Editing Your Newsletter PDF Download

Author: Mark Beach
Publisher:
ISBN: 9780889085534
Category : Editing
Languages : en
Pages : 122

View

Book Description

Author: Mark Beach
Publisher:
ISBN:
Category : Journalism
Languages : en
Pages : 168

View

Book Description
"How to produce an effective publication using traditional tools and computers."--Book cover.

Author: Carol Fisher Saller
Publisher: University of Chicago Press
ISBN: 0226734102
Category : Reference
Languages : en
Pages : 151

View

Book Description
Each year writers and editors submit over three thousand grammar and style questions to the Q&A page at The Chicago Manual of Style Online. Some are arcane, some simply hilarious—and one editor, Carol Fisher Saller, reads every single one of them. All too often she notes a classic author-editor standoff, wherein both parties refuse to compromise on the "rights" and "wrongs" of prose styling: "This author is giving me a fit." "I wish that I could just DEMAND the use of the serial comma at all times." "My author wants his preface to come at the end of the book. This just seems ridiculous to me. I mean, it’s not a post-face." In The Subversive Copy Editor, Saller casts aside this adversarial view and suggests new strategies for keeping the peace. Emphasizing habits of carefulness, transparency, and flexibility, she shows copy editors how to build an environment of trust and cooperation. One chapter takes on the difficult author; another speaks to writers themselves. Throughout, the focus is on serving the reader, even if it means breaking "rules" along the way. Saller’s own foibles and misadventures provide ample material: "I mess up all the time," she confesses. "It’s how I know things." Writers, Saller acknowledges, are only half the challenge, as copy editors can also make trouble for themselves. (Does any other book have an index entry that says "terrorists. See copy editors"?) The book includes helpful sections on e-mail etiquette, work-flow management, prioritizing, and organizing computer files. One chapter even addresses the special concerns of freelance editors. Saller’s emphasis on negotiation and flexibility will surprise many copy editors who have absorbed, along with the dos and don’ts of their stylebooks, an attitude that their way is the right way. In encouraging copy editors to banish their ignorance and disorganization, insecurities and compulsions, the Chicago Q&A presents itself as a kind of alter ego to the comparatively staid Manual of Style. In The Subversive Copy Editor, Saller continues her mission with audacity and good humor.

Author: Mark Beach
Publisher:
ISBN: 9780943381015
Category : Language Arts & Disciplines
Languages : en
Pages : 180

View

Book Description

Author: Nadia Shammas
Publisher:
ISBN: 9780692161012
Category :
Languages : en
Pages : 274

View

Book Description

Author: Graham Jones
Publisher:
ISBN: 9781857030433
Category : Newsletters
Languages : en
Pages : 176

View

Book Description

Author: Robert F. Abbott
Publisher: Word Engines Press Inc.
ISBN: 0968328717
Category : Communication in management
Languages : en
Pages : 226

View

Book Description
How to start and manage a newsletter that influences the way readers think or act. A Manager's Guide to Newsletters: Communicating for Results is the first book about newsletters to focus on the managerial issues: planning, administration, and evaluation.

Author: Nick Holliday
Publisher: Nick Holliday
ISBN: 1452335869
Category : Business & Economics
Languages : en
Pages : 132

View

Book Description
Our internet marketing plan just got a heck of a lot better. As an orthodontist, you have an unprecedented opportunity to take advantage of the internet marketing boom. And make a great deal of money in the process. The problem is that most orthodontists are doing it completely wrong. They're spending a massive amount of time and money but not getting any results.

Author: Josette Anne Lyders
Publisher: Libraries Unlimited
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 242

View

Book Description
Beginning with the role and responsibilities of the editor, this book discusses editorial outlook, motivation, skills, and policies and procedures that provide guidance for editing. The nature of the workplace, automation, authors and manuscripts, the vital editorial manual, production, and ethics are also covered. Pertinent to editors of journals and newsletters and their contributors, the book is also of value to public and academic libraries; courses in journalism, publishing, and writing; and associations or organizations that publish journals or newsletters.

Author: LaRae H. Wales
Publisher: Ames : Iowa State University Press
ISBN:
Category : Editing
Languages : en
Pages : 52

View

Book Description