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Verbalisation: The power of words to drive change

Verbalisation: The power of words to drive change PDF Author: Sven Hughes
Publisher: Lulu.com
ISBN: 1326946536
Category :
Languages : en
Pages : 216

Book Description
Verbalisation: The power of words to drive change In our hyper-connected age, audiences have changed, but our ways of reaching them haven't. Our ability to understand, engage, and influence them, using new methods and media, is both our biggest challenge and our biggest opportunity. This is your practical guide to harnessing the power of words to reliably change behaviour. On the battlefield, on the campaign trail and in the boardroom.

Verbalisation: The power of words to drive change

Verbalisation: The power of words to drive change PDF Author: Sven Hughes
Publisher: Lulu.com
ISBN: 1326946536
Category :
Languages : en
Pages : 216

Book Description
Verbalisation: The power of words to drive change In our hyper-connected age, audiences have changed, but our ways of reaching them haven't. Our ability to understand, engage, and influence them, using new methods and media, is both our biggest challenge and our biggest opportunity. This is your practical guide to harnessing the power of words to reliably change behaviour. On the battlefield, on the campaign trail and in the boardroom.

The SAGE Handbook of Propaganda

The SAGE Handbook of Propaganda PDF Author: Paul Baines
Publisher: SAGE
ISBN: 1526486237
Category : Social Science
Languages : en
Pages : 896

Book Description
The SAGE Handbook of Propaganda unpacks the ever-present and exciting topic of propaganda to explain how it invades the human psyche, in what ways it does so, and in what contexts. As a beguiling tool of political persuasion in times of war, peace, and uncertainty, propaganda incites people to take, often violent, action, consciously or unconsciously. This pervasive influence is particularly prevalent in world politics and international relations today. In this interdisciplinary Handbook, the editors have gathered together a group of world-class scholars from Europe, America, Asia, and the Middle East, to discuss leadership propaganda, war propaganda, propaganda for peace marketing, propaganda as a psychological tool, terror-enhanced propaganda, and the contemporary topics of internet-mediated propaganda. Unlike previous publications on the subject, this book brings to the forefront current manifestations and processes of propaganda such as Islamist, and Far Right propaganda, from interdisciplinary perspectives. In its four parts, the Handbook offers researchers and academics of propaganda studies, peace and conflict studies, media and communication studies, political science and governance marketing, as well as intelligence and law enforcement communities, a comprehensive overview of the tools and context of the development and evolution of propaganda from the twentieth century to the present: Part One: Concepts, Precepts and Techniques in Propaganda Research Part Two: Methodological Approaches in Propaganda Research Part Three: Tools and Techniques in Counter-Propaganda Research Part Four: Propaganda in Context

The Origin of Consciousness in the Breakdown of the Bicameral Mind

The Origin of Consciousness in the Breakdown of the Bicameral Mind PDF Author: Julian Jaynes
Publisher: Houghton Mifflin Harcourt
ISBN: 0547527543
Category : Psychology
Languages : en
Pages : 580

Book Description
National Book Award Finalist: “This man’s ideas may be the most influential, not to say controversial, of the second half of the twentieth century.”—Columbus Dispatch At the heart of this classic, seminal book is Julian Jaynes's still-controversial thesis that human consciousness did not begin far back in animal evolution but instead is a learned process that came about only three thousand years ago and is still developing. The implications of this revolutionary scientific paradigm extend into virtually every aspect of our psychology, our history and culture, our religion—and indeed our future. “Don’t be put off by the academic title of Julian Jaynes’s The Origin of Consciousness in the Breakdown of the Bicameral Mind. Its prose is always lucid and often lyrical…he unfolds his case with the utmost intellectual rigor.”—The New York Times “When Julian Jaynes . . . speculates that until late in the twentieth millennium BC men had no consciousness but were automatically obeying the voices of the gods, we are astounded but compelled to follow this remarkable thesis.”—John Updike, The New Yorker “He is as startling as Freud was in The Interpretation of Dreams, and Jaynes is equally as adept at forcing a new view of known human behavior.”—American Journal of Psychiatry

The Archaeology of Knowledge

The Archaeology of Knowledge PDF Author: Michel Foucault
Publisher: Vintage
ISBN: 0307819256
Category : Philosophy
Languages : en
Pages : 335

Book Description
Madness, sexuality, power, knowledge—are these facts of life or simply parts of speech? In a series of works of astonishing brilliance, historian Michel Foucault excavated the hidden assumptions that govern the way we live and the way we think. The Archaeology of Knowledge begins at the level of "things aid" and moves quickly to illuminate the connections between knowledge, language, and action in a style at once profound and personal. A summing up of Foucault's own methadological assumptions, this book is also a first step toward a genealogy of the way we live now. Challenging, at times infuriating, it is an absolutey indispensable guide to one of the most innovative thinkers of our time.

Inner Speech

Inner Speech PDF Author: Peter Langland-Hassan
Publisher: Oxford University Press, USA
ISBN: 0198796641
Category : Philosophy
Languages : en
Pages : 349

Book Description
Inner speech lies at the chaotic intersection of several difficult questions in contemporary philosophy and psychology. On the one hand, these episodes are private mental events. On the other, they resemble speech acts of the sort used in interpersonal communication. Inner speech episodes seem to constitute or express sophisticated trains of conceptual thought but, at the same time, they are motoric in nature and draw on sensorimotor mechanisms for speech production and perception more generally. By using inner speech, we seem to both regulate our bodily actions and gain a unique kind of access to our own beliefs and desires. Inner Speech: New Voices explores this familiar and yet mysterious element of our daily lives, bringing together contributions from leading philosophers, psychologists, and neuroscientists. In response to renewed interest in the general connections between thought, language, and consciousness, these leading thinkers develop a number of important new theories, raise questions about the nature of inner speech and its cognitive functions, and debate the current controversies surrounding the 'little voice in the head.'

