Author: Luiz Moutinho
Publisher:
ISBN: 9781786390264
Category : Tourism
Languages : en
Pages :
Book Description
Strategic Management in Tourism
Author: Luiz Moutinho
Publisher:
ISBN: 9781786390264
Category : Tourism
Languages : en
Pages :
Book Description
Publisher:
ISBN: 9781786390264
Category : Tourism
Languages : en
Pages :
Book Description
Strategic Management in Tourism, 3rd Edition. CABI Tourism Texts
Author: Luiz Moutinho
Publisher: CABI
ISBN: 1786390248
Category : Business & Economics
Languages : en
Pages : 378
Book Description
This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
Publisher: CABI
ISBN: 1786390248
Category : Business & Economics
Languages : en
Pages : 378
Book Description
This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
Strategic Management for Hospitality and Tourism
Author: Fevzi Okumus
Publisher: Routledge
ISBN: 1351188496
Category : Business & Economics
Languages : en
Pages : 375
Book Description
Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME’s and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.
Publisher: Routledge
ISBN: 1351188496
Category : Business & Economics
Languages : en
Pages : 375
Book Description
Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME’s and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.
Strategic Management in ...
Author: Moutinho, L.
Publisher: CABI
ISBN: 1780640781
Category :
Languages : en
Pages : 327
Book Description
Publisher: CABI
ISBN: 1780640781
Category :
Languages : en
Pages : 327
Book Description
Tourism Information Technology, 3rd Edition
Author: Pierre J Benckendorff
Publisher: CABI
ISBN: 1786393433
Category : Business & Economics
Languages : en
Pages : 403
Book Description
Fully updated, this new edition covers IT applications and social media across the industry, including airlines, travel intermediaