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So, What's the Bottom Line?

So, What's the Bottom Line? PDF Author: Yitzchok Saftlas
Publisher: Morgan James Publishing
ISBN: 1630475262
Category : Business & Economics
Languages : en
Pages : 266

Book Description
“A compass to guide the experienced executive or the marketing novice through any step in planning or organizing a selling strategy” (Hon. Bob Turner, noted media executive and former US congressman). Perfect for executives, entrepreneurs, salespeople, and marketers in the corporate and nonprofit spheres, So, What’s the Bottom Line? by master of marketing Yitzchok Saftlas teaches key business fundamentals, such as creative marketing initiatives, effective communication, customer retention, and strategic planning and execution. Wise and to the point, each of the seventy-six short and motivational chapters includes a concise action step, providing a clear direction of how to succeed. Prepare to be enthralled as you uncover Saftlas’s acumen derived from his exposure to extraordinary people, events, and institutions. It will shed an often unseen human light on the field of marketing. Gain experience-based tactics, common-sense ideas, and principles to grow your bottom line. “Job well done . . . A simple quick read with tangible to do’s and lessons for those who are starting out or for those who have been in the business for years.” —Jonathan Gassman, CEO of Gassman Financial Group “I enjoyed this book immensely. It’s filled with fascinating insights and practical strategies to take any business to the next level and beyond.” —David J. Lieberman, PhD, New York Times–bestselling author of Never Get Angry Again “An indispensable resource for anyone looking to make a mark in today’s world. It is as engaging as it is educational—the type of book you read in a single setting, and then re-read at a snail’s pace.” —Bill O’Reilly, president, The November Team

So, What's the Bottom Line?

So, What's the Bottom Line? PDF Author: Yitzchok Saftlas
Publisher: Morgan James Publishing
ISBN: 1630475262
Category : Business & Economics
Languages : en
Pages : 266

Book Description
“A compass to guide the experienced executive or the marketing novice through any step in planning or organizing a selling strategy” (Hon. Bob Turner, noted media executive and former US congressman). Perfect for executives, entrepreneurs, salespeople, and marketers in the corporate and nonprofit spheres, So, What’s the Bottom Line? by master of marketing Yitzchok Saftlas teaches key business fundamentals, such as creative marketing initiatives, effective communication, customer retention, and strategic planning and execution. Wise and to the point, each of the seventy-six short and motivational chapters includes a concise action step, providing a clear direction of how to succeed. Prepare to be enthralled as you uncover Saftlas’s acumen derived from his exposure to extraordinary people, events, and institutions. It will shed an often unseen human light on the field of marketing. Gain experience-based tactics, common-sense ideas, and principles to grow your bottom line. “Job well done . . . A simple quick read with tangible to do’s and lessons for those who are starting out or for those who have been in the business for years.” —Jonathan Gassman, CEO of Gassman Financial Group “I enjoyed this book immensely. It’s filled with fascinating insights and practical strategies to take any business to the next level and beyond.” —David J. Lieberman, PhD, New York Times–bestselling author of Never Get Angry Again “An indispensable resource for anyone looking to make a mark in today’s world. It is as engaging as it is educational—the type of book you read in a single setting, and then re-read at a snail’s pace.” —Bill O’Reilly, president, The November Team

The Bottom Line for Baby

The Bottom Line for Baby PDF Author: Tina Payne Bryson
Publisher: Ballantine Books
ISBN: 0593129962
Category : Family & Relationships
Languages : en
Pages : 338

Book Description
Apply the best science to all your parenting decisions with this essential A–Z guide for your biggest questions and concerns from the New York Times bestselling co-author of The Whole-Brain Child and No-Drama Discipline Every baby- and toddler-care decision sends parents scrambling to do the right thing, and often down into the rabbit hole of conflicting advice. Dr. Tina Payne Bryson has sifted through the reliable research (including about all those old wives’ tales) and will help you make a manageable molehill out of the mountain of information and answer more than sixty common concerns and dilemmas, including • Breast or bottle? Or breast and bottle? Will that cause nipple confusion? • What’s the latest recommendation for introducing solids in light of potential allergies? • Should I sign us up for music and early-language classes? • What’s the evidence for and against circumcision? • When is the right time to wean my baby off her pacifier? • How do I get this child to sleep through the night?! Dr. Bryson boils things down with authority, demystifying the issues in three distinct sections: an objective summary of the schools of thought on the topic, including commonly held pros and cons; a clear and concise primer on “What the Science Says”; and a Bottom Line conclusion. When the science doesn’t point clearly in one direction, she guides you to assess and apply the information in a way that’s consistent with your family’s principles and meets your child’s unique needs. Full of warmth, expert wisdom, and blessedly bite-sized explanations, The Bottom Line for Baby will help you prioritize what you really need to know and do during the first year of precious life.

