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Author: Jono Bacon Publisher: HarperCollins Leadership ISBN: 1400214890 Category : Business & Economics Languages : en Pages : 321
Book Description
What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise of the Internet and social media, but few companies have consistently harnessed their power, driven tangible value, and effectively measured their return on investment (ROI) like Salesforce.com, Star Citizen via Kickstarter, and Red Hat. Companies such as PayPal, Facebook, Bosch, Microsoft, CapitalOne, and Google, have also built communities inside their organizations, which have fostered innovation, broken down silos, and helped their organizations to operate more efficiently and collaboratively. People Powered helps C-suite leaders, founders, marketers, customer advocates, and community leaders gain a competitive advantage by answering the following questions: What is the key value proposition of building a community? What kind of community do we need and how do we build and integrate it into our organization? How do we incentivize and encourage people to get involved, build reliable growth, and keep community members engaged? How do we develop authentic, productive relationships with community members both online and in person? How do we get departmental buy-in, hire effectively, and create consistent, reliable community engagement skills in our organization? What are the strategic and tactical pitfalls and roadblocks we need to avoid? How do we make sure that our community continues to grow with us—and more importantly, how do we make sure that we continue to grow with them? People Powered pulls together over 20 years of pragmatic experience into a clear, simple methodology and blueprint to not just answer these questions, but deliver results. Don’t get left behind—become an industry trailblazer and ensure your company’s longevity by tapping into the most dynamic force both outside and inside your organization: the people.
Author: Jono Bacon Publisher: HarperCollins Leadership ISBN: 1400214890 Category : Business & Economics Languages : en Pages : 321
Book Description
What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise of the Internet and social media, but few companies have consistently harnessed their power, driven tangible value, and effectively measured their return on investment (ROI) like Salesforce.com, Star Citizen via Kickstarter, and Red Hat. Companies such as PayPal, Facebook, Bosch, Microsoft, CapitalOne, and Google, have also built communities inside their organizations, which have fostered innovation, broken down silos, and helped their organizations to operate more efficiently and collaboratively. People Powered helps C-suite leaders, founders, marketers, customer advocates, and community leaders gain a competitive advantage by answering the following questions: What is the key value proposition of building a community? What kind of community do we need and how do we build and integrate it into our organization? How do we incentivize and encourage people to get involved, build reliable growth, and keep community members engaged? How do we develop authentic, productive relationships with community members both online and in person? How do we get departmental buy-in, hire effectively, and create consistent, reliable community engagement skills in our organization? What are the strategic and tactical pitfalls and roadblocks we need to avoid? How do we make sure that our community continues to grow with us—and more importantly, how do we make sure that we continue to grow with them? People Powered pulls together over 20 years of pragmatic experience into a clear, simple methodology and blueprint to not just answer these questions, but deliver results. Don’t get left behind—become an industry trailblazer and ensure your company’s longevity by tapping into the most dynamic force both outside and inside your organization: the people.
Author: Joseph E. Stiglitz Publisher: W. W. Norton & Company ISBN: 1324004223 Category : Business & Economics Languages : en Pages : 366
Book Description
A Nobel prize winner challenges us to throw off the free market fundamentalists and reclaim our economy. We all have the sense that the American economy—and its government—tilts toward big business, but as Joseph E. Stiglitz explains in his new book, People, Power, and Profits, the situation is dire. A few corporations have come to dominate entire sectors of the economy, contributing to skyrocketing inequality and slow growth. This is how the financial industry has managed to write its own regulations, tech companies have accumulated reams of personal data with little oversight, and our government has negotiated trade deals that fail to represent the best interests of workers. Too many have made their wealth through exploitation of others rather than through wealth creation. If something isn’t done, new technologies may make matters worse, increasing inequality and unemployment. Stiglitz identifies the true sources of wealth and of increases in standards of living, based on learning, advances in science and technology, and the rule of law. He shows that the assault on the judiciary, universities, and the media undermines the very institutions that have long been the foundation of America’s economic might and its democracy. Helpless though we may feel today, we are far from powerless. In fact, the economic solutions are often quite clear. We need to exploit the benefits of markets while taming their excesses, making sure that markets work for us—the U.S. citizens—and not the other way around. If enough citizens rally behind the agenda for change outlined in this book, it may not be too late to create a progressive capitalism that will recreate a shared prosperity. Stiglitz shows how a middle-class life can once again be attainable by all. An authoritative account of the predictable dangers of free market fundamentalism and the foundations of progressive capitalism, People, Power, and Profits shows us an America in crisis, but also lights a path through this challenging time.
Author: Greg Pahl Publisher: Chelsea Green Publishing ISBN: 1603584102 Category : House & Home Languages : en Pages : 290
Book Description
Over 90 percent of US power generation comes from large, centralized, highly polluting, nonrenewable sources of energy. It is delivered through long, brittle transmission lines, and then is squandered through inefficiency and waste. But it doesn't have to be that way. Communities can indeed produce their own local, renewable energy. Power from the People explores how homeowners, co-ops, nonprofit institutions, governments, and businesses are putting power in the hands of local communities through distributed energy programs and energy-efficiency measures. Using examples from around the nation - and occasionally from around the world - Greg Pahl explains how to plan, organize, finance, and launch community-scale energy projects that harvest energy from sun, wind, water, and earth. He also explains why community power is a necessary step on the path to energy security and community resilience - particularly as we face peak oil, cope with climate change, and address the need to transition to a more sustainable future. This book - the second in the Chelsea Green Publishing Company and Post Carbon Institute's Community Resilience Series - also profiles numerous communitywide initiatives that can be replicated elsewhere.
Author: Hahrie Han Publisher: University of Chicago Press ISBN: 022674406X Category : Political Science Languages : en Pages : 234
Book Description
Grassroots organizing and collective action have always been fundamental to American democracy but have been burgeoning since the 2016 election, as people struggle to make their voices heard in this moment of societal upheaval. Unfortunately much of that action has not had the kind of impact participants might want, especially among movements representing the poor and marginalized who often have the most at stake when it comes to rights and equality. Yet, some instances of collective action have succeeded. What’s the difference between a movement that wins victories for its constituents, and one that fails? What are the factors that make collective action powerful? Prisms of the People addresses those questions and more. Using data from six movement organizations—including a coalition that organized a 104-day protest in Phoenix in 2010 and another that helped restore voting rights to the formerly incarcerated in Virginia—Hahrie Han, Elizabeth McKenna, and Michelle Oyakawa show that the power of successful movements most often is rooted in their ability to act as “prisms of the people,” turning participation into political power just as prisms transform white light into rainbows. Understanding the organizational design choices that shape the people, their leaders, and their strategies can help us understand how grassroots groups achieve their goals. Linking strong scholarship to a deep understanding of the needs and outlook of activists, Prisms of the People is the perfect book for our moment—for understanding what’s happening and propelling it forward.
Author: Wesley C. Hogan Publisher: University Press of Florida ISBN: 0813072042 Category : History Languages : en Pages : 228
Book Description
Featuring contributions from leading scholar-activists, People Power demonstrates how the lessons of history can inform the building of new social justice movements today. This volume is inspired by the pathbreaking life and work of writer, activist, and historian Lawrence “Larry” Goodwyn. As a radical Texas journalist and a political organizer, Goodwyn participated in historic changes ushered in by grassroots activism in the 1950s and ’60s. Professor and cofounder of the Oral History Program at Duke University, Goodwyn wrote about movements built by Latino farm workers, Polish trade unionists, civil rights activists, and others who challenged the status quo. The essays in this volume examine Goodwyn’s influence in political and social movements, his approaches to teaching and writing, and his insights into the long history behind contemporary activism. People Power will generate deep discussions about the potential of democracy amid the multiple crises of our time. What motivates ordinary people to move from kitchen table conversations to civic engagement? What do the chronicles of past social movements tell us about how to confront the real blocks of racism and the idea that Americans are somehow “exceptional”? Contributors provide key experiential knowledge that will help today’s scholars and community organizers address these pressing questions. Contributors: Donnel Baird | Charles C. Bolton | William Chafe | Ernesto Cortés Jr. | Marsha J. Tyson Daring | Benj DeMott | Scott Ellsworth |Faulkner Fox | Elise Goldwasser | Wade Goodwyn | William Greider | Jim Hightower | Wesley C. Hogan | Wendy Jacobs | Thelma Kithcart | Max Krochmal | Connie L. Lester | Adam Lioz | Andrew Neather | Paul Ortiz | Gunther Peck | Timothy B. Tyson | G. C. Waldrep | Lane Windham | Peter H. Wood
Author: John C. Donovan Publisher: Rowman & Littlefield ISBN: 9780822630258 Category : Business & Economics Languages : en Pages : 374
Book Description
'First-rate . . .The text has a little for everyone and could suit the political ideas people, the humanists, and the behavioralists. And there is enough of a nuts and bolts approach to this book to satisfy those who want students to come away from the course as 'master mechanics' of political dilemmas.'-David W. Dent, Towson State University
Author: Everest Media, Publisher: Everest Media LLC ISBN: Category : Business & Economics Languages : en Pages : 44
Book Description
Please note: This is a companion version & not the original book. Sample Book Insights: #1 I had the pleasure of working with a young man named Abayomi in 2007, who lived in a rural village in Africa and participated in the Ubuntu community via an Internet cafe. His passion for the community was not just that he could make an impact, but that his impact was amplified when combined with other people in the community. #2 I wanted to understand how the Internet cafe worked, and I knew that my responsibility as a community leader was to make sure that Abayomi got the most out of his hour there. #3 The scripture about communities dying was not entirely generational grumblings about the young guns. Historically, communities used to be distinctly local in nature: they existed in your region, in your town, and potentially even on your street. They manifested in local book clubs, knitting circles, political meetings, gaming clubs, and more. #4 The ’90s saw the world become more connected. People wanted to engage and connect with each other, and they wanted to share ideas, information, and creativity. Unsurprisingly, early communities started forming like clustered amoebas in this rudimentary online pond.
Author: Gene Smith Publisher: New Riders ISBN: 0132798271 Category : Computers Languages : en Pages : 218
Book Description
Tagging is fast becoming one of the primary ways people organize and manage digital information. Tagging complements traditional organizational tools like folders and search on users desktops as well as on the web. These developments mean that tagging has broad implications for information management, information architecture and interface design. And its reach extends beyond these technical domains to our culture at large. We can imagine, for example, the scrapbookers of the future curating their digital photos, emails, ticket stubs and other mementos with tags. This book explains the value of tagging, explores why people tag, how tagging works and when it can be used to improve the user experience. It exposes tagging's superficial simplicity to reveal interesting issues related to usability, information architecture, online community and collective intelligence.
Author: Gary A. Klein Publisher: MIT Press ISBN: 0262260867 Category : Business & Economics Languages : en Pages : 372
Book Description
Anyone who watches the television news has seen images of firefighters rescuing people from burning buildings and paramedics treating bombing victims. How do these individuals make the split-second decisions that save lives? Most studies of decision making, based on artificial tasks assigned in laboratory settings, view people as biased and unskilled. Gary Klein is one of the developers of the naturalistic decision making approach, which views people as inherently skilled and experienced. It documents human strengths and capabilities that so far have been downplayed or ignored. Since 1985, Klein has conducted fieldwork to find out how people tackle challenges in difficult, nonroutine situations. Sources of Power is based on observations of humans acting under such real-life constraints as time pressure, high stakes, personal responsibility, and shifting conditions. The professionals studied include firefighters, critical care nurses, pilots, nuclear power plant operators, battle planners, and chess masters. Each chapter builds on key incidents and examples to make the description of the methodology and phenomena more vivid. In addition to providing information that can be used by professionals in management, psychology, engineering, and other fields, the book presents an overview of the research approach of naturalistic decision making and expands our knowledge of the strengths people bring to difficult tasks.
Author: Jono Bacon
Author: Jono Bacon
Author: Joseph E. Stiglitz
Author: Greg Pahl
Author: Hahrie Han
Author: Wesley C. Hogan
Author: John C. Donovan
Author: Everest Media,
Author: Gene Smith
Author: Gary A. Klein
Author: Howard Clark