terms. The material remains important today in Mahayana Buddhism and Zen. Key selections from the Prajnaparamita literature are presented here, along with Thomas Cleary's illuminating commentary, as a means of demonstrating the intrinsic limitations of discursive thought, and of pointing to the profound wisdom that lies beyond it. Included are selections from: • The Scripture on Perfect Insight Awakening to Essence • The Essentials of the Great Scripture on Perfect Insight • Treatise on the Great Scripture on Perfect Insight • The Scripture on Perfect Insight for Benevolent Rulers • Key Teachings on the Great Scripture of Perfect Insight • The Questions of Suvikrantavikramin

Behavioral Insights

Behavioral Insights PDF Author: Michael Hallsworth
Publisher: MIT Press
ISBN: 0262539403
Category : Psychology
Languages : en
Pages : 250

Book Description
The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples. These insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.

Insight Selling

Insight Selling PDF Author: Mike Schultz
Publisher: John Wiley & Sons
ISBN: 1118875060
Category : Business & Economics
Languages : en
Pages : 256

Book Description
What do winners of major sales do differently than the sellerswho almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors andworld-renowned sales experts, set out to find the answer. Theystudied more than 700 business-to-business purchases made by buyerswho represented a total of $3.1 billion in annual purchasing power.When they compared the winners to the second-place finishers, theyfound surprising results. Not only do sales winners sell differently, they sellradically differently, than the second-place finishers. In recent years, buyers have increasingly seen products andservices as replaceable. You might think this would meanthat the sale goes to the lowest bidder. Not true! A new breed ofseller—the insight seller—is winning the sale withstrong prices and margins even in the face of increasingcompetition and commoditization. In Insight Selling, Schultz and Doerr share thesurprising results of their research on what sales winners dodifferently, and outline exactly what you need to do to transformyourself and your team into insight sellers. They introduce asimple three-level model based on what buyers say tip the scales infavor of the winners: Level 1 "Connect." Winners connect the dots betweencustomer needs and company solutions, while also connecting withbuyers as people. Level 2 "Convince." Winners convince buyers that they canachieve maximum return, that the risks are acceptable, and that theseller is the best choice among all options. Level 3 "Collaborate." Winners collaborate with buyers bybringing new ideas to the table, delivering new ideas and insights,and working with buyers as a team. They also found that much of the popular and current advicegiven to sellers can damage sales results. Insight Sellingis both a strategic and tactical guide that will separate the goodadvice from the bad, and teach you how to put the three levels ofselling to work to inspire buyers, influence their agendas, andmaximize value. If you want to find yourself and your team in thewinner's circle more often, this book is a must-read.

The Third Opinion

The Third Opinion PDF Author: Saj-nicole A. Joni
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 250

Book Description
This is the first book on how an executive's network of informal advisers cansharply improve his or her performance. Using real-world examples, Joni showshow outsiders provide the kind of impact and guidance that cannot be achievedfrom within.

Leadership and Self-deception

Leadership and Self-deception PDF Author: The Arbinger Institute
Publisher: Berrett-Koehler Publishers
ISBN: 1576755029
Category : Business & Economics
Languages : en
Pages : 193

Book Description
Explains why self-deception is at the heart of many leadership problems, identifying destructive patterns that undermine the successes of potentially excellent professionals while revealing how to improve teamwork, communication, and motivation. Reprint.

Insight in Innovation

Insight in Innovation PDF Author: Jan Verloop
Publisher: Elsevier
ISBN: 9780444516831
Category : Business & Economics
Languages : en
Pages : 184

Book Description
Managing innovation in such a way that it becomes an effective tool for achieving strategic organizational objectives is the subject of this work, which provides insight into the management process for innovation in creating intellectual capital and supporting sustainable development.