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Author: BusinessNews Publishing, Publisher: Primento ISBN: 2511016192 Category : Computers Languages : en Pages : 45
Book Description
The must-read summary of Robert Scoble and Shel Israel's book: "Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers". This complete summary of the ideas from Robert Scoble and Shel Israel's book "Naked Conversations" shows how blogs changed from being quirky entities for exhibitionists to crossing over into the broader business community. "Blogging" is becoming an extremely effective form of two-way communication between companies and their customers. In their book, the authors explain how blogs make customers feel that they are getting inside information about what's happening inside the corporation. This summary demonstrates how running a blog can prompt conversation between you and your customer and how you can reach out to new customers. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Naked Conversations" and discover how you can use blogging as a powerful communications tool between you and your customers.
Author: BusinessNews Publishing, Publisher: Primento ISBN: 2511016192 Category : Computers Languages : en Pages : 45
Book Description
The must-read summary of Robert Scoble and Shel Israel's book: "Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers". This complete summary of the ideas from Robert Scoble and Shel Israel's book "Naked Conversations" shows how blogs changed from being quirky entities for exhibitionists to crossing over into the broader business community. "Blogging" is becoming an extremely effective form of two-way communication between companies and their customers. In their book, the authors explain how blogs make customers feel that they are getting inside information about what's happening inside the corporation. This summary demonstrates how running a blog can prompt conversation between you and your customer and how you can reach out to new customers. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Naked Conversations" and discover how you can use blogging as a powerful communications tool between you and your customers.
Author: Garr Reynolds Publisher: Pearson Education ISBN: 0321717902 Category : Business & Economics Languages : en Pages : 262
Book Description
When we learn to present naked, we reach our audiences by communicating the essence of the message, stripping away all that is unnecessary and embracing the ideas of simplicity, clarity, honesty, integrity, and passion. If "slideware" is used, the slides never steal the show or rise above serving a strong but simple supportive role. The ideas in the presentation may or may not be radical, earth shattering, or new, but there is freshness to the approach and content that makes a lasting impression. In this invaluable resource from the author for the best-selling books Presentation Zen and Presentation Zen Design, you will discover how to get to the core of your message and deliver presentations that are as natural as they are memorable. Whether you are just in the planning stages or need advice for a talk that begins in an hour, you'll find wisdom in The Naked Presenter that you can use to connect deeply with your audience and deliver a great presentation.
Author: David Taylor Publisher: John Wiley & Sons ISBN: 1907293922 Category : Business & Economics Languages : en Pages : 312
Book Description
Bestselling author David Taylor returns with his take on business coaching. No fuss. No jargon. Just great ideas. The Naked Coach is the back-to-basics book on coaching that will make sense of coaching and place it back at the very heart of the business agenda. It will make understanding, learning and teaching coaching simple. The Naked Coach tells real, practical, fun, exciting and above all else relevant stories that you can apply straightaway. David Taylor strips away the hype, jargon and mystery to give coaching a clear definition in all its forms, including mentoring, training, facilitation and interventions of every kind. The Naked Coach explains coaching without being patronising, defines without being arrogant, and does it in a fun, accessible way. It is coaching from a different perspective – yours. The fundamental principle of The Naked Coach is to be yourself – always. Find what works for you, and do it, again and again and again. Remember. No fuss. No Jargon. Just great ideas.
Author: Mitch Joel Publisher: Hachette UK ISBN: 0446558141 Category : Business & Economics Languages : en Pages : 304
Book Description
Through the use of timely case studies and fascinating stories, Six Pixels of Separation offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base—which, best yet, you can do pretty much for free. Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world. The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business. This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply. Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice "out there"-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace—without the support of traditional mass media. Everyone is connected. Isn't it time for you and your company to connect to everyone?
Author: Damien Smith Pfister Publisher: Penn State Press ISBN: 0271065958 Category : Language Arts & Disciplines Languages : en Pages : 265
Book Description
In Networked Media, Networked Rhetorics, Damien Pfister explores communicative practices in networked media environments, analyzing, in particular, how the blogosphere has changed the conduct and coverage of public debate. Pfister shows how the late modern imaginary was susceptible to “deliberation traps” related to invention, emotion, and expertise, and how bloggers have played a role in helping contemporary public deliberation evade these traps. Three case studies at the heart of Networked Media, Networked Rhetorics show how new intermediaries, including bloggers, generate publicity, solidarity, and translation in the networked public sphere. Bloggers “flooding the zone” in the wake of Trent Lott’s controversial toast to Strom Thurmond in 2002 demonstrated their ability to invent and circulate novel arguments; the pre-2003 invasion reports from the “Baghdad blogger” illustrated how solidarity is built through affective connections; and the science blog RealClimate continues to serve as a rapid-response site for the translation of expert claims for public audiences. Networked Media, Networked Rhetorics concludes with a bold outline for rhetorical studies after the internet.
Author: Ulises Ali Mejias Publisher: U of Minnesota Press ISBN: 0816684545 Category : Technology & Engineering Languages : en Pages : 292
Book Description
The digital world profoundly shapes how we work and consume and also how we play, socialize, create identities, and engage in politics and civic life. Indeed, we are so enmeshed in digital networks—from social media to cell phones—that it is hard to conceive of them from the outside or to imagine an alternative, let alone defy their seemingly inescapable power and logic. Yes, it is (sort of) possible to quit Facebook. But is it possible to disconnect from the digital network—and why might we want to? Off the Network is a fresh and authoritative examination of how the hidden logic of the Internet, social media, and the digital network is changing users’ understanding of the world—and why that should worry us. Ulises Ali Mejias also suggests how we might begin to rethink the logic of the network and question its ascendancy. Touted as consensual, inclusive, and pleasurable, the digital network is also, Mejias says, monopolizing and threatening in its capacity to determine, commodify, and commercialize so many aspects of our lives. He shows how the network broadens participation yet also exacerbates disparity—and how it excludes more of society than it includes. Uniquely, Mejias makes the case that it is not only necessary to challenge the privatized and commercialized modes of social and civic life offered by corporate-controlled spaces such as Facebook and Twitter, but that such confrontations can be mounted from both within and outside the network. The result is an uncompromising, sophisticated, and accessible critique of the digital world that increasingly dominates our lives.
Author: Helena Andrews Publisher: Harper Collins ISBN: 006199698X Category : Biography & Autobiography Languages : en Pages : 263
Book Description
Strong, sassy, always surprising—and titled after a Saturday Night Live “Weekend Update” monologue by Tina Fey—Bitch Is the New Black is a deliciously addictive memoir-in-essays in which Helena Andrews goes from being the daughter of the town lesbian to a hot-shot political reporter… all while trying to answer the question, “can a strong, single, and successful black woman ever find love?” Fans of Sloane Crosley (I Was Told There’d Be Cake) will love the bold and brassy Bitch Is the New Black.
Author: P.Z. Walker Publisher: P.Z. Walker ISBN: Category : Fiction Languages : en Pages : 218
Book Description
Gerben Benders is a detective who gets the hard and the weird cases. His latest assignment is complicated because someone is stealing prototypes from a tightly secured tech company called SpecialTech, and no one knows how the thieves do it. Not even Gerben managed to figure it out, so far. Follow Gerben on his quest to catch the one or ones who do it, and discover how he ends up at a naturist resort. Or is that 'starts' at a naturist resort. This naturist resort causes a lot of commotion at home, with his wife. What is her big problem with it?
Author: Veronica Towers Publisher: DCL Publications ISBN: 1921347198 Category : Fiction Languages : en Pages : 144
Book Description
Emily Blakely comes to town hopeful for love and romance after many years as a helpmate to her large extended family. She has not felt like she belonged anywhere since her father died. She is surprised and pleased when a childhood crush seems to remember her after many years. Michael Winslow is a jaded man about town ready to make a change and start a family. He is ready to meet the right woman and start a family but willing to pass the time with the wrong woman until she comes along....
Author: BusinessNews Publishing,
Author: BusinessNews Publishing,
Author: Garr Reynolds
Author: Tom Weaver
Author: David Taylor
Author: Mitch Joel
Author: Damien Smith Pfister
Author: Ulises Ali Mejias
Author: Helena Andrews
Author: P.Z. Walker
Author: Veronica Towers