Why the Bottom Line Isn't!

Why the Bottom Line Isn't! PDF Author: Dave Ulrich
Publisher: John Wiley & Sons
ISBN: 0471447226
Category : Business & Economics
Languages : en
Pages : 306

Book Description
Offers a broad view of leadership and shareholder value based on multiple business disciplines In Why the Bottom Line Isn't! authors Dave Ulrich and Norm Smallwood argue that sustainable shareholder value comes increasingly from assets not accounted for on an organization's balance sheet. These assets include a company's reputation, its ability to attract talent, and its ability to react quickly to new opportunities in the marketplace. Why the Bottom Line Isn't! harnesses research from a number of disciplines including human resources, finance, and leadership to establish a hierarchy of such intangibles. The authors extrapolate from these intangibles to establish leadership tools that will help create sustainable shareholder value. The book offers a broad, expansive perspective on leadership while eschewing convoluted theory for concrete practice. Dave Ulrich, Ph.D., ([email protected]) has been listed by BusinessWeek as the top "guru" in management education. He has co-authored 10 books and over 100 articles, serves on the Board of Directors of Herman Miller, and has consulted with over half of the Fortune 200 companies. He is currently on professional leave as Professor at the University of Michigan to serve as Mission President for the Church of Jesus Christ of Latter-day Saints in Montreal. Norm Smallwood ([email protected]) is co-founder of Results-Based Leadership (www.rbl.net), which provides education and consulting services based on this book as well as the ideas in Results-Based Leadership: How Leaders Build the Business and Improve the Bottom Line, which he co-authored with Ulrich. He has led leadership development, business strategy, organization capability, change management, and HR projects for a wide variety of clients spanning multiple industries.

Transforming the Bottom Line

Transforming the Bottom Line PDF Author: Tony Hope
Publisher: Harvard Business Press
ISBN: 9780875847467
Category : Business & Economics
Languages : en
Pages : 254

Book Description
"Transforming the Bottom Line" shows how to achieve organizational transformation by cutting the workload not the work force, developing a horizontal team-based organization, aligning performance measures with strategy, and more. "This book is, in its quiet but authoritative way, revolutionary".

The Power of Showing Up

The Power of Showing Up PDF Author: Daniel J. Siegel
Publisher: Ballantine Books
ISBN: 1524797731
Category : Family & Relationships
Languages : en
Pages : 258

Book Description
Parenting isn’t easy. Showing up is. Your greatest impact begins right where you are. Now the bestselling authors of The Whole-Brain Child and No-Drama Discipline explain what this means over the course of childhood. “There is parenting magic in this book.”—Michael Thompson, Ph.D., co-author of the New York Times bestselling classic Raising Cain One of the very best scientific predictors for how any child turns out—in terms of happiness, academic success, leadership skills, and meaningful relationships—is whether at least one adult in their life has consistently shown up for them. In an age of scheduling demands and digital distractions, showing up for your child might sound like a tall order. But as bestselling authors Daniel Siegel and Tina Payne Bryson reassuringly explain, it doesn’t take a lot of time, energy, or money. Instead, showing up means offering a quality of presence. And it’s simple to provide once you understand the four building blocks of a child’s healthy development. Every child needs to feel what Siegel and Bryson call the Four S’s: • Safe: We can’t always insulate a child from injury or avoid doing something that leads to hurt feelings. But when we give a child a sense of safe harbor, she will be able to take the needed risks for growth and change. • Seen: Truly seeing a child means we pay attention to his emotions—both positive and negative—and strive to attune to what’s happening in his mind beneath his behavior. • Soothed: Soothing isn’t about providing a life of ease; it’s about teaching your child how to cope when life gets hard, and showing him that you’ll be there with him along the way. A soothed child knows that he’ll never have to suffer alone. • Secure: When a child knows she can count on you, time and again, to show up—when you reliably provide safety, focus on seeing her, and soothe her in times of need, she will trust in a feeling of secure attachment. And thrive! Based on the latest brain and attachment research, The Power of Showing Up shares stories, scripts, simple strategies, illustrations, and tips for honoring the Four S’s effectively in all kinds of situations—when our kids are struggling or when they are enjoying success; when we are consoling, disciplining, or arguing with them; and even when we are apologizing for the times we don’t show up for them. Demonstrating that mistakes and missteps are repairable and that it’s never too late to mend broken trust, this book is a powerful guide to cultivating your child’s healthy emotional landscape.

At Your Best

At Your Best PDF Author: Carey Nieuwhof
Publisher: WaterBrook
ISBN: 0735291365
Category : Business & Economics
Languages : en
Pages : 241

Book Description
“A perceptive and practical book about why our calendars so rarely reflect our priorities and what we can do to regain control.”—ADAM GRANT “Carey’s book will help you reorganize your life. And then you can share a copy with someone you care about.”—SETH GODIN You deserve to stop living at an unsustainable pace. An influential podcaster and thought leader shows you how. Overwhelmed. Overcommitted. Overworked. That’s the false script an inordinate number of people adopt to be successful. Does this sound familiar: ● Slammed is normal. ● Distractions are everywhere. ● Life gets reduced to going through the motions. Tired of living that way? At Your Best gives you the strategies you need to win at work and at home by living in a way today that will help you thrive tomorrow. Influential podcast host and thought leader Carey Nieuwhof understands the challenges of constant pressure. After a season of burnout almost took him out, he discovered how to get time, energy, and priorities working in his favor. This approach freed up more than one thousand productive hours a year for him and can do the same for you. At Your Best will help you ● replace chronic exhaustion with deep productivity ● break the pattern of overpromising and never accomplishing enough ● clarify what matters most by restructuring your day ● master the art of saying no, without losing friends or influence ● discover why vacations and sabbaticals don’t really solve your problems ● develop a personalized plan to recapture each day so you can break free from the trap of endless to-dos Start thriving at work and at home as you discover how to be at your best.

The Bottom Line

The Bottom Line PDF Author: Katrina Patterson
Publisher: Tate Publishing
ISBN: 1602471134
Category : Christian life
Languages : en
Pages : 240

Book Description
Have you heard it said that God wants you to live an abundant, prosperous, victorious life, but your life and the life you've heard about just don't seem to match? Well, the bottom line is that by thinking as God thinks and speaking as God speaks, you can live the abundant life that Jesus came to bring you-a life that will always be above and beyond any life you could ever dream of or imagine. Katrina Patterson, in an honest, direct, and free-flowing conversation, takes the reader by the hand to teach them, in a very practical way, how she applies the truth of God's Word for a life full of purpose, embedded with destiny, and beyond her wildest dreams and imaginations.

Tyranny of the Bottom Line

Tyranny of the Bottom Line PDF Author: Ralph W. Estes
Publisher: Berrett-Koehler Publishers
ISBN: 9781881052753
Category : Business & Economics
Languages : en
Pages : 324

Book Description
In a thought-provoking proposal which maintains that corporations be held responsible to their customers, employees, and society, as well as to their financial investors, Estes lays out a plan to reform the corporate system which could result in a savings to society of up to $2.5 trillion.

Bottom Line Management

Bottom Line Management PDF Author: Gary Fields
Publisher: Springer Science & Business Media
ISBN: 3540714472
Category : Business & Economics
Languages : en
Pages : 109

Book Description
Bottom Line Management presents a new approach to management. It will help you if you are a senior manager in an organization and have a seat at the table where key decisions are made. It will help you be a valued employee recognized as doing the good work of the organization. What makes you valuable to your organization? You’re valuable if the organization would lose out if it weren’t paying you for your input. The head would have significantly more to do if you weren’t there. Without you, less would be produced. In your absence, poorer decisions would be made. Bottom Line Management gives you essential tools so that you can truly be valuable to your organization. In a very practical way it gives examples of successful rules how to maximize your contribution to the Bottom Line, and how to avoid popular mistakes in managerial dicision making. But in order for you to be valuable, your input must truly be valuable. Your input cannot be valuable if you do not know what the organization is trying to achieve and what strategy the head of the organization and the other leaders have adopted to try to achieve it, or if you cannot contribute to the making of good, sound, purposeful decisions. Bottom Line Management will help you understand the organization’s bottom line and contribute to it. Bottom Line Management gives you essential tools so that you can truly be valuable to your organization.