Undoing Gender

Undoing Gender PDF Author: Judith Butler
Publisher: Routledge
ISBN: 113588076X
Category : Literary Criticism
Languages : en
Pages : 283

Book Description
Undoing Gender constitutes Judith Butler's recent reflections on gender and sexuality, focusing on new kinship, psychoanalysis and the incest taboo, transgender, intersex, diagnostic categories, social violence, and the tasks of social transformation. In terms that draw from feminist and queer theory, Butler considers the norms that govern--and fail to govern--gender and sexuality as they relate to the constraints on recognizable personhood. The book constitutes a reconsideration of her earlier view on gender performativity from Gender Trouble. In this work, the critique of gender norms is clearly situated within the framework of human persistence and survival. And to "do" one's gender in certain ways sometimes implies "undoing" dominant notions of personhood. She writes about the "New Gender Politics" that has emerged in recent years, a combination of movements concerned with transgender, transsexuality, intersex, and their complex relations to feminist and queer theory.

Selling St. Christopher

Selling St. Christopher PDF Author: Sven Hughes
Publisher:
ISBN:
Category :
Languages : en
Pages : 325

Book Description
A British MP is assassinated outside Westminster Palace, London. The Chief of the Security Services tasks a disgraced spy and her team of young agents to conduct a discreet investigation. They are quickly drawn into an international web of conspiracy involving election fraud on an industrial scale. As they begin to unmask the real power behind power, they must learn to play the modern influence industry at its own game. To defend democracy. To stay alive. SVEN HUGHES Written by the former Head of Elections at SCL (the precursor to Cambridge Analytica), this sensational debut novel shines a light on the shadowy world of modern political influence. As with all the best works within the espionage genre, Selling St. Christopher combines startling insider knowledge with expert storytelling. It is a searing fictional account of today's strategic communications sector, and the secretive companies that 'sell victory' to the highest bidder. It is set to become a classic."I live, breath and swim in the water of the spy novel and I'm telling you that this one is a cracker... it is beautifully written." Robert Mills, Talk Radio. "This genuinely is an unforgettable read packed with strong, interesting characters, a refreshing and exhilarating storyline and a first-class denouement." Gold Wind Publishing

Snow in the summer

Snow in the summer PDF Author: Ven. Sayadaw U Jotika
Publisher: Viet Hung
ISBN:
Category : Body, Mind & Spirit
Languages : en
Pages : 246

Book Description
This book is a compilation of extracts from letters written by Sayadaw U Jotika, a Burmese Buddhist monk, to his Western students - ten to fifteen years ago. These letters have been collated under the topics as indicated by the chapter headings below. Chapter 1. Mind, Mindfulness and Meditation Chapter 2. Solitude Chapter 3. Parental Love and Guidance Chapter 4. Life, Living and Death Chapter 5. Learning and Teaching Chapter 6. Value and Philosophy Chapter 7. Friendship, Relationships and Loving-kindness "Dhamma is in living your life, not in books. If you don’t understand your life, meaning your experience at this moment, you don’t understand Dhamma, no matter how much book knowledge you have. Without understanding your life, talking about Dhamma is just an intellectual game."

Expanding the Lexicon

Expanding the Lexicon PDF Author: Sabine Arndt-Lappe
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110498162
Category : Language Arts & Disciplines
Languages : en
Pages : 310

Book Description
The creation of new lexical units and patterns has been studied in different research frameworks, focusing on either system-internal or system-external aspects, from which no comprehensive view has emerged. The volume aims to fill this gap by studying dynamic processes in the lexicon – understood in a wide sense as not being necessarily limited to the word level – by bringing together approaches directed to morphological productivity as well as approaches analyzing general types of lexical innovation and the role of discourse-related factors. The papers deal with ongoing changes as well as with historical processes of change in different languages and reflect on patterns and specific subtypes of lexical innovation as well as on their external conditions and the speakers’ motivations for innovating. Moreover, the diffusion and conventionalization of innovations will be addressed. In this way, the volume contributes to understanding the complex interplay of structural, cognitive and functional factors in the lexicon as a highly dynamic domain.

The language dimension in all subjects

The language dimension in all subjects PDF Author: Jean-Claude Beacco
Publisher: Council of Europe
ISBN: 9287183678
Category : Language Arts & Disciplines
Languages : en
Pages : 146

Book Description
Mastering the language of schooling is essential for learners to develop the skills necessary for school success and for critical thinking. It is fundamental for participation in democratic societies, and for social inclusion and cohesion. This handbook is a policy and working document which promotes convergence and coherence between the linguistic dimensions of various school subjects. It proposes measures to make explicit – in curricula, pedagogic material and teacher training – the specific linguistic norms and competences which learners must master in each school subject. It also presents the learning modalities that should allow all learners, and in particular the most vulnerable among them, to benefit from diversified language-learning situations in order to develop their cognitive and linguistic capacities.