WWD Buyer's Guide PDF Download

Author:
Publisher:
ISBN:
Category : Dress accessories
Languages : en
Pages : 768

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Book Description

Author: Fairchild Book Research
Publisher: Fairchild Publications
ISBN: 9781563671210
Category : Clothing and dress
Languages : en
Pages : 400

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Book Description

Author: Melissa G. Carr
Publisher: Bloomsbury Publishing USA
ISBN: 1609019814
Category : Business & Economics
Languages : en
Pages : 258

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Book Description
Guide to Fashion Entrepreneurship delves into a comprehensive, step-by-step entrepreneurial action plan that investigates how fashion product concepts are created, branded, sourced, marketed, channeled, and merchandised. Each chapter delivers the essential tools to successfully identify market opportunities, execute product differentiation, and market a new brand or brand extension in a multichannel retail environment to achieve a profitable business. Fashion students and aspiring fashion professionals will gain critical business and creative knowledge to move a product from concept to consumer--and learn how to launch a brand or fashion business.

Author:
Publisher:
ISBN:
Category : Associations, institutions, etc
Languages : en
Pages : 1854

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Book Description

Author: Elaine Stone
Publisher: Bloomsbury Publishing USA
ISBN: 1501373064
Category : Business & Economics
Languages : en
Pages : 970

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Book Description
For fashion students who want to be both in the now and in the know! The Dynamics of Fashion, Sixth Edition, has the latest facts and figures, and the most current theories in fashion development, production, and merchandising, giving you the foundation you need in the industry. It offers hundreds of real-life examples of leading brands and industry trends, to show you fashion careers and how to apply what you learn. The book also covers sustainable fashion, wearable technology, social media, and more in detail. An online STUDIO includes self-quizzes, flashcards, and links to videos. New to this Edition -New chapter on sustainability with current industry processes -New chapter on fashion careers and how to get started in the industry -All Fashion Focus box features have been updated to current topics and industry trends The Dynamics of Fashion, 6th Edition STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of terms and definitions and image identification -Branch out with links to curated online multi-media resources that bring chapter concepts to life -Expand your knowledge by further exploring special features Fashion Focus, Sustainability, and Social media Instructor Resources -Instructor's Guide featuring answers to end-of-chapter activities, supplemental student activities and assignments, a comprehensive test bank of multiple choice, identification, true or false, and essay questions for each chapter and unit, and a guide to exploring careers -PowerPoint® presentations include full-color images from the book and provide a framework for lecture and discussion -Curated digital library of special supplemental resources for all of the text's features including categorical links to articles, image galleries, and videos from respected trade, fashion, and news websites

Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 600

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Book Description

Author: Jeannette A. Jarnow
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 584

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Book Description
This long-time best seller is the most comprehensive fashion industry textbook available today. * NEW - Provides a new introductory chapter focusing on major trends transforming every segment of the industry, from manufacturing to retailing. * NEW - Introduces a new chapter on the consumer, covering consumers impact on the fashion industry, changing consumer demographics and new approaches to serve todays consumer. * NEW - Examines how technology has transformed every facet of the industry, from product development to delivery. * NEW - Emphasizes globalization of the industry for manufacturers and marketers. * NEW - Provides completely revised resource listings, including national and international trade associations, publications and literary sources. * NEW - Increased efforts to include gender, ethnic, and global diversity in discussion, examples, and figures. * NEW - Integrates new examples throughout the text. * Examines the various segments of the fashion industry within the unifying context of the total fashion pipeline, revealing both the individual functions and interrelationships between segments. * Emphasizes the industry from a bottom-line business perspective, highlight

Author:
Publisher:
ISBN:
Category : Periodicals
Languages : en
Pages : 1448

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Book Description
A union list of serials commencing publication after Dec. 31, 1949.

Author: Laura Mars
Publisher:
ISBN: 9781891482144
Category : Business & Economics
Languages : en
Pages : 1688

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Book Description

Author: New York Public Library Staff
Publisher: Macmillan Reference USA
ISBN: 9780783804064
Category :
Languages : en
Pages :

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Book Description