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Data Warehousing And Business Intelligence For e-Commerce

Data Warehousing And Business Intelligence For e-Commerce PDF Author: Alan R. Simon
Publisher: Elsevier
ISBN: 0080491022
Category : Computers
Languages : en
Pages : 320

Book Description
You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time. Data Warehousing and Business Intelligence for e-Commerce is a practical exploration of the technological innovations through which traditional data warehousing is brought to bear on this and other less modest e-commerce applications, such as those at work in B2B, G2C, B2G, and B2E models. The authors examine the core technologies and commercial products in use today, providing a nuts-and-bolts understanding of how you can deploy customer and product data in ways that meet the unique requirements of the online marketplace-particularly if you are part of a brick-and-mortar company with specific online aspirations. In so doing, they build a powerful case for investment in and aggressive development of these approaches, which are likely to separate winners from losers as e-commerce grows and matures. * Includes the latest from successful data warehousing consultants whose work has encouraged the field's new focus on e-commerce. * Presents information that is written for both consultants and practitioners in companies of all sizes. * Emphasizes the special needs and opportunities of traditional brick-and-mortar businesses that are going online or participating in B2B supply chains or e-marketplaces. * Explains how long-standing assumptions about data warehousing have to be rethought in light of emerging business models that depend on customer intimacy. * Provides advice on maintaining data quality and integrity in environments marked by extensive customer self-input. * Advocates careful planning that will help both old economy and new economy companies develop long-lived and successful e-commerce strategies. * Focuses on data warehousing for emerging e-commerce areas such as e-government and B2E environments.

Data Warehousing And Business Intelligence For e-Commerce

Data Warehousing And Business Intelligence For e-Commerce PDF Author: Alan R. Simon
Publisher: Elsevier
ISBN: 0080491022
Category : Computers
Languages : en
Pages : 320

Book Description
You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time. Data Warehousing and Business Intelligence for e-Commerce is a practical exploration of the technological innovations through which traditional data warehousing is brought to bear on this and other less modest e-commerce applications, such as those at work in B2B, G2C, B2G, and B2E models. The authors examine the core technologies and commercial products in use today, providing a nuts-and-bolts understanding of how you can deploy customer and product data in ways that meet the unique requirements of the online marketplace-particularly if you are part of a brick-and-mortar company with specific online aspirations. In so doing, they build a powerful case for investment in and aggressive development of these approaches, which are likely to separate winners from losers as e-commerce grows and matures. * Includes the latest from successful data warehousing consultants whose work has encouraged the field's new focus on e-commerce. * Presents information that is written for both consultants and practitioners in companies of all sizes. * Emphasizes the special needs and opportunities of traditional brick-and-mortar businesses that are going online or participating in B2B supply chains or e-marketplaces. * Explains how long-standing assumptions about data warehousing have to be rethought in light of emerging business models that depend on customer intimacy. * Provides advice on maintaining data quality and integrity in environments marked by extensive customer self-input. * Advocates careful planning that will help both old economy and new economy companies develop long-lived and successful e-commerce strategies. * Focuses on data warehousing for emerging e-commerce areas such as e-government and B2E environments.

Progressive Methods in Data Warehousing and Business Intelligence: Concepts and Competitive Analytics

Progressive Methods in Data Warehousing and Business Intelligence: Concepts and Competitive Analytics PDF Author: Taniar, David
Publisher: IGI Global
ISBN: 160566233X
Category : Computers
Languages : en
Pages : 390

Book Description
Provides developments and research, as well as current innovative activities in data warehousing and mining, focusing on the intersection of data warehousing and business intelligence.

Internet-enabled Business Intelligence

Internet-enabled Business Intelligence PDF Author: William A. Giovinazzo
Publisher: Prentice Hall Professional
ISBN: 0130409510
Category : Business & Economics
Languages : en
Pages : 356

Book Description
William Giovinazzo gives experienced database professionals practical guidance for every aspect of planning and deploying Web-based data warehouses -- and leveraging them for competitive advantage. Unlike previous books, The Web-Enabled Data Warehouse covers all the enabling technologies and analysis approaches you need to know about -- from XML to CRM, Java to customer profiling. Giovinazzo begins by introducing the compelling advantages of integrating business intelligence and data warehouses with Web technology. He reviews the business and technical contexts in which the Web-enabled data warehouse will operate; shows how to build and optimize data warehouse infrastructure, and presents in-depth coverage of key enabling technologies -- including Java, XML and XSL, LDAP directories, and WAP wireless development environments. In the book's final section, Giovinazzo introduces and explains powerful new analysis techniques that can dramatically improve your understanding of customers -- and shows how to integrate data warehouses with CRM and other enterprise systems so you can act on your knowledge far more quickly and efficiently. For every experienced database professional seeking to understand or deploy Web-based data warehouses.

Data Warehousing

Data Warehousing PDF Author: SCN Education B.V.
Publisher: Springer Science & Business Media
ISBN: 3322849643
Category : Technology & Engineering
Languages : en
Pages : 335

Book Description
Rapid access to information is a prime requirement in any organization that wants to have a competitive edge in today's fast changing markets. How to retrieve information? How to capture data? How to format it? The answer lies in Data Warehousing. This HOTT Guide will give you access to all the essential information about the newest data storehouse: through articles by expert trendwachters on strategic considerations, how-to reports defining the various ways to extract the data needed for critical business decisions, technical papers clarifying technologies and tools, business cases and key concepts that will provide the reader with a comprehensive overview of a business solution that is already indispensable.

Business Intelligence in the Digital Economy

Business Intelligence in the Digital Economy PDF Author: Mahesh S. Raisinghani
Publisher: IGI Global
ISBN: 9781591402060
Category : Business & Economics
Languages : en
Pages : 316

Book Description
Annotation Business Intelligence in the Digital Economy: Opportunities, Limitations and Risks describes business intelligence (BI), how it is being conducted and managed and its major opportunities, limitations, issues and risks. This book takes an in-depth look at the scope of global technological change and BI. During this transition to BI, information does not merely add efficiency to the transaction; it adds value. This book brings together high quality expository discussions from experts in this field to identify, define, and explore BI methodologies, systems, and approaches in order to understand the opportunities, limitations and risks.

Data Warehousing and E-commerce

Data Warehousing and E-commerce PDF Author: William J. Lewis
Publisher: Prentice Hall
ISBN: 9780130911544
Category : Bilgi depolama
Languages : en
Pages : 0

Book Description
This text describes how data warehousing and e-business technologies compliment and leverage each other. This book is a resource for developing the relationship bewtween data warehousing and e-commerce.

Open Source Data Warehousing and Business Intelligence

Open Source Data Warehousing and Business Intelligence PDF Author: Lakshman Bulusu
Publisher: CRC Press
ISBN: 1439816409
Category : Computers
Languages : en
Pages : 430

Book Description
Open Source Data Warehousing and Business Intelligence is an all-in-one reference for developing open source based data warehousing (DW) and business intelligence (BI) solutions that are business-centric, cross-customer viable, cross-functional, cross-technology based, and enterprise-wide. Considering the entire lifecycle of an open source DW & BI implementation, its comprehensive coverage spans from basic concepts all the way through to customization. Highlighting the key differences between open source and vendor DW and BI technologies, the book identifies end-to-end solutions that are scalable, high performance, and stable. It illustrates the practical aspects of implementing and using open source DW and BI technologies to supply you with valuable on-the-project experience that can help you improve implementation and productivity. Emphasizing analysis, design, and programming, the text explains best-fit solutions as well as how to maximize ROI. Coverage includes data warehouse design, real-time processing, data integration, presentation services, and real-time reporting. With a focus on real-world applications, the author devotes an entire section to powerful implementation best practices that can help you build customer confidence while saving valuable time, effort, and resources.

Oracle Data Warehousing and Business Intelligence Solutions

Oracle Data Warehousing and Business Intelligence Solutions PDF Author: Robert Stackowiak
Publisher: John Wiley & Sons
ISBN: 047012718X
Category : Computers
Languages : en
Pages : 410

Book Description
Up-to-date, comprehensive coverage of the Oracle database and business intelligence tools Written by a team of Oracle insiders, this authoritative book provides you with the most current coverage of the Oracle data warehousing platform as well as the full suite of business intelligence tools. You'll learn how to leverage Oracle features and how those features can be used to provide solutions to a variety of needs and demands. Plus, you'll get valuable tips and insight based on the authors' real-world experiences and their own implementations. Avoid many common pitfalls while learning best practices for: Leveraging Oracle technologies to design, build, and manage data warehouses Integrating specific database and business intelligence solutions from other vendors Using the new suite of Oracle business intelligence tools to analyze data for marketing, sales, and more Handling typical data warehouse performance challenges Uncovering initiatives by your business community, security business sponsorship, project staffing, and managing risk

Integration Challenges for Analytics, Business Intelligence, and Data Mining

Integration Challenges for Analytics, Business Intelligence, and Data Mining PDF Author: Azevedo, Ana
Publisher: IGI Global
ISBN: 1799857832
Category : Computers
Languages : en
Pages : 250

Book Description
As technology continues to advance, it is critical for businesses to implement systems that can support the transformation of data into information that is crucial for the success of the company. Without the integration of data (both structured and unstructured) mining in business intelligence systems, invaluable knowledge is lost. However, there are currently many different models and approaches that must be explored to determine the best method of integration. Integration Challenges for Analytics, Business Intelligence, and Data Mining is a relevant academic book that provides empirical research findings on increasing the understanding of using data mining in the context of business intelligence and analytics systems. Covering topics that include big data, artificial intelligence, and decision making, this book is an ideal reference source for professionals working in the areas of data mining, business intelligence, and analytics; data scientists; IT specialists; managers; researchers; academicians; practitioners; and graduate students.

E-Business Intelligence

E-Business Intelligence PDF Author: Bernard Liautaud
Publisher: McGraw-Hill Companies
ISBN: 9780071364782
Category : Business & Economics
Languages : en
Pages : 306

Book Description
Publisher Fact Sheet How to leverage corporate information for reduced costs & increased profits.