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Author: Jack Mize Publisher: Createspace Independent Publishing Platform ISBN: 9781478179726 Category : Languages : en Pages : 0
Book Description
The Internet is getting smaller and your customers are online, right now, looking for recommendations and sharing their experiences... The good, the bad and the ugly on review websites and social media networks for everyone to see. Go ahead and "Google" your business and see what you find. You can build a good online reputation, monitor potential problems and work on cleaning things up if you've been neglecting what people are saying about your business online. Online Reputation Management is Crucial for Your Local Business. It can also be easier to get started than you may think. Proactively managing your online reputation can be one of the most important marketing tasks you implement this year. Remember, you have an online reputation whether you like it or not. It's up to you to decide if you are going to take control or leave it in the hands of others
Author: Jack Mize Publisher: Createspace Independent Publishing Platform ISBN: 9781478179726 Category : Languages : en Pages : 0
Book Description
The Internet is getting smaller and your customers are online, right now, looking for recommendations and sharing their experiences... The good, the bad and the ugly on review websites and social media networks for everyone to see. Go ahead and "Google" your business and see what you find. You can build a good online reputation, monitor potential problems and work on cleaning things up if you've been neglecting what people are saying about your business online. Online Reputation Management is Crucial for Your Local Business. It can also be easier to get started than you may think. Proactively managing your online reputation can be one of the most important marketing tasks you implement this year. Remember, you have an online reputation whether you like it or not. It's up to you to decide if you are going to take control or leave it in the hands of others
Author: Greg Jordan Publisher: ISBN: 9781074415075 Category : Languages : en Pages : 114
Book Description
Own Your Reputation - A Guide to an Online Reputation That Attracts Customers, Clients, Patients and Followers Is The Book For Local Businesses and Nonprofits to create a powerful online reputation and brand. Marketing, advertising, and online reputation management agency owner, Greg Jordan, lays out principles and ideas that help business owners and managers understand and take control of their Google reputation and build a brand that people trust. The strategies and solutions in the book apply to all local businesses and highlights specific examples from the pet services, real estate, and senior care services industries. Why you should download this bookIf it's not clear to you what your online reputation is or how it affects your business, or if you've been victimized by unfair or malicious reviews, or you've not had the time to create a reputation that builds your business, then this book will be helpful. You'll see how Google's star ratings and number of reviews along with social media and brand journalism approaches are the foundation for building a brand that tops your competitors. What's IncludedIncluded are ideas, principles, and tips on online brand reputation management, including: The importance of online reputation to business results How to build an online reputation that people trust Online reputation management best practices The importance of brand journalism Social media online reputation management Reputation monitoring How to respond to positive negative reviews Protecting your reputation Online Reputation Management Systems overview Success examples Senior care case study Want to Know More? Download the book Scroll to the top of the page and click the "Buy" button
Author: Solomon Shlomo Wiesen Publisher: ISBN: Category : Languages : en Pages : 126
Book Description
Just imagine: you spend years of hard work, money, and effort into building up a business and a sterling reputation, and then all of a sudden it comes crashing down due to one bad customer review. Reputation management in the year 2020 is more important than ever.Small and medium sized businesses are extremely susceptible to this, as they rely on customer reviews.Individuals are also at risk when it comes to online reputation management: have you Googled your name recently? If not, you have no idea what will others see when they search for you online.Do you have any old Tweets which could come back to haunt you? Is your name connected to any negative press in news stories? Is there someone else out there with the same name as you who could infect your search results?All of these questions are scary, because neglecting them can lead to catastrophic results.In our book, A Guide to Online Reputation Management: How to Fortify Your Online Presence, we discuss the core tenets of how to manage your online reputation.Our online reputation management strategy is to be proactive: don't want until the crisis hits, but rather fortify your online presence via your own website, social profiles, and review monitoring. With our method, your business or identity will be much more protected when the crisis hits.An online reputation crisis can hit a business or individual in any number of ways: a negative Yelp review, an angry customer Tweet, a 1 star review on a Facebook business page, or even a negative regional news story. Every one of these, no matter how trivial each might seem, has the potential to destroy a reputation and capsize a business.However, much of the devastating effects of negative online reputation can be minimal and in some cases erased completely: so long as you take proactive measures before the crisis hits.Our book is both a broad take on online reputation management strategy and theories, as well as a specific guide on how to dive into the internet and work on your online reputation.A Guide to Online Reputation Management: How to Fortify Your Online Presence can be extraordinarily helpful for everyone: business owners who don't understand their web presence, as well as seasoned PR and SEO consultants who are looking to stay ahead of reputation management curve.Don't wait for the crisis to hit - be proactive with your online reputation strategy and use our guide to ensure that your online reputation stays intact and remains positive.
Author: Tyler Collins Publisher: Createspace Independent Publishing Platform ISBN: 9781519762252 Category : Corporate image Languages : en Pages : 0
Book Description
Online reputation management, repair, and control for your personal name, company, brand, product, and any searched phrase that is important to you or your business. Control exactly what displays in the search engines for any name, brand, or entity with a series of secret, battle-tested strategies used by the most elite reputation management experts. Negative search engine results ruin careers, impede business growth, complicate relationships, destroy employment opportunities, and leave people feeling powerless, hopeless, frustrated, and tormented by the radically ambiguous, seemingly impossible landscape of digital search. This book gives back power and control to anyone seeking to influence their online reputation in the search engines. Now you can permanently suppress and eliminate negative items appearing on the first or second page of Google, Bing, or Yahoo. Most online reputation management services today do not effectively eliminate negative search results. The reputation management industry is cluttered with a lack of knowledge, experience, and integrity when it comes to making promises. Heavily grounded in Google algorithm patent research, over a decade of scientific testing, and measuring of results, the methodologies provided have been proven to work in over 3,000 campaigns. This book may be considered "disruptive", or "industry shaking", with guerrilla tactics for market domination, brand hacking, and social manipulation. With this book, you can: Remove any negative online content from search results, regardless of type or industry. Position any web property at the top of any search engine. Access 100% success rate strategies, campaign templates, tools, resources, and processes. Steal the leading industry experts' most effective tactics for delivering results to clients. Manipulate websites, social platforms, audiences, and search engine algorithms. Master the playing field where reputations are derived and repeatedly forged. Cleanse, repair, polish, and permanently dictate what appears for any search phrase. Fortify a digital firewall preventing any old or new negative content from appearing again. In-depth topics range from: Content removal campaigns, positive review strategies, negative property suppression, branding, rebranding, social media optimization, press releases & public relations. Combating bad news coverage, negative review sites, lawsuit documents, arrest records, mug shots, scam and ripoff reports, competitor attacks, rogue bloggers, fake profiles, and over 30 typical scenarios. Search engine positioning strategies with action steps for leveraging dozens of websites, platforms, media types, marketing mechanisms, and automation tools for making the process easy. Publishing resources for mass distribution of content, press releases, blog posts, articles, videos, images, presentations, audio files, podcasts, pdf documents, and any type of Internet media. Enjoy an advanced approach to search engine optimization explained in simple terms, the precise mechanics of SEO (search engine optimization) ranking factors for all types of web properties and online media, including everything how to create, optimize, publish, promote, and monitor progress. Includes a thorough overview of SERP's (search engine results pages), how SEO works, on-page vs off-page SEO, tactics for reputation asset development, website optimization, profile creation, content marketing, linking strategies, press release distribution, content and link building automation, sourcing links from other websites, proven lists of sites to quickly acquire links from, social media marketing, brand visibility, social authority, reputation marketing, and so much more.
Author: John David Publisher: Red Wheel/Weiser ISBN: 1632659379 Category : Business & Economics Languages : en Pages : 224
Book Description
With virtually nonexistent oversight, the internet can easily become the judge, jury, and executioner for anyone’s reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you’ve done something foolish yourself, are unfairly linked to another’s misdeeds, or are simply the innocent victim of a third-party attack, most of us have no idea how to protect our online reputation. How to Protect (Or Destroy) Your Reputation Online will show you how to: Remove negative content from search results. React and respond to an online attack. Understand and manage online reviews. Use marketing strategies to both improve your online reputation and bolster your bottom line. How to Protect (or Destroy) Your Reputation Online is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie’s List. John also shows you how to deal with revenge porn, hate blogs, Google’s “right to be forgotten” in Europe, the business of online complaint sites, even the covert ops of reputation management.
Author: Robert P. Williams Publisher: Createspace Independent Pub ISBN: 9781466469648 Category : Business & Economics Languages : en Pages : 24
Book Description
86% of online consumers will check your business reputation first before deciding whether to do business with you, according to a national survey conducted by Kudzu. Protect your business from disgruntled ex-employees, vindictive customers, web surfers, even under-handed competitors with this simple 5 step online reputation management & repair strategy.
Author: ANNE MARIE Publisher: Rank Books ISBN: 9810912900 Category : Business & Economics Languages : en Pages : 64
Book Description
Your reputation is at stake on Internet. Anyone, including your competitors and enemies, can destroy your reputation and bankrupt your business overnight with fake negative reviews and false allegations. With the help of this book, you can do something about it without paying thousands of dollars to a professional Reputation Management agency to fix your online reputation. With the easy step by step strategies, you can do it yourself. If you are a victim, this book is your lifesaver. You will learn how to manage your online reputation. If you are looking to create an income as an online reputation management (OPM) service provider, this book shows you how to perform OPM tasks, how much to charge your clients, and where to find your customers. You'll find just about everything you need to expertly manage your clients' online reputation and promote the service. Here Is A Preview Of What You'll Learn... What is Online Reputation Management (OPM) Importance of OPM Why OPM is a profitable service How to perform Online Reputation Management service How to perform Reputation Monitoring How you know what others are saying about you How to perform Crisis Management How to Find customers How to sell OPM services
Author: Adam Gold Publisher: ISBN: Category : Languages : en Pages : 84
Book Description
Here's How To Get the Most Out of Online Reputation Management, Featuring 280 Extremely Effective Tips for Improving Your Personal Reputation Management. Many people do not realize how important their online reputation is to their long-term success. If your reputation is ruined, it can be hard to get back. This book has some great ideas to help you substantially increase your reputation. If you are interested in reputation management than you need to get this book right now as it may be the most helpful reputation management book you'll ever read in a long time. Here's just a fraction of what you're going to discover in this book that you simply will not learn anywhere else: * How to best take advantage of the most effective reputation management techniques - ideas to make any of your reputation management activities a success. * The surprising "little-known tricks" that will help you get the most out of your reputation management acts. * Do's and don'ts for the most common reputation management strategies: top reputation management activity ideas. * How to take your reputation management skills to the next level; be ready to be surprised when you discover how easy and effective this is. * The simple unvarnished truth about what works and what doesn't work in reputation management, this is really crucial! * Extremely effective ways to take advantage of the most efficient reputation management methods. * Reputation management myths you need to avoid at all costs. * Golden rules to help you get better at managing your online reputation; discover simple methods that work perfectly every time. * The vital keys to completing a self reputation management campaign successfully. * How to make sure you come up with the most effective solutions to your reputation management challenges. * A simple, practical reputation management strategy to dramatically improve your online image, but amazingly enough, almost no one understands or uses it. * The top reputation management mistakes people do - and how to avoid them. * How to put together an effective reputation management routine: the golden rules of good reputation management practices - find out the easiest, simplest ways to take on the most results driven reputation management methods. * The exact reputation management routine you should be following for every project. * What nobody ever told you about online reputation management; insider secrets of avoiding the most bothersome challenges. * All these and much much more.
Author: Santino Spencer Publisher: Marketing Management ISBN: 9781088187166 Category : Languages : en Pages : 0
Book Description
Reputation Management - 3 Manuscripts in 1 Book, Including: Business Branding, Social Media Marketing and Content Marketing. 1) BUSINESS BRANDING: 7 Easy Steps to Master Brand Management, Reputation Management, Business Communication & Storytelling. YOU'LL LEARN: Importance of branding Understanding brand purpose with examples Actionable steps that will help you build a brand trusted by people Identifying the audience for your brand Types of competitors and tips on identifying them A comprehensive guide to market research How to formulate your mission statement Choosing the right brand name Marketing strategies to spread the word about your brand Innovative ideas to make your brand stand out And much more! 2) SOCIAL MEDIA MARKETING: 7 Easy Steps to Master Social Media Advertising, Influencer Marketing & Platform Audience Growth. YOU'LL LEARN: Understanding what social media marketing is Why your business needs it How to conduct market research the right way to yield the best results for your business How to market on platforms like Facebook, Instagram, and YouTube Why selecting the right niche market matters How to build an unforgettable business presence on social media And much more! 3) CONTENT MARKETING: 7 Easy Steps to Master Content Strategy, Content Creation, Search Engine Optimization & Copywriting. YOU'LL LEARN: What content marketing is, how it began, and what it has achieved to date for companies Understanding the value proposition of content marketing How to approach your company's unique perspectives and approach to create content and ways to distinguish your content from your competitors Understanding the different types of content and how they work best to pursue some goals rather than others How to set-up a road map to navigate your way to set up a content marketing plan Useful facts to boost content recognition and gain quick wins, motivating you to see real-life and practical techniques further to improve the creation and marketing of your sales-driven content Details of the essential components, including your preferred business model, purposes and goals, audience personas or profiles, and the buyer's journey Delivering the right sort of content that not only captivates your audience but also leads to sales The right content channels for your content The seven-step process to help you understand the purpose of attracting finely defined audiences and building content that will lead to credibility, trust, and potential sales And much more!
Author: Jack Mize
Author: Jack Mize
Author: Greg Jordan
Author: Solomon Shlomo Wiesen
Author: Tyler Collins
Author: John David
Author: Robert P. Williams
Author: ANNE MARIE
Author: Adam Gold
Author: Louis Halpern
Author: Santino Spencer