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Author: Jim Sterne Publisher: John Wiley & Sons ISBN: 0471450502 Category : Computers Languages : en Pages : 450
Book Description
There now exists a wealth of tools and techniques that can determine if and how a Web site is providing business value to its owners. This book is a survey of those metrics and is as important to IT executives as it is to marketing professionals. Jim Sterne is recognized worldwide as a leading Internet business expert and is the author of several Wiley books, including WWW Marketing, Third Edition (0-471-41621-5) Explains the criteria for building a successful site, surveying the tools, services, techniques, and standards for Web measurement, and fully integrating those metrics with the customer experience Companion Web site contains links to online tools, resources, and white papers
Author: Great Britain: Ministry of Defence Publisher: The Stationery Office ISBN: 9780101827829 Category : Technology & Engineering Languages : en Pages : 68
Book Description
This White Paper, divided into two parts, lays out the Government's policy objectives in relation to "National Security through Technology", particularly in relation to technology, equipment, and support for UK defence and security. Part 1: UK Defence and Security Procurement - sets out the Government's aims for the procurement of technology, equipment and support to meet the UK's defence and security needs; Part 2: The UK Defence and Security Industry - looks at the wider UK perspective, including growth, skills, and emerging sectors, within the context of defence and security procurement policy and at government action to encourage UK-based companies to fulfil defence requirements here and develop successful exports. The publication follows up and develops themes and issues raised in the Green Paper "Equipment, support and technology for UK defence and security: consultation paper" (Cm.7989, ISBN 9780101798921, published December 2010). A second publication, published alongside this White Paper, Cm. 8277 (ISBN 9780101827720), contains the Government's responses to the original Green Paper.
Author: Jim Sterne
Author: Great Britain: Ministry of Defence