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Author: Alan K'necht Publisher: Infinity Publishing ISBN: 0741492261 Category : Business & Economics Languages : en Pages : 100
Book Description
The Last Original Idea actually is an original idea highly unusual in a world where recycle is the order of the day. It takes a light hearted look at the state of Internet marketing today and traces back each of the elements to its historical roots, c
Author: Alan K'necht Publisher: Infinity Publishing ISBN: 0741492261 Category : Business & Economics Languages : en Pages : 100
Book Description
The Last Original Idea actually is an original idea highly unusual in a world where recycle is the order of the day. It takes a light hearted look at the state of Internet marketing today and traces back each of the elements to its historical roots, c
Author: Michelle McGarry Publisher: iUniverse ISBN: 0595144373 Category : Business & Economics Languages : en Pages : 330
Book Description
Brainstorm Your Best Internet Business! The Internet is booming, and so is the small- and home-business market. Many people want to gain more control over their lives by starting their own business. The Internet has opened the door to millions of people who thought that starting their own business was a faint dream. The Internet Idea Book is a collection of brainstorms, 101 ideas of the kinds of businesses that could be started on the Internet by the everyday ordinary person. But how do you compete with huge companies that are creating complex Web sites laden with moving and talking graphics and high-tech HTML, run by large staffs of whiz kids? You don’t! The goal of this book is to get you, the hopeful online entrepreneur, to brainstorm what your dreams are and how these dreams can fit into the needs of others. You do that by discovering the right niche in the marketplace. Every idea in The Internet Idea Book is followed by workbook space designed to help you find a competitive niche so you can design a successful site that is all yours. Here is a book that will help you brainstorm your future.
Author: Alexander Monea Publisher: MIT Press ISBN: 0262545950 Category : Social Science Languages : en Pages : 281
Book Description
An exploration of how heteronormative bias is deeply embedded in the internet, hidden in algorithms, keywords, content moderation, and more. A Next Big Idea Club nominee. In The Digital Closet, Alexander Monea argues provocatively that the internet became straight by suppressing everything that is not, forcing LGBTQIA+ content into increasingly narrow channels—rendering it invisible through opaque algorithms, automated and human content moderation, warped keywords, and other strategies of digital overreach. Monea explains how the United States’ thirty-year “war on porn” has brought about the over-regulation of sexual content, which, in turn, has resulted in the censorship of much nonpornographic content—including material on sex education and LGBTQIA+ activism. In this wide-ranging, enlightening account, Monea examines the cultural, technological, and political conditions that put LGBTQIA+ content into the closet. Monea looks at the anti-porn activism of the alt-right, Christian conservatives, and anti-porn feminists, who became strange bedfellows in the politics of pornography; investigates the coders, code, and moderators whose work serves to reify heteronormativity; and explores the collateral damage in the ongoing war on porn—the censorship of LGBTQ+ community resources, sex education materials, art, literature, and other content that engages with sexuality but would rarely be categorized as pornography by today’s community standards. Finally, he examines the internet architectures responsible for the heteronormalization of porn: Google Safe Search and the data structures of tube sites and other porn platforms. Monea reveals the porn industry’s deepest, darkest secret: porn is boring. Mainstream porn is stuck in a heteronormative filter bubble, limited to the same heteronormative tropes, tagged by the same heteronormative keywords. This heteronormativity is mirrored by the algorithms meant to filter pornographic content, increasingly filtering out all LGBTQIA+ content. Everyone suffers from this forced heteronormativity of the internet—suffering, Monea suggests, that could be alleviated by queering straightness and introducing feminism to dissipate the misogyny.