Shakespeare, Einstein, and the Bottom Line

Shakespeare, Einstein, and the Bottom Line PDF Author: David L. KIRP
Publisher: Harvard University Press
ISBN: 0674039653
Category : Education
Languages : en
Pages : 337

Book Description
How can you turn an English department into a revenue center? How do you grade students if they are "customers" you must please? How do you keep industry from dictating a university's research agenda? What happens when the life of the mind meets the bottom line? Wry and insightful, Shakespeare, Einstein, and the Bottom Line takes us on a cross-country tour of the most powerful trend in academic life today--the rise of business values and the belief that efficiency, immediate practical usefulness, and marketplace triumph are the best measures of a university's success. With a shrewd eye for the telling example, David Kirp relates stories of marketing incursions into places as diverse as New York University's philosophy department and the University of Virginia's business school, the high-minded University of Chicago and for-profit DeVry University. He describes how universities "brand" themselves for greater appeal in the competition for top students; how academic super-stars are wooed at outsized salaries to boost an institution's visibility and prestige; how taxpayer-supported academic research gets turned into profitable patents and ideas get sold to the highest bidder; and how the liberal arts shrink under the pressure to be self-supporting. Far from doctrinaire, Kirp believes there's a place for the market--but the market must be kept in its place. While skewering Philistinism, he admires the entrepreneurial energy that has invigorated academe's dreary precincts. And finally, he issues a challenge to those who decry the ascent of market values: given the plight of higher education, what is the alternative? Table of Contents: Introduction: The New U Part I: The Higher Education Bazaar 1. This Little Student Went to Market 2. Nietzsche's Niche: The University of Chicago 3. Benjamin Rush's "Brat": Dickinson College 4. Star Wars: New York University Part II: Management 101 5. The Dead Hand of Precedent: New York Law School 6. Kafka Was an Optimist: The University of Southern California and the University of Michigan 7. Mr. Jefferson's "Private" College: Darden Graduate School of Business Administration, University of Virginia Part III: Virtual Worlds 8. Rebel Alliance: The Classics Departments of Sixteen Southern Liberal Arts Colleges 9. The Market in Ideas: Columbia University and the Massachusetts Institute of Technology 10. The British Are Coming-and Going: Open University Part IV: The Smart Money 11. A Good Deal of Collaboration: The University of California, Berkeley 12. The Information Technology Gold Rush: IT Certification Courses in Silicon Valley 13. They're All Business: DeVry University Conclusion: The Corporation of Learning Notes Acknowledgments Index Reviews of this book: An illuminating view of both good and bad results in a market-driven educational system. --David Siegfried, Booklist Reviews of this book: Kirp has an eye for telling examples, and he captures the turmoil and transformation in higher education in readable style. --Karen W. Arenson, New York Times Reviews of this book: Mr. Kirp is both quite fair and a good reporter; he has a keen eye for the important ways in which bean-counting has transformed universities, making them financially responsible and also more concerned about developing lucrative specialties than preserving the liberal arts and humanities. Shakespeare, Einstein, and the Bottom Line is one of the best education books of the year, and anyone interested in higher education will find it to be superior. --Martin Morse Wooster, Washington Times Reviews of this book: There is a place for the market in higher education, Kirp believes, but only if institutions keep the market in its place...Kirp's bottom line is that the bargains universities make in pursuit of money are, inevitably, Faustian. They imperil academic freedom, the commitment to sharing knowledge, the privileging of need and merit rather than the ability to pay, and the conviction that the student/consumer is not always right. --Glenn C. Altschuler, Philadelphia Inquirer Reviews of this book: David Kirp's fine new book, Shakespeare, Einstein, and the Bottom Line, lays out dozens of ways in which the ivory tower has leaned under the gravitational influence of economic pressures and the market. --Carlos Alcal', Sacramento Bee Reviews of this book: The real subject of Kirp's well-researched and amply footnoted book turns out to be more than this volume's subtitle, 'the marketing of higher education.' It is, in fact, the American soul. Where will our nation be if instead of colleges transforming the brightest young people as they come of age, they focus instead on serving their paying customers and chasing the tastes they should be shaping? Where will we be without institutions that value truth more than money and intellectual creativity more