Author: Richard L. Reising Publisher: Baker Books ISBN: 9781441200310 Category : Religion Languages : en Pages : 208
Book Description
Over 90 percent of all Christian churches in the United States have fewer than 200 members. While they vary in shape, size, ethnicity, and denomination, they have one thing in common: the desire to grow. So why is it that some churches fail to grow for years, while other congregations in the same community increase exponentially? The problem, says church marketing authority Richard Reising, is that most churches should not be doing promotion. Instead, they should focus on the preparation that will make members eager to invite others. In ChurchMarketing 101®, he demystifies basic marketing principles for the church, evaluates them against biblical principles, and illustrates how simple changes can remove roadblocks that hinder members from reaching out. Reising's simple yet insightful approach will be invaluable to pastors and ministry leaders from churches of all denominations and styles.
Author: John C. Hardin Publisher: Springer Nature ISBN: 3031130448 Category : History Languages : en Pages : 395
Book Description
This book examines the complex relationship between religion and business in twentieth-century America. It is the story of how Christianity’s most basic institution, the local church, wrestled with the challenges and compromises of competing in the modern marketplace through adopting the advertising, public relations, and marketing methods of business. It follows these sacred promoters, and their critics, as they navigated between divinely inspired and consumer demanded. Amid an animated and contentious battleground for principles, practices and parishioners, John C. Hardin explores the landscape of selling religion in America and its evolution over the twentieth century.
Author: Philip D. Kenneson Publisher: Wipf and Stock Publishers ISBN: 159244296X Category : Religion Languages : en Pages : 176
Book Description
Marketing the church is hot. For many church leaders, marketing might even be the first article of their creed, which goes something like this: We believe that our church determines its identity and mission through the tactics of marketing strategies. Theologians Kenneson and Street offer a thoughtful and provocative protest, with a foreword from Stanley Hauerwas. The authors expose the theological presuppositions that inform the marketing project. . . and help us to see that the marketer's presumption that form can be separated from content of the gospel betrays an understanding of the gospel that cannot help betraying the gift that is Christ. The authors propose an alternative, constructive account of the church's mission and purpose that is not based on exchange of value but on reminding us that the gospel is always a gift - a gift that makes impossible any presumptions that there can be an exchange between human beings and God that is rooted in the satisfaction of our untrained needs. The cross and resurrection challenge the world's understanding of what our needs should be.
Author: Peter Metz Publisher: Abingdon Press ISBN: 1426719426 Category : Religion Languages : en Pages : 64
Book Description
Abingdon Press & The Church of the Resurrection Ministry Guides are the #1 choice for recruiting, motivating, and developing lay leadership for specialized ministries from A to Z.For those sharing the vision of reaching out with welcoming arms and a welcoming message, Marketing Your Church to the Community stands ready to help. Written clearly, concisely, and entertainingly, this guide will:* Arm you with ideas for getting your message right* Direct you through the marketing options maze* Help you keep your cool--while getting everything doneEach guide in the Abingdon Press & The Church of the Resurrection Ministry Guides is user-friendly, encouraging, and full of ideas that can be put into use right away--even on a limited budget or no budget at all!
Author: Graham Tomlin Publisher: SPCK ISBN: 0281071306 Category : Religion Languages : en Pages : 166
Book Description
Sometimes Christians assume that people 'out there' are eager to listen to what the Church has to offer. But why should those we try to evangelize want to hear the gospel? Surely people will only be intrigued by Christian life and community when they see something provocative or attractive. Then they will want to know what's going on. The Provocative Church offers a liberating understanding of evangelism as a corporate activity, in which all the gifts needed to enact the life of the kingdom - to stir people into asking, 'What does this mean?' - are spread throughout the whole Church. It encourages the development of a theology of conversion that sees beyond 'becoming a Christian' to bring each individual life increasingly under the rule of God. 'The Provocative Church is about an evangelism that begins with the kingdom, not the Church. Graham Tomlin helps us see that the New Testament, while not saying much about evangelism itself, does have an awful lot to say about new life in Christ. The work of the Church is to demonstrate what this new life looks like. This in turn will provoke a response, and it is in the dialogue that follows that real evangelism takes place. [This volume] is one of the best, most honest, most theologically grounded and therefore most practically helpful books on evangelism to have come out in recent years.' Stephen Cottrell, Bishop of Chelmsford 'A refreshingly honest book from a theologian who clearly knows that most of society doesn't think the way the church does, and wants to do something about it.' Church of England Newspaper
Author: Richard L. Reising
Author: George Barna
Author: John C. Hardin
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Author: Francis Higbee Case
Author: Philip D. Kenneson
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Author: Christian Fichthorne Reisner
Author: Peter Metz
Author: Graham Tomlin