Hallyu 2.0 PDF Download

Author: Sangjoon Lee
Publisher: University of Michigan Press
ISBN: 0472052527
Category : Social Science
Languages : en
Pages : 277

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Book Description
The first scholarly volume to investigate the impact of social media and other communication technologies on the global dissemination of the Korean Wave

Author: Kyong Yoon Yong Jin
Publisher: Rowman & Littlefield
ISBN: 1538146975
Category : Social Science
Languages : en
Pages : 197

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Book Description
While the influence of Western, Anglophone popular culture has continued in the global cultural market, the Korean cultural industry has substantially developed and globally exported its various cultural products, such as television programs, pop music, video games and films. The global circulation of Korean popular culture is known as the Korean wave, or Hallyu. Given its empirical scope and theoretical contributions, this book will be highly appealing to any scholar or student interested in media globalization and contemporary Asia popular culture. These chapters present the evolution of Hallyu as a transnational process and addresses two distinctive aspects of the recent Hallyu phenomenon - digital technology integration and global reach. This book will be the first monograph to comprehensively and comparatively examine the translational flows of Hallyu through extensive field studies conducted in the US, Canada, Chile, Spain and Germany.

Author: Valentina Marinescu
Publisher: Lexington Books
ISBN: 0739193384
Category : Social Science
Languages : en
Pages : 167

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Book Description
This volume fills a gap in the existing literature and proposes an interdisciplinary and multicultural comparative approach to the impact of Hallyu worldwide. The contributors analyze the spread of South Korean popular products from different perspectives (popular culture, sociology, anthropology, linguistics) and from different geographical locations (Asia, Europe, North America, and South America). The contributors come from a variety of countries (UK, Japan, Argentina, Poland, Bulgaria, Czech Republic, Indonesia, USA, Romania). The volume is divided into three sections and twelve chapters that each bring a new perspective on the main topic. This emphasizes the impact of Hallyu and draws real and imaginary “maps” of the export of South Korean cultural products. Starting from the theoretical backgrounds offered by the existing literature, each chapter presents the impact of Hallyu in a particular country. This applied character does not exclude transnational comparisons or critical interrogations about the future development of the phenomenon. All authors are speaking about their own, native cultures. This inside perspective adds an important value to the understanding of the impact of a different culture on the “national” culture of each respective country. The contributions to this volume illustrate the “globalization” of the cultural products of Hallyu and show the various faces of Hallyu around the world.

Author: Vincenzo Cicchelli
Publisher: Springer Nature
ISBN: 3030842967
Category : Social Science
Languages : en
Pages : 375

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Book Description
Combining global, media, and cultural studies, this book analyzes the success of Hallyu, or the "Korean Wave” in the West, both at a macro and micro level, as an alternative pop culture globalization. This research investigates the capitalist ecosystem (formed by producers, institutions and the state), the soft power of Hallyu, and the reception among young people, using France as a case study, and placing it within the broader framework of the 'consumption of difference.' Seen by French fans as a challenge to Western pop culture, Hallyu constitutes a material of choice for understanding the cosmopolitan apprenticeships linked to the consumption of cultural goods, and the use of these resources to build youth’s biographical trajectories. The book will be relevant to researchers, as well as undergraduate and postgraduate students in sociology, cultural studies, global studies, consumption and youth studies.

Author: Tae-Jin Yoon
Publisher: Lexington Books
ISBN: 1498555578
Category : Social Science
Languages : en
Pages : 301

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Book Description
Since the Korean Wave phenomenon started in 1997, Hallyu has undergone many changes. Geographically, while Asia has been the largest cultural market for the Korean cultural industries, other parts of society, including North America, Europe, the Middle East, and Latin America have gradually admitted Korean popular culture. The components of the Korean Wave have also greatly expanded. Hallyu originally implied the exports of a few cultural products, such as television dramas, popular music, and films; however, Korea has recently developed and exported K-pop, digital games and smartphone technologies as well as relevant youth culture. Meanwhile, industrial and technological contexts of the Korean Wave have changed significantly during the last 20 years. The role of social media in the Korean Wave’s transnationalization in recent years is especially intriguing because fans around the world can easily access social media to enjoy K-pop, digital games, and films. The changes in the nature and appearance of the Korean Wave, conceptual and theoretical shifts in the studies of the Korean Wave, and the influences of the development of media technologies on the Korean Wave are all very significant. This book aims to provide a better understanding of Hallyu's theoretical and institutional history on one hand, and new features of the Korean Wave on the other hand.

Author: Kyong Yoon
Publisher: Springer Nature
ISBN: 3030949648
Category : Social Science
Languages : en
Pages : 161

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Book Description
This open access book examines the lived experiences of diasporic Korean youth in light of the transnational flows of South Korean popular culture, known as the Korean Wave, or Hallyu. Drawing on an ethnographic study of Korean Canadian youth and their engagement with the Korean Wave, the book proposes a critical understanding of the interactions between diasporic youth audiences and popular culture. By examining the Korean Wave as diasporic cultural practices rather than the diffusion of national cultural products, the book reveals the diversified ways in which cultural flows are negotiated by audiences who take up relatively ambivalent reception positions between two or more national and cultural contexts. This book expands the scope of transnational audience studies and youth cultural studies by focusing attention on the diasporic media practices of young people.