than creative accounting? ...Kirp says plainly that the heart of the university is the common good. The more we can all reflect upon that common good--not our pocketbooks or retirement funds, but what is good for the general mass of men and women--the better the world of the American university will be, and the better the nation will be as well. --Peter S. Temes, San Francisco Chronicle Reviews of this book: David Kirp's excellent book Shakespeare, Einstein, and the Bottom Line provides a remarkable window into the financial challenges of higher education and the crosscurrents that drive institutional decision-making...Kirp explores the continuing battle for the soul of the university: the role of the marketplace in shaping higher education, the tension between revenue generation and the historic mission of the university to advance the public good...This fine book provides a cautionary note to all in higher education. While seeking as many additional revenue streams as possible, it is important that institutions have clarity of mission and values if they are going to be able to make the case for continued public support. --Lewis Collens, Chicago Tribune Reviews of this book: In this delightful book David Kirp...tells the story of markets in U.S. higher education...[It] should be read by anyone who aspires to run a university, faculty or department. --Terence Kealey, Times Higher Education Supplement The monastery is colliding with the market. American colleges and universities are in a fiercely competitive race for dollars and prestige. The result may have less to do with academic excellence than with clever branding and salesmanship. David Kirp offers a compelling account of what's happening to higher education, and what it means for the future. --Robert B. Reich, University Professor, Brandeis University, and former U.S. Secretary of Labor Can universities keep their purpose, independence, and public trust when forced to prove themselves cost-effective? In this shrewd and readable book, David Kirp explores what happens when the pursuit of truth becomes entwined with the pursuit of money. Kirp finds bright spots in unexpected places--for instance, the emerging for-profit higher education sector--and he describes how some traditional institutions balance their financial needs with their academic missions. Full of good stories and swift character sketches, Shakespeare, Einstein, and the Bottom Line is engrossing for anyone who cares about higher education. --Laura D'Andrea Tyson, former Chair, Council of Economic Advisers David Kirp wryly observes that "maintaining communities of scholars is not a concern of the market." His account of the state of higher education today makes it appallingly clear that the conditions necessary for the flourishing of both scholarship and community are disappearing before our eyes. One would like to think of this as a wake-up call, but the hour may already be too late. --Stanley Fish, Dean of the College of Liberal Arts and Sciences, the University of Illinois at Chicago This is, quite simply, the most deeply informed and best written recent book on the dilemma of undergraduate education in the United States. David Kirp is almost alone in stressing what relentless commercialization of higher education does to undergraduates. At the same time, he identifies places where administrators and faculty have managed to make the market work for, not against, real education. If only college and university presidents could be made to read this book! --Stanley N. Katz, Center for Arts and Cultural Policy Studies, Princeton University Once a generation a book brilliantly gives meaning to seemingly disorderly trends in higher education. David Kirp's Shakespeare, Einstein, and the Bottom Line is that book for our time [the early 21st century?]. With passion and eloquence, Kirp describes the decline of higher education as a public good, the loss of university governing authority to constituent groups and external funding sources, the two-edged sword of collaboration with the private sector, and the rise of business values in the academy. This is a must read for all who care about the future of our universities. --Mark G. Yudof, Chancellor, The University of Texas System David Kirp not only has a clear theoretical grasp of the economic forces that have been transforming American universities, he can write about them without putting the reader to sleep, in lively, richly detailed case studies. This is a rare book. --Robert H. Frank, Johnson Graduate School of Management, Cornell University David Kirp wanders America's campuses, and he wonders--are markets, management and technology supplanting vision, values and truth? With a large dose of nostalgia and a penchant for academic personalities, he ponders the struggles and synergies of Ivy and Internet, of industry and independence. Wandering and wondering with him, readers will feel the speed of change in contemporary higher education. --Charles M. Vest, President, Massachusetts Institute of Technology