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Author: Eric Ries Publisher: Crown Currency ISBN: 0307887898 Category : Business & Economics Languages : en Pages : 337
Book Description
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Author: Eric Ries Publisher: Crown Currency ISBN: 0307887898 Category : Business & Economics Languages : en Pages : 337
Book Description
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Author: Felipe G. Massa Publisher: MIT Press ISBN: 0262542579 Category : Business & Economics Languages : en Pages : 165
Book Description
A learn-by-doing guide to developing, testing, and pitching a startup idea, balancing a pragmatic approach and rigorous academic content. This innovative book offers a learn-by-doing guide to entrepreneurship that balances practical advice with rigorous academic content. It introduces important concepts, provides highly engaging examples, and supplies the tools needed to put lessons into practice, creating a research-supported, step-by-step reference for developing, testing, and pitching any startup idea. By integrating lean startup principles, design thinking, and elements of the jobs-to-be-done framework, this combination textbook-workbook allows readers to choose for themselves whether, or to what extent, to engage with theory. All of the book's ten chapters encourage hands-on effort, providing readers with easy-to-follow steps, calls to action, and attainable milestones. Aspiring entrepreneurs will find this systematic approach to be more efficient than haphazard trial and error, and much more likely to yield concrete results. Chapters begin with a "mini case," offering real-world examples of each step in the process. These cases--all featuring entrepreneurs working outside the Silicon Valley bubble--include a meadery operator that turned customers into advocates by designing compelling experiences and the development of a dating app for dog lovers that found a unique niche in a crowded market. Throughout, readers are immersed in the activity of starting a business, guided not only through the successful development of a startup but also to an understanding of the principles underlying entrepreneurship. The book can be used as a text in undergraduate and graduate classes and as a reference by entrepreneurs and innovators.
Author: Eric Ries Publisher: Crown Currency ISBN: 110190321X Category : Business & Economics Languages : en Pages : 402
Book Description
Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century. In The Lean Startup, Eric Ries laid out the practices of successful startups – building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio. Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.
Author: Steve Blank Publisher: John Wiley & Sons ISBN: 1119690722 Category : Business & Economics Languages : en Pages : 568
Book Description
More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: Avoid the 9 deadly sins that destroy startups' chances for success Use the Customer Development method to bring your business idea to life Incorporate the Business Model Canvas as the organizing principle for startup hypotheses Identify your customers and determine how to "get, keep and grow" customers profitably Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owners Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.
Author: Neal Cabage Publisher: New Riders ISBN: 0133372731 Category : Business & Economics Languages : en Pages : 254
Book Description
Why do some startups succeed while other do not? In a maturing online market, the cost of product development has fallen as quickly as competition has risen, and building a viable product is no longer enough. In this new reality, entrepreneurs must take a smarter, more strategic approach. In this book we'll discuss: Why some entrepreneurs are luckier than others How to anticipate success or failure before you begin Why timing is everything for a startup Strategic positioning to beat the competition Building a business that cannot be commoditized Methods for Improving user engagement and profits This book was written by Neal Cabage and Sonya Zhang, PhD after years of discussing and studying why some startups succeed. By combining known academic models with personal insights from building and selling two online startups - the authors answer the question of why some startups are more successful than others, in order to help entrepreneurs reduce the risk of starting an online business.
Author: Andrew Zimbroff Publisher: World Scientific ISBN: 9811236712 Category : Business & Economics Languages : en Pages : 184
Book Description
This book introduces the skills and mindset that are introduced during 3 Day Startup educational programs. It covers a wide range of topics encountered by early-stage entrepreneurs, including customer validation, iterative product development, developing preliminary business frameworks, start-up communications and networking, and balancing starting a business with other commitments. The content is actionable, concise, and easy to understand, focusing on pragmatic, applicable skills over dense academic theory and case studies. The information in this volume is easily accessible by entrepreneurs from all walks of life.3 Day Startup is an international non-profit organization that delivers entrepreneurship education in diverse settings around the world. It was founded in 2008 by graduate students at the University of Texas at Austin that wanted better resources for entrepreneurship education than was available at the time. To do this, it pioneered an intensive, extracurricular experiential curriculum that could be applied in highly diverse educational settings. Since its beginnings as a small group of graduate students at UT Austin, it has exploded into the global non-profit it is today. To date, 3 Day Startup has delivered almost 500 educational programs at over 175 different educational institutions in 35 countries worldwide.
Author: Neal Cabage Publisher: New Riders ISBN: 9780321905017 Category : Business & Economics Languages : en Pages : 0
Book Description
Online startups are exploding and an entire subculture has formed out of this phenomenon. And it shouldn't be a surprise with so much media coverage of billionaire startup founders. Indeed, the dot-com founder is today's rock star, inspiring hundreds of thousands to follow their path. It is now easier to start a business than at any time in history; particularly an online business. The cost and complexity of doing so has fallen precipitously. You no longer need an office, a phone system, a climate controlled room and in many cases, you don’t even need to write a lot of the core software your business will depend upon; just plug into the cloud. And access to capital to grow your business has never been easier; particularly if you’re interested in joining one of the many tech accelerator programs sprouting up across the country. Despite all of these advantages, there are clear challenges that result from this new dynamic. This book addresses these challenges and provides a conceptual framework for solving the problems along the way, helping startup entrepreneurs by smoothing the path and improving their odds of success.
Author: Brant Cooper Publisher: John Wiley & Sons ISBN: 1119095034 Category : Business & Economics Languages : en Pages : 229
Book Description
Leverage the framework of visionaries to innovate, disrupt, and ultimately succeed as an entrepreneur The Lean Entrepreneur, Second Edition banishes the "Myth of the Visionary" and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times bestseller, this great guide combines the concepts of customer insight, rapid experimentation, and actionable data from the Lean Startup methodology to allow individuals, teams, or even entire companies to solve problems, create value, and ramp up their vision quickly and efficiently. The belief that innovative outliers like Steve Jobs and Bill Gates have some super-human ability to envision the future and build innovative products to meet needs that have yet to arise is a fallacy that too many fall prey to. This 'Myth of the Visionary' does nothing but get in the way of talented managers, investors, innovators, and entrepreneurs. Taking a proven, measured approach, The Lean Entrepreneur will have you engaging customers, reducing time to market and budgets, and stressing your organization's focus on the power of loyal customers to build powerhouse new products and companies. This guide will show you how to: Apply actionable tips and tricks from successful lean entrepreneurs with proven track records Leverage the Innovation Spectrum to disrupt markets and create altogether new markets Use minimum viable products to drive strategy and conduct efficient market testing Quickly develop cross-functional innovation teams to overcome typical startup roadblocks The Lean Entrepreneur is your complete guide to getting your startup moving in the right direction quickly and hyper-efficiently.
Author: Thomas G. Pittz Publisher: Emerald Group Publishing ISBN: 1838678735 Category : Business & Economics Languages : en Pages : 145
Book Description
Becoming a successful entrepreneur is impossible without accepting risk - the question is which risk to take and at what time. This guide offers practical, no-nonsense advice for marketing and financing your business, bringing on partners and employees, and launching your business as inexpensively and aggressively as possible.
Author: Alex Genadinik Publisher: CreateSpace ISBN: 9781495261848 Category : Business & Economics Languages : en Pages : 150
Book Description
This is the most comprehensive guide on going from business ideas to starting a business because the book is based on research of 300,000 entrepreneurs just like you! Prior to writing the book, I observed the experiences of 300,000 entrepreneurs who used my Problemio business apps to start a business. I personally talked to and helped over 1,000 entrepreneurs right on the apps or in my business coaching practice. This gave me a great understanding of what entrepreneurs go through. It helped me understand the kinds of problems you will run into as you start your businesses, and how to steer you clear of pitfalls and give you the proper fundamentals to maximize your chances of success. This book will help you by giving you step by step advice on almost every step you must take as you go from business ideas to eventually start your business. In my research, I noted every question entrepreneurs ever asked (my apps allow entrepreneurs to ask me questions) as they were going from business ideas and starting their businesses. I grouped those questions into general topics and subtopics. Those topics and subtopics became the chapters and subchapters of this book. The book starts by covering business idea fundamentals such as: - How to get business ideas - How to protect business ideas, and whether you should protect business ideas - How to determine if a business idea is good - What to do if you have too many business ideas and can't decide which one is best - What next steps to take after you gave a great startup idea The book also teaches you about options to help you protect your business ideas and your intellectual property with: - Trademarks - Patents - Copyrights - Non-disclosure agreements (NDA) - Non-compete agreements After that the book teaches you about business planning and strategy topics such as: - How to write a business plan for your idea - How to incorporate great business strategy into your overall business model - Different revenue streams for your business to help you understand where your business might make the most money After that the book helps you understand how to start the business and covers: - Business registration and when to register a nonprofit and a for profit - How to start your business with solid fundamentals by learning from the methodologies business leaders like Eric Ries (Learn Start-up) and Steve Blank (Customer Development Methodology) - How to choose a good business name - How to cheaply create a website and start operating online The book also teaches you ways to raise money with: - Donations via crowdfunding - Loans - Grants - Investments - Other creative strategies Once you have solid business idea fundamentals, the book guides you through how to write a business plan for your business idea, and eventually the book covers the necessary steps, theories and methodologies to start your business. This book is unique and relevant because you get the benefit and experience of: - Author's experience starting and growing multiple businesses - 1,000 entrepreneurs whom the author personally helped - 300,000 entrepreneurs who have used the Problemio.com business apps to plan and start their businesses If you have any questions about the book and whether it addresses issues that are important to you, contact me with questions: [email protected]
Author: Eric Ries
Author: Eric Ries
Author: Felipe G. Massa
Author: Eric Ries
Author: Steve Blank
Author: Neal Cabage
Author: Andrew Zimbroff
Author: Neal Cabage
Author: Brant Cooper
Author: Thomas G. Pittz
Author: Alex Genadinik