Author: Pamela Paul Publisher: Crown ISBN: 0593136772 Category : Social Science Languages : en Pages : 286
Book Description
The acclaimed editor of The New York Times Book Review takes readers on a nostalgic tour of the pre-Internet age, offering powerful insights into both the profound and the seemingly trivial things we've lost. NAMED ONE OF THE TEN BEST BOOKS OF THE YEAR BY CHICAGO TRIBUNE AND THE DALLAS MORNING NEWS • “A deft blend of nostalgia, humor and devastating insights.”—People Remember all those ingrained habits, cherished ideas, beloved objects, and stubborn preferences from the pre-Internet age? They’re gone. To some of those things we can say good riddance. But many we miss terribly. Whatever our emotional response to this departed realm, we are faced with the fact that nearly every aspect of modern life now takes place in filtered, isolated corners of cyberspace—a space that has slowly subsumed our physical habitats, replacing or transforming the office, our local library, a favorite bar, the movie theater, and the coffee shop where people met one another’s gaze from across the room. Even as we’ve gained the ability to gather without leaving our house, many of the fundamentally human experiences that have sustained us have disappeared. In one hundred glimpses of that pre-Internet world, Pamela Paul, editor of The New York Times Book Review, presents a captivating record, enlivened with illustrations, of the world before cyberspace—from voicemails to blind dates to punctuation to civility. There are the small losses: postcards, the blessings of an adolescence largely spared of documentation, the Rolodex, and the genuine surprises at high school reunions. But there are larger repercussions, too: weaker memories, the inability to entertain oneself, and the utter demolition of privacy. 100 Things We’ve Lost to the Internet is at once an evocative swan song for a disappearing era and, perhaps, a guide to reclaiming just a little bit more of the world IRL.
Author: Avery Swartz Publisher: Page Two ISBN: 1989603084 Category : Business & Economics Languages : en Pages : 0
Book Description
The proven, frustration-free way to make your business stand out online, from one of North America's leaders on digital marketing for small businesses. Today, you can launch a website, create social media feeds, and get products and services to market on some of the world's most powerful sales platforms in a matter of hours. But marketing your small business effectively takes some careful thought. In See You on the Internet, Avery Swartz, one of North America's top tech leaders, gives you a failsafe framework to plan and execute a brilliant digital marketing strategy with confidence. And you don't need a technical background to follow it. In five simple steps, you will learn to build your brand, increase your customers, and generate more revenue. Avery Swartz has spent fourteen years on the ground working directly with hundreds of clients as a web designer, instructor, consultant, and digital advisor. With the aid of real-life stories and examples, she will guide you through the ins and outs of website development, ecommerce, search engine optimization, social media, email marketing, and online advertising --- and you'll be able to track all of your results. See You on the Internet is a clear, friendly, and highly usable guide for anyone in a small business or similar organization to thrive in the digital world.
Author: James Gillies Publisher: Oxford University Press, USA ISBN: 9780192862075 Category : Computers Languages : en Pages : 396
Book Description
Two Web insiders who were employees of CERN in Geneva, where the Web was developed, tell how the idea for the World Wide Web came about, how it was developed, and how it was eventually handed over at no charge for the rest of the world to use. 20 illustrations.
Author: Jack Goldsmith Publisher: Oxford University Press ISBN: 9780198034803 Category : Law Languages : en Pages : 238
Book Description
Is the Internet erasing national borders? Will the future of the Net be set by Internet engineers, rogue programmers, the United Nations, or powerful countries? Who's really in control of what's happening on the Net? In this provocative new book, Jack Goldsmith and Tim Wu tell the fascinating story of the Internet's challenge to governmental rule in the 1990s, and the ensuing battles with governments around the world. It's a book about the fate of one idea--that the Internet might liberate us forever from government, borders, and even our physical selves. We learn of Google's struggles with the French government and Yahoo's capitulation to the Chinese regime; of how the European Union sets privacy standards on the Net for the entire world; and of eBay's struggles with fraud and how it slowly learned to trust the FBI. In a decade of events the original vision is uprooted, as governments time and time again assert their power to direct the future of the Internet. The destiny of the Internet over the next decades, argue Goldsmith and Wu, will reflect the interests of powerful nations and the conflicts within and between them. While acknowledging the many attractions of the earliest visions of the Internet, the authors describe the new order, and speaking to both its surprising virtues and unavoidable vices. Far from destroying the Internet, the experience of the last decade has lead to a quiet rediscovery of some of the oldest functions and justifications for territorial government. While territorial governments have unavoidable problems, it has proven hard to replace what legitimacy governments have, and harder yet to replace the system of rule of law that controls the unchecked evils of anarchy. While the Net will change some of the ways that territorial states govern, it will not diminish the oldest and most fundamental roles of government and challenges of governance. Well written and filled with fascinating examples, including colorful portraits of many key players in Internet history, this is a work that is bound to stir heated debate in the cyberspace community.
Author: Alan K'necht
Author: Alan K'necht
Author: Michelle McGarry
Author: Alexander Monea
Author: Justin Michie
Author: Michelle McGarry
Author: Pamela Paul
Author: Avery Swartz
Author: James Gillies
Author: Bill Gates
Author: Jack Goldsmith