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Author: Stephen R. Galati Publisher: Artech House Publishers ISBN: Category : Geographic information systems Languages : en Pages : 320
Book Description
Geographic information systems (GIS)--a central repository of geographic data collected from various sources, including satellites and GPS--is emerging as one of the most intriguing and promising high-tech fields. This easy-to-understand resource provides technical and nontechnical professionals, regardless of their background, with an accessible and practical guide to important GIS know-how.
Author: Stephen R. Galati Publisher: Artech House Publishers ISBN: Category : Geographic information systems Languages : en Pages : 320
Book Description
Geographic information systems (GIS)--a central repository of geographic data collected from various sources, including satellites and GPS--is emerging as one of the most intriguing and promising high-tech fields. This easy-to-understand resource provides technical and nontechnical professionals, regardless of their background, with an accessible and practical guide to important GIS know-how.
Author: Management Association, Information Resources Publisher: IGI Global ISBN: 1466620390 Category : Technology & Engineering Languages : en Pages : 2102
Book Description
Developments in technologies have evolved in a much wider use of technology throughout science, government, and business; resulting in the expansion of geographic information systems. GIS is the academic study and practice of presenting geographical data through a system designed to capture, store, analyze, and manage geographic information. Geographic Information Systems: Concepts, Methodologies, Tools, and Applications is a collection of knowledge on the latest advancements and research of geographic information systems. This book aims to be useful for academics and practitioners involved in geographical data.
Author: David Martin Publisher: Routledge ISBN: 1134800835 Category : Science Languages : en Pages : 230
Book Description
This second edition of Geographic Information Systems builds on the strengths of the first, and incorporates important recent advances in GIS development and major new socioeconomic datasets including new census data. Martin presents an accessible introduction to the history, principles and techniques of GIS, with a unique focus on socioeconomic applications. This non-technical volume addresses the needs of students and professionals who must understand and use GIS for the first time.
Author: John E. Harmon Publisher: John Wiley & Sons ISBN: 0471431524 Category : Science Languages : en Pages : 274
Book Description
Presents strategies for application development, interface design, and enabling Web-based access. Includes numerous case studies and examples from the private and public sectors. Provides information on integrating legacy MIS systems and planning for future developments in database design.
Author: Michael N. DeMers Publisher: ISBN: Category : Science Languages : en Pages : 516
Book Description
This informative book on the principles of geographic information systems (GIS) interweaves the idea of geographic inquiry and spatial discovery throughout. It provides a comprehensive and accessible look at GIS without burdening the reader with an imposing array of equations, algorithms, computer code and command structures.
Author: Jeffrey Star Publisher: ISBN: Category : Science Languages : en Pages : 336
Book Description
Background and history; the essential elements of a GIS; an overview; data structures; data acquisition; preprocessing; data management; manipulatioin and analysis; product generation; remote sensing and GIS; practical matters; applications; looking toward the future.
Author: Timothy W. Foresman Publisher: Prentice Hall ISBN: Category : Science Languages : en Pages : 424
Book Description
These authors' contributions helped bring to national, state, and federal agencies the powerful new suite of geospatial tools for issues ranging from land use management to population enumeration."--BOOK JACKET.
Author: Donna Anselmo Publisher: McGraw Hill Professional ISBN: 0071737189 Category : Business & Economics Languages : en Pages : 400
Book Description
The goal of marketing is simple: attract customers who will purchase your product. Getting there, though, isn't so easy. Real marketing success involves a strong foundation in everything from planning, advertising, and publicity to Internet strategies, database management, and more. Enter Marketing DeMystified. Addressing every step of the process in plain English, it helps you master all the tools at your disposal to cultivate strong brand awareness, maximize profits, and build lasting customer loyalty. Featuring realworld examples, end-of-chapter quizzes, and a final exam, Marketing DeMystified is the fuel you need to power up your marketing machine and start producing results. This fast and easy guide covers: Marketing’s four Ps . . . plus three—planning, positioning, and people Tactics for organizing a research-driven campaign Strategies for leading a marketing team Techniques for branding from the inside out Case studies of marketing successes and failures Simple enough for a novice or student, but challenging enough for a veteran marketing manager, Marketing DeMystified is the most thorough and simple shortcut to decoding key marketing concepts and principles.
Author: Stephen R. Galati
Author: Stephen R. Galati
Author: Management Association, Information Resources
Author: David Martin
Author: John E. Harmon
Author: Michael Edward Shin
Author: Michael N. DeMers
Author: Jeffrey Star
Author: Timothy W. Foresman
Author: Donna Anselmo
Author: