Author: Claudine Gay
Publisher: John Wiley & Sons
ISBN: 1119649145
Category : Business & Economics
Languages : en
Pages : 230

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Book Description
In order to survive in their market and differentiate themselves from the competition, small- and medium-sized enterprises (SMEs), which represent more than 90% of companies worldwide, need to be creative and innovative. This book presents a conceptual framework for thinking about innovation and creativity in SMEs. It takes into account their strategic relation to their environment and the economic, technological and social changes that they face. Their ability to enhance their creativity with new ideas and to legitimize them during their implementation is also taken into account

Author: Claudine Gay
Publisher: John Wiley & Sons
ISBN: 1119649137
Category : Business & Economics
Languages : en
Pages : 165

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Book Description
In order to survive in their market and differentiate themselves from the competition, small- and medium-sized enterprises (SMEs), which represent more than 90% of companies worldwide, need to be creative and innovative. This book presents a conceptual framework for thinking about innovation and creativity in SMEs. It takes into account their strategic relation to their environment and the economic, technological and social changes that they face. Their ability to enhance their creativity with new ideas and to legitimize them during their implementation is also taken into account

Author: Thierry Burger-Helmchen
Publisher: BoD – Books on Demand
ISBN: 9535100696
Category : Business & Economics
Languages : en
Pages : 206

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Book Description
What are the differences between an entrepreneur and a manager? According to Schumpeter, the main difference lies in the entrepreneur's ideas, creativity, and vision of the world. These differences enable him to create new combinations, to change existing business models, and to innovate. Those innovations can take several forms: products, processes, and organizations to name a few. In this book, an array of international researchers take a look at the visions and actions of innovative entrepreneurs to be at the source of new ideas and to foster new relationships between different actors to change the existing business models.

Author: Malcolm Goodman
Publisher: Taylor & Francis
ISBN: 1317199480
Category : Business & Economics
Languages : en
Pages : 326

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Book Description
Creativity and Strategic Innovation Management was the first book to integrate innovation management with both change management and creativity to form an innovative guide to survival in rapidly changing market conditions. Treating creativity as the process, and innovation the result, Goodman and Dingli emphasise the importance of a strategic approach to management through fostering creative processes. Revised and updated for a second edition, this ground-breaking book now includes: A new section on contemporary themes in innovation management, such as the use of social media and sustainability. More coverage of entrepreneurship, ethics, diversity issues and the legal aspects of technology and innovation management. More international cases and real life examples. The book is also supported by a range of new tutor support materials. This textbook is an ideal accompaniment to postgraduate courses on innovation management and creativity management. The focused approach by Goodman and Dingli also makes it useful as supplementary reading on a range of courses from management of technology to strategic management.

Author: Gurpreet Dhillon
Publisher: Springer
ISBN: 3642023886
Category : Computers
Languages : en
Pages : 307

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Book Description
This book contains the collection of papers presented at the conference of the International Federation for Information Processing Working Group 8.2 "Information and Organizations." The conference took place during June 21–24, 2009 at the Universidade do Minho in Guimarães, Portugal. The conference entitled "CreativeSME - The Role of IS in Leveraging the Intelligence and Creativity of SME’s" attracted high-quality submissions from across the world. Each paper was reviewed by at least two reviewers in a double-blind review process. In addition to the 19 papers presented at the conference, there were five panels and four workshops, which covered a range of issues relevant to SMEs, creativity and information systems. We would like to show our appreciation of the efforts of our two invited keynote speakers, Michael Dowling of the University of Regensburg, Germany and Carlos Zorrinho, Portuguese coordinator of the Lisbon Strategy and the Technological Plan. The following organizations supported the conference through financial or other contributions and we would like to thank them for their engagement:

Author: Edward Lumsdaine
Publisher: Trafford on Demand Pub
ISBN: 9781425104726
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
This book is a unique guide for students, potential entrepreneurs and inventors, business managers, or anyone seeking to become a more successful thinker, creative problem solver, communicator, and innovator.

Author: Wim Vanhaverbeke
Publisher: Cambridge University Press
ISBN: 1108165796
Category : Business & Economics
Languages : en
Pages : 253

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Book Description
The concept of open innovation (OI) has become a very popular topic during the last decade, with an increasing number of small- and medium-sized enterprises (SMEs) embracing OI practices to gain competitive advantage. With the majority of publications focusing on large firms, open innovation in SMEs has received scant attention from both scholars and practitioners. This book seeks to correct this imbalance by providing an in-depth study for both business managers and graduate-level students. Using rich, in-depth case studies from successful companies, it examines different approaches to managing OI in order to develop practical guidelines for implementation. It also highlights important differences between OI strategies in SMEs and large companies. Its findings will be of use to those studying or working in innovation management, open innovation, small business management and entrepreneurship.

Author: Evangelos Markopoulos
Publisher: Springer Nature
ISBN: 3030800946
Category : Technology & Engineering
Languages : en
Pages : 627

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Book Description
This book brings together experts from different areas to show how creativity drives design and innovation in different kind of businesses. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach entrepreneurial competencies and support business developments, including aspects such as corporate social responsibility and sustainability. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches for product design, development, and branding. It also discusses applications in education and well-being. Based on the AHFE 2021 Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, held virtually on July 25–29 July, 2021, from USA, the book addresses a broad audience of business innovators, entrepreneurs, designers, and marketing and communication experts alike.

Author: Leon Mann
Publisher: Routledge
ISBN: 113684063X
Category : Business & Economics
Languages : en
Pages : 315

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Book Description
In many modern economies, creativity, the essential prerequisite for innovation, tends to be assumed or neglected while the catchphrase "innovation" dominates the field of business as the key to national performance and competitiveness. Creativity and Innovation in Business and Beyond illustrates the ways in which creativity spurs innovation and innovation enables creativity – not only in the realms of business and management, where the innovation is regularly acknowledged and discussed, but throughout the social sciences. With contributions from experts in fields as far-flung as policy, history, economics, economic geography, sociology, law, psychology, social psychology and education, in addition to business and management, this volume explores the manifold avenues for creativity and innovation at many levels including nation, region, city, institution, organisation, and team across a multitude of sectors and settings.

Author: Michele Missikoff
Publisher: John Wiley & Sons
ISBN: 1848218516
Category : Business & Economics
Languages : en
Pages : 320

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Book Description
The World is changing and then also how enterprises carry out innovation needs to change. The book presents new methods and tools (from Creativity to Engineering), aimed at promoting and sustaining enterprise innovation and production improvement. The book is primarily (but not exclusively) based on the new approaches, methods, frameworks, and tools conceived for enterprise innovation and production improvement, developed during the European Project BIVEE (Business Innovation for Virtual Enterprise Ecosystems.) Addressed topics range from Open Innovation in Virtual Enterprises to shared virtual spaces for collaborative creativity, to Innovation metrics and monitoring in the context of networked SMEs.