Naming Names PDF Download

Author: Victor S. Navasky
Publisher: Open Road Media
ISBN: 1480436216
Category : History
Languages : en
Pages : 805

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Book Description
Winner of the National Book Award: The definitive history of Joe McCarthy, the Hollywood blacklist, and HUAC explores the events behind the hit film Trumbo. Drawing on interviews with over one hundred and fifty people who were called to testify before the House Un-American Activities Committee—including Elia Kazan, Ring Lardner Jr., and Arthur Miller—award-winning author Victor S. Navasky reveals how and why the blacklists were so effective and delves into the tragic and far-reaching consequences of Joseph McCarthy’s witch hunts. A compassionate, insightful, and even-handed examination of one of our country’s darkest hours, Naming Names is at once a morality play and a fascinating window onto a searing moment in American cultural and political history.

Author: Oliviu Felecan
Publisher: Springer Nature
ISBN: 3030731863
Category : Language Arts & Disciplines
Languages : en
Pages : 502

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Book Description
This edited book examines names and naming policies, trends and practices in a variety of multicultural contexts across America, Europe, Africa and Asia. In the first part of the book, the authors take theoretical and practical approaches to the study of names and naming in these settings, exploring legal, societal, political and other factors. In the second part of the book, the authors explore ways in which names mirror and contribute to the construction of identity in areas defined by multiculturalism. The book takes an interdisciplinary approach to onomastics, and it will be of interest to scholars working across a number of fields, including linguistics, sociology, anthropology, politics, geography, history, religion and cultural studies.

Author: Carole Hough
Publisher: Oxford University Press
ISBN: 0199656436
Category : History
Languages : en
Pages : 801

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Book Description
This handbook offers an up-to-date account of the state of the art in different areas of onomastics, in a format that is both useful for specialists and accessible to the general reader. International experts examine name theory, place and personal names, names in literature, socio-onomastics, names and other disciplines, and other types of names.

Author: Rob Meyerson
Publisher: Business Expert Press
ISBN: 1637421567
Category : Business & Economics
Languages : en
Pages : 233

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Book Description
You don’t have a brand—whether it’s for a company or a product—until you have a name. The name is one of the first, longest lasting, and most important decisions in defining the identity of a company, product, or service. But set against a tidal wave of trademark applications, mortifying mistranslations, and disappearing dot-com availability, you won’t find a good name by dumping out Scrabble tiles. Brand Naming details best-practice methodologies, tactics, and advice from the world of professional naming. You’ll learn: What makes a good (and bad) name The step-by-step process professional namers use How to generate hundreds of name ideas The secrets of whittling the list down to a finalist The most complete and detailed book about naming your brand, Brand Naming also includes insider anecdotes, tired trends, brand origin stories, and busted myths. Whether you need a great name for a new company or product or just want to learn the secrets of professional word nerds, put down the thesaurus—not to mention Scrabble—and pick up Brand Naming.

Author: Marjorie Elizabeth Plummer
Publisher: Berghahn Books
ISBN: 1789202116
Category : History
Languages : en
Pages : 280

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Book Description
Throughout the many political and social upheavals of the early modern era, names were words to conjure by, articulating significant historical trends and helping individuals and societies make sense of often dramatic periods of change. Centered on onomastics—the study of names—in the German-speaking lands, this volume, gathering leading scholars across multiple disciplines, explores the dynamics and impact of naming (and renaming) processes in a variety of contexts—social, artistic, literary, theological, and scientific—in order to enhance our understanding of individual and collective experiences.

Author: Brad Flowers
Publisher: Entrepreneur Press
ISBN: 1613084234
Category : Business & Economics
Languages : en
Pages : 152

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Book Description
NAME YOUR BUSINESS. TELL YOUR STORY. Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or business—and it needs to stand out. In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You’ll learn how to: Set clear goals for your name and brand before you start Craft a brainstorming list based on your business mission Build a brand unique to you by creating your own word Find the balance between “cool” and clear Narrow down your list of names with five easy tests

Author: Robert J. Glushko
Publisher: "O'Reilly Media, Inc."
ISBN: 1491911719
Category : Computers
Languages : en
Pages : 560

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Book Description
Note about this ebook: This ebook exploits many advanced capabilities with images, hypertext, and interactivity and is optimized for EPUB3-compliant book readers, especially Apple's iBooks and browser plugins. These features may not work on all ebook readers. We organize things. We organize information, information about things, and information about information. Organizing is a fundamental issue in many professional fields, but these fields have only limited agreement in how they approach problems of organizing and in what they seek as their solutions. The Discipline of Organizing synthesizes insights from library science, information science, computer science, cognitive science, systems analysis, business, and other disciplines to create an Organizing System for understanding organizing. This framework is robust and forward-looking, enabling effective sharing of insights and design patterns between disciplines that weren’t possible before. The Professional Edition includes new and revised content about the active resources of the "Internet of Things," and how the field of Information Architecture can be viewed as a subset of the discipline of organizing. You’ll find: 600 tagged endnotes that connect to one or more of the contributing disciplines Nearly 60 new pictures and illustrations Links to cross-references and external citations Interactive study guides to test on key points The Professional Edition is ideal for practitioners and as a primary or supplemental text for graduate courses on information organization, content and knowledge management, and digital collections. FOR INSTRUCTORS: Supplemental materials (lecture notes, assignments, exams, etc.) are available at http://disciplineoforganizing.org. FOR STUDENTS: Make sure this is the edition you want to buy. There's a newer one and maybe your instructor has adopted that one instead.

Author: Gabriele vom Bruck
Publisher: Cambridge University Press
ISBN: 9780521121712
Category : Social Science
Languages : en
Pages : 304

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Book Description
This book is about personal names, something of abiding interest to specialists and lay readers alike. Over a million people have checked the American Name Society website since 1996, for instance. Many philosophers and linguists suggest that names are 'just' labels, but parents internationally are determined to get their children's names 'right'. Personal names may be given, lost, traded, stolen and inherited. This collection of essays provides comparative ethnography through which we examine the politics of naming; the extent to which names may be property-like; and the power of names themselves, both to fix and to destabilize personal identity. Our purpose is not only to renew anthropological attention to names and naming, but to show how this intersects with current interests in political processes, the relation between bodies and personal identities, ritual and daily social life.

Author: Samuel James Supalla
Publisher: Dawnsign Press
ISBN:
Category : American Sign Language
Languages : en
Pages : 132

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Book Description
Through his research over the years, Dr Supalla, who is deaf, has identified the name sign system which has a pattern to forming and giving name signs within the deaf communities. The need for a formal name sign book has risen dramatically with the increasing use of inappropriate name signs. There is a comprehensive guide and a list of over 500 name signs to help people to select appropriate name signs according to the American Sign Language (ASL) rules of formation and use. The book is written to be both informative and entertaining, and Dr Supalla compels all who are interested to become more aware of deaf people's intriguing signed language and culture, both dating back to the early years of deaf education.

Author: Star Medzerian Vanguri
Publisher: Routledge
ISBN: 1317436040
Category : Language Arts & Disciplines
Languages : en
Pages : 232

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Book Description
This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power.