Author: Dartnell CorporationPublisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 458
Book Description
The Dartnell Advertiser's Guide
Author: Dartnell CorporationPublisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 458
Book Description
The Dartnell Advertiser's Guide
Author: The Dartnell Advertiser's Guide and Advertising Year Book
Author: The Dartnell Advertising Agency Guide
Author: Publisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 216
Book Description
The Dartnell Advertising Manager's Handbook
Author: Richard H. StansfieldPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1510
Book Description
Dartnell Advertising Agency Guide
Author: Publisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 460
Book Description
The Dartnell Direct Advertising Guide
Author: John Cameron AspleyPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 368
Book Description
The Dartnell Guide to Cost-conscious Advertising
Author: Jim ManticePublisher:
ISBN: 9780850131758
Category : Advertising
Languages : en
Pages : 254
Book Description
Dartnell's Advertising Manager's Handbook
Author: David BushkoPublisher:
ISBN: 9780850133127
Category : Advertising
Languages : en
Pages : 0
Book Description
No other single volume on advertising management can match Dartnell's Advertising Manager's Handbook for comprehensive coverage, for attention to detail, for practical, applicable solutions to your advertising management problems and challenges. This highly prized handbook provides the new manager or seasoned pro with a solid basis for wise decisions in the field with timely information, case studies, and techniques. -- The Handbook is updated throughout with each chapter written by an expert in their field. -- Dartnell's Advertising Manager's Handbook is written as a practical encyclopedia of information that may be used by any individual who is involved in all forms of promotional advertising. -- The How-To sections will teach the non-professional advertising person how to utilize advertising to get results.
Author: