Author: Erwan Rambourg Publisher: John Wiley & Sons ISBN: 1118950291 Category : Business & Economics Languages : en Pages : 292
Book Description
Why the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. The Bling Dynasty illustrates how doubts about Chinese consumption are ill-founded and Chinese luxury demand is on the cusp of becoming dominant. This book contains the research and expert views companies need to understand and address the new challenges posed by this dominance. Each chapter brings a different perspective, covering complex aspects of luxury consumption, with illustrations and real-world examples that support the research. Readers will gain insights through interviews with brand executives, retailers, experts, and consumers. As an economic heavyweight, China is fast realizing its role in the luxury market. Chinese consumers should be accounting for more than a third of the global luxury market today, and half, if not more, in ten year's time. The Bling Dynasty runs counter to the conventional wisdom that expanding sectors become more global. Luxury is actually becoming over-dependent on Chinese sales. Readers will: Understand how Western brands developed in Asia and the challenges they are met with, notably ubiquity Learn why Chinese are purchasing luxury items abroad and what it means for the future of the sector Gain insights on why there are no Chinese luxury brands challenging Western models Realize that Chinese consumers are becoming similar to their American peers and that luxury competition goes way beyond pre-conceptions China's big spenders are increasingly mobile and this is affecting key markets. The Bling Dynasty provides new research and a comprehensive look at the booming business of luxury and the Chinese wallet.
Author: Erwan Rambourg Publisher: Figure 1 Publishing ISBN: 177327127X Category : Business & Economics Languages : en Pages : 327
Book Description
In Future Luxe: What’s Ahead for the Business of Luxury, Erwan Rambourg identifies the major forces and emerging trends that are set to reshape luxury over the next decade. The expansion of Chinese consumption and the boost in women’s spending power around the world will fuel continued growth in the industry—but even more importantly, fundamental changes are on the horizon. The younger generation is entering the luxury market, bringing new values and demands that will redefine the very meaning of luxury. The sector should expand in the realms of travel, health, leisure, even cannabis. For brands to resonate with these younger consumers they will have to develop substance beyond a high-quality product or a desirable logo. Greenwashing won’t cut it—brands will need to take seriously issues like diversity, sustainability, and ethical production. To ensure his portrait of the industry has the depth and nuance of real-world experience, Rambourg interviews several CEOs from the largest groups and brands, including Kering, Cartier, Puma, and Moncler, in addition to drawing on his own observations from over two decades in luxury. Future Luxe is engaging, wise, and deeply informed, a vital read for those new to the industry as well as veterans planning for continued success.
Author: Felicitas Morhart Publisher: Edward Elgar Publishing ISBN: 1786436353 Category : Business & Economics Languages : en Pages : 368
Book Description
Unique and timely, this Research Handbook on Luxury Branding explores and takes stock of the current body of knowledge on luxury branding, as well as offering direction for future research and management in the field. Featuring contributions from an international team of top-level researchers, this Handbook offers analysis and discussion of the profound socioeconomic, psychological, technological and political changes that are affecting the luxury industry, and that will continue to shape its future.
Author: Shaquille O'Neal Publisher: Macmillan ISBN: 9780312982591 Category : Biography & Autobiography Languages : en Pages : 310
Book Description
Shaq talks openly about his childhood, his life, his rivalries, and his career. Recounts the remarkable progress of his basketball career.
Author: S. Rovai Publisher: Springer ISBN: 1137537752 Category : Business & Economics Languages : en Pages : 185
Book Description
China's love for luxury is not a phenomenon brought on by the contemporary luxury market, but has been a part of Chinese culture and history for generations. The Chinese luxury industry is again re-emerging along modern cultural and socio-economic contexts, and is taking the market by storm. Luxury the Chinese Way identifies the main strengths and opportunities associated with the Chinese luxury market, explains the influence of 'Chinese characteristics' on its development and mode of operations, and reflects on the challenges associated with diverse consumption orientations. Using references from the fields and real-life data, this book provides a comprehensive overview on China's innovation in luxury, and is an important contribution to the study of the phenomenon that is the global luxury industry.
Author: James E. Shaw Publisher: James Shaw ISBN: 9781615826711 Category : Juvenile Fiction Languages : en Pages : 364
Book Description
Dr. James E. ShawA¢a¬athe only researcher allowed inside some of the countryA¢a¬a¢s state youth prisons to conduct four-year interviews of children who killedA¢a¬abrings, based on his professional case files, this novel featuring teenage Candela McQueen. Candela gets her life back together in state youth prison and emerges as an adult parolee to become lead singer of the hip-hop group JEZEBEL, and an international mega-celebrity. Her fan base, the A¢a¬AGreat Dame Fan Club,A¢a¬A is enormous. Diva Candela McQueenA¢a¬a¢s thrilling and powerful story is an odyssey from love, trust, lust, money and betrayal, to forgiveness and redemption, as she overcomes one obstacle after another and keeps her eyes on the prize, winning against the odds.
Author: Alex Wong Publisher: Triumph Books ISBN: 1641256915 Category : Language Arts & Disciplines Languages : en Pages : 217
Book Description
A nostalgic romp through modern NBA history as documented by basketball's most iconic and innovative magazine covers. Every magazine cover is the result of a series of intentional decisions. Cover Story shares the behind-the-scenes stories of these deliberate choices, which led to the most iconic basketball-related magazine covers during a period from 1984 to 2003. Through 100-plus interviews conducted with writers, editors, publishers, photographers, creative directors, and the players themselves, the book explores Michael Jordan's relationship with Sports Illustrated, Shaquille O'Neal and the hip-hop generation's impact on newsstands, the birth of SLAM and the inside stories of their most iconic covers, how the 1996 USA women's basketball team inspired a new era of women's sports magazines, the competition among publishers to put high school phenom LeBron James on the magazine cover first, and much more. Offering an immersive look at some of the most impactful moments in a golden era for modern basketball, this engaging read will appeal to basketball fans, pop culture enthusiasts, and those who want to take a deep dive into understanding how the individual components of a classic magazine cover come together. Features four full-color inserts showcasing a collection of notable magazine covers!
Author: Editors of Time Out Publisher: Time Out ISBN: 1846702593 Category : Travel Languages : en Pages : 288
Book Description
The sixth edition of Time Out Miami and the Florida Keys is your VIP pass to this A-list city. Time Out's intrepid team of insiders has combed its beaches, bars, restaurants and secret spots to create the definitive guide to the fabulous surreal life of Miami. All rumors of this city being heaven's waiting room will be dispelled as Miami's vibrant, youthful culture is exposed and explored. We will shed light-and not just a neon one on the evolution of what was once a sleepy beach town into one of the world's most glamorous spots.
Author: Anupama S. Kotur Publisher: Emerald Group Publishing ISBN: 1839829001 Category : Business & Economics Languages : en Pages : 576
Book Description
The Emerald Handbook of Luxury Management for Hospitality and Tourism brings together global philosophies, principles and practices in luxury tourism management, exploring the changing paradigms of the upcoming post-pandemic global luxury travel market.
Author: Erwan Rambourg
Author: Erwan Rambourg
Author: A. Wylie
Author: Felicitas Morhart
Author: Shaquille O'Neal
Author: S. Rovai
Author: James E. Shaw
Author: Alex Wong
Author: Editors of Time Out
Author: Anupama S. Kotur