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Author: James B. Kobak Publisher: M. Evans ISBN: 1590771796 Category : Business & Economics Languages : en Pages : 322
Book Description
Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
Author: James B. Kobak Publisher: M. Evans ISBN: 1590771796 Category : Business & Economics Languages : en Pages : 322
Book Description
Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
Author: Thomas A. Williams Publisher: Sentient Publications ISBN: 9781591810032 Category : Business & Economics Languages : en Pages : 340
Book Description
Williams provides a dynamic step-by-step guide to creating everything from tourism books and niche market magazines to specialty tabloids, using your home computer.
Author: Angharad Lewis Publisher: Laurence King Publishing ISBN: 1786270994 Category : Design Languages : en Pages : 281
Book Description
The process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies – Research, Inspiration, Drawing, Narrative, Abstraction, Development and Collaboration – examining the work of 23 graphic designers from around the world. Work featured includes projects by Philippe Apeloig, Michael Bierut, Ed Fella, James Goggin, Anette Lenz, Johnson Banks, Me Company, Graphic Thought Facility, Ahn Sang-Soo and Ralph Schraivogel. This book is aimed at students and educators, as well as practising designers interested in the working methodologies of their peers.
Author: Zachary Petit Publisher: Penguin ISBN: 159963905X Category : Language Arts & Disciplines Languages : en Pages : 241
Book Description
Prime Your Freelance Writing Career for Success! So you want to be a freelance writer. Great! But now you're faced with a laundry list of questions: Should I freelance full time or part time? Should I write for magazines, newspapers, or online markets? How do I dream up the perfect article idea, and how do I pitch it successfully? How do I negotiate contracts, foster relationships with editors, and start getting steady work while avoiding financial panic attacks and unpleasant ulcers? The Essential Guide to Freelance Writing answers all of these questions--and much more. From breaking in to navigating the basics of the business, this book is your road map to a fruitful and rewarding freelance life. You'll learn how to: • Dig into various markets, including consumer magazines, trade journals, newspapers, and online venues. • Make your digital mark and build your writing platform. • Pitch like a pro and craft solid query letters that get responses. • Conduct professional interviews in person, by phone, or by e-mail. • Write and structure various types of articles, from front-of-the-book pieces to profiles and features. • Quit your lackluster day job, and live the life you've always wanted. Filled with insider secrets, candid advice, and Zachary Petit's trademark humor and blunt honesty, The Essential Guide to Freelance Writing won't just show you how to survive your freelancing writing career--it will teach you how to truly thrive.
Author: John Crossley-Stanbury Publisher: Lulu.com ISBN: 144577626X Category : Business & Economics Languages : en Pages : 194
Book Description
Anyone can create their own publication quickly and easily by following the same principles that the author, John Crossley-Stanbury used to start and run a successful magazine. You can use this book to help you publish magazines in your own village, town, city, region or even nationally. “How to Become a Magazine Publisher - Create Your Own Magazine,†gives you realistic ideas and processes that have the ability to turn your dreams of becoming a Magazine Publisher into reality.You’ll Learn:· The legalities and how to protect your magazine· How to register your business· How to brand everything to have a successful identity· Costs and funding options· How to create content and obtain images· The different types of printing firms · How to get readers and/or subscribers· Numerous ways to make money through your magazine· How to publish your magazine online· And so much more“How to Become a Magazine Publisher - Create Your Own Magazine,†contains the vital information that you need!
Author: Lorraine Phillips Publisher: ISBN: 9780988953505 Category : Computers Languages : en Pages : 196
Book Description
If you're serious about publishing a digital magazine, then look no further. Publish Your First Digital Magazine is a must-read for all the creatives who are passionate about sharing a message with their audience and looking for innovative ideas, strategies, tools and techniques they can use to do so. Covering flip books, apps, online newsstands and blog-style magazines, you will learn: magazine business fundamentals, how to create an editorial philosophy, how to build an editorial calendar, places where content and images can be found, the different ways a digital magazine can be monetized and the tools that will be necessary for producing a digital publication. Additional topics include: how to effectively use social media to connect with your audience, considerations for setting up a website or blog and search engine optimization techniques that can help improve your magazine's visibility on the Web. For more information, please visit www.firstdigitalmagazine.com.
Author: Ken Kurson Publisher: Main Street Books ISBN: 0385487592 Category : Business & Economics Languages : en Pages : 305
Book Description
Straight-up, jargon-free advice on personal finance for those made nauseous by the phrase "personal finance." What the hell's a stock? A bond? A mutual fund? And why do I need to know? Is it better to start investing, or pay off that lingering credit card balance? Should I borrow money to buy a bungalow? A Jaguar? A jalopy? How? What's so great about compound interest anyway? Is the price of this book tax-deductible? The Green Magazine Guide to Personal Finance answers these questions and provides savvy, sensible money advice for anyone who doesn't want to wade through lots of b.s. Ken Kurson, editor of the critically acclaimed Green magazine, demystifies all types of personal financial matters--investing, retirement planning, credit card debt, student loans, first-time home buying, insurance, taxes--as well as providing valuable information on learning to live within your means, dealing with deadbeat roommates or spendthrift boyfriends, and putting on a cheap wedding. Ken Kurson's engaging yet always pragmatic money-speak is enlivened with real-life examples, pie charts, comics, and dead-on humor. His advice doesn't always sound like Dad's, but it's every bit as solid. The Green Magazine Guide is the only book that speaks to all those who are cynical, intimidated, or simply flummoxed about money matters.
Author: Sammye Johnson Publisher: McGraw-Hill Humanities, Social Sciences & World Languages ISBN: 9780844233567 Category : Periodicals Languages : en Pages : 0
Book Description
Presents an overview of the magazine industry from concept to finished product, focusing on how magazines use information to build relationships with special audiences, and on theories and principles of magazine publishing. Vignettes, case histories, and insights from professionals demonstrate the c
Author: Jason Whittaker Publisher: Routledge ISBN: 1135249296 Category : Social Science Languages : en Pages : 206
Book Description
Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print. Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. With information on professional bodies such as the Periodical Publishers Association, this book will provide readers with a clear understanding of what is needed to succeed in a career in magazines.
Author: James B. Kobak
Author: James B. Kobak
Author: Thomas A. Williams
Author: Angharad Lewis
Author: Samir Husni
Author: Zachary Petit
Author: John Crossley-Stanbury
Author: Lorraine Phillips
Author: Ken Kurson
Author: Sammye Johnson
Author: Jason Whittaker