Author: Seoul Metropolitan Government (South Korea)
Publisher: 길잡이미디어
ISBN:
Category :
Languages : en
Pages : 89

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Book Description
we introduce the ways to get the most out of Hallyu Seoul. Get a better grasp of Hallyu and the latest news by topic, check out the experience programs, and collect stamps for special gifts. Plan your trip ahead to visit all the must see sites. Hallyu Seoul is back with more exciting offers and richer content The latest edition of Hallyu Seoul introduces places that have been featured in television shows and photo shoots. Any fan who is visiting Seoul out of love of Hallyu will get a good idea of where to go and what to do. Shine again, Hallyu Seoul How to read Hallyu Seoul Hallyu Information by topic K-Pop K-Drama K-Star K-TV show K-Culture Hallyu tour by topic K-Pop Course / K-Drama Course / K-StarCourse / K-TV show Course K-Fashion Course / K-Beauty Course / K-Lifestyle Course / K-Tradition Course Hallyu Information by topic City Center Get Your Fix of Korea in the Heart of Seoul Palace Quarter Connecting to Korean History with Hallyu Dongdaemun&Around Hallyu Special Tourist Zone University Quarter The Streets that Never Sleep Itaewon, Yeouido The Melting Pot of Culture in Seoul Gangnam Hot Places Where You Might Just Come Across a Hallyu Star Jamsil Hidden Gems in Seoul How to get the most out of K-Pop Tourist information Index Map & Course Map Hallyu,K-Pop,K-Drama,K-Star,EXO,Gangnam Style,Ahn Jae-uk

Author: KOFICE
Publisher: 길잡이미디어
ISBN:
Category : Religion
Languages : en
Pages : 180

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Book Description
Hallyu White Paper 2018 1. Inteoduction to the Hallyu(The Korean Wave) White Paper, 2018 2. Hallyu, Again at the starting Point 1) Hallyu and the social imaginary in the age of digital technology 2) Efficacy of Hallyu:beyond industry, beyond superpower 3) Universality and particularity of K-pop as a glocal culture 4) New media and K-pop 5) Q&A about Hallyu, the Second Story

Author: Do kyun Kim
Publisher:
ISBN: 9788952112019
Category : Asia
Languages : en
Pages : 504

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Book Description
"A representative book of contemporary Korean cultural studies!" This book introduces one remarkable media trend related to the influence of Korean media products in Asian countries and Western countries. Since the early 1990s, the popularity of Korean media products, including television dramas, songs, and movies has skyrocketed in Asian countries and beyond. The enormous wave of popularity of Korean pop culture is referred to as Hallyu, the Korean Wave. According to earlier studies, the influence of Hallyu has been unprecedented, affecting the domestic culture and international relations of Asian countries and reducing the dominance of Hollywood in the Asian media market. Furthermore, it has been constructing a cross-national identity of ready consumers of Korean popular culture. Investigating this remarkable media phenomenon, this book examines the influence of Hallyu from its origin to the present and attempts to predict its future. Many scholars of communication, sociology, history, and international relations have produced a growing amount of literature and research on the subject of Hallyu over the last several years. However, so far, few efforts have synthesized the Hallyu phenomenon comprehensively or traced the influence of Hallyu for the last decade. Having observed the influence of Hallyu across national borders and the need to synthesize Hallyu research from diverse perspectives, the editors designed this book with two main purposes: the first purpose was to analyze Hallyu from as many diverse perspectives as possible, and the second purpose was to present Korean perspectives on the Hallyu phenomenon by providing international readers with analyses by Korean scholars.

Author: Dal Jin
Publisher: University of Illinois Press
ISBN: 0252098145
Category : History
Languages : en
Pages : 240

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Book Description
The 2012 smash "Gangnam Style" by the Seoul-based rapper Psy capped the triumph of Hallyu , the Korean Wave of music, film, and other cultural forms that have become a worldwide sensation. Dal Yong Jin analyzes the social and technological trends that transformed South Korean entertainment from a mostly regional interest aimed at families into a global powerhouse geared toward tech-crazy youth. Blending analysis with insights from fans and industry insiders, Jin shows how Hallyu exploited a media landscape and dramatically changed with the 2008 emergence of smartphones and social media, designating this new Korean Wave as Hallyu 2.0. Hands-on government support, meanwhile, focused on creative industries as a significant part of the economy and turned intellectual property rights into a significant revenue source. Jin also delves into less-studied forms like animation and online games, the significance of social meaning in the development of local Korean popular culture, and the political economy of Korean popular culture and digital technologies in a global context.