Author: Publisher:
ISBN:
Category : Mass media
Languages : en
Pages : 1274
Book Description
Benn's Media
Author: Benn's Media Directory
Author: Benn's Press Directory
Author: Know it All, Find it Fast for Academic Libraries
Author: Heather DawsonPublisher: Facet Publishing
ISBN: 1856047598
Category : Language Arts & Disciplines
Languages : en
Pages : 401
Book Description
A comprehensive and easy-to-use version of the best-selling Know it All, Find It Fast developed specifically for information professionals working in academic libraries, this will help you to tackle the questions most commonly asked by students, academics and researchers. A broad cross-disciplinary A-Z of themes including topics such as literature searching, plagiarism and using online resources are covered helping you to address anquery confidently and quickly. Each topic is split into three sections to guide your response: typical questions listing the common enquiries you'll encounter points to consider exploring the issues and challenges that might arise where to look listing annotated UK and international resources in print and online including key organisations, scholarly bodies, digital libraries, statistical data and journal article indexes. Readership: This will prove an indispensable day-to-day guide for anyone working with students, academics and researchers in an academic library.
Media Relations in Property
Author: Graham NorwoodPublisher: Taylor & Francis
ISBN: 1135330891
Category : Law
Languages : en
Pages : 215
Book Description
Media relations are a vital tool for helping property companies build shareholder value through stronger brands, develop reputations that drive a flow of new work, and help sell and let properties faster and at a fraction of the cost of other marketing techniques, but such relationships need to be managed properly. This practical and comprehensive book – peppered with real case studies and observations from numerous people within the property industry – aims to demystify ‘the black art of PR’. Some of the topics covered include: the strategic aims and benefits of good media relations promoting good media relations practice throughout your organization an overview of property opportunities across the UK media understanding journalists and what they want do's and don'ts of working with the media developing a media relations plan the costs of media relations programmes. Written by an award winning property journalist and a marketing consultant with more than forty years experience between them, this book is a must read for all property professionals looking to make the most out of the media.
Social Justice, Media and Technology in Teacher Education
Author: Maria RanieriPublisher: Springer Nature
ISBN: 3031207777
Category : Education
Languages : en
Pages : 248
Book Description
This book constitutes the refereed proceedings of the 27th ATEE Spring Conference on Social Justice, Media and Technology, ATEE 2021, held in Florence, Italy, during October 28–30, 2021. The 19 full papers included in this book were carefully reviewed and selected from 49 submissions. They were organized in topical sections as follows: teaching critical media/digital literacy in multicultural societies; decommodifying teacher (digital) education; and digital technology and equity for inclusive teaching.
Effective Press Relations for the Built Environment
Author: Helen EliasPublisher: Taylor & Francis
ISBN: 1134274793
Category : Architecture
Languages : en
Pages : 208
Book Description
This practical guide explains to architects, engineers, designers and other consultants how to establish press plans for firms and for individual projects, and how to actively develop reputation by getting work published in the architectural, engineering and construction press. With quotes, advice and opinions from the industry's key journalists – including expert image generation and selection advice from Gareth Gardner, photo-journalist and past editor of FX and Features editor of Building Design – Effective Press Relations for the Built Environment, offers practical guidance on topics such as: how to approach planning a strategy for a project how to write, seek approval, build a target press list and issue the information to magazines how to speak to the press how to manage a crisis and handle bad press. With its hands-on approach and comprehensive publications, architectural photographers and PR consultants listings, this book is an invaluable tool for new starters, or larger firms that want to take a more pro-active role in generating their own publicity, while also helping practices to get the most from their press relations consultant.
FCC Record
Author: United States. Federal Communications CommissionPublisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 508
Book Description
Practical Media Relations
Author: Judith RidgwayPublisher: Gower Publishing, Ltd.
ISBN: 9780566077029
Category : Business & Economics
Languages : en
Pages : 236
Book Description
This enlarged and updated edition of Successful Media Relations describes the basic skills and techniques involved in a way that will be helpful to students and practitioners alike. Judith Ridgway has been both a public relations executive and a journalist and so is ideally equipped to explain their different points of view. She starts by showing how to construct a realistic programme and how the relevant activities can be planned and assessed in the light of organizational objectives. The book covers not only the standard tools of communication such as press releases, mailing lists, photographs, TV and radio interviews, competitions and special offers, but also events like press conferences, factory visits, new product launches and sponsored radio and TV.
Key Concepts in Public Relations
Author: Sandra CainPublisher: Bloomsbury Publishing
ISBN: 1137021748
Category : Study Aids
Languages : en
Pages : 264
Book Description
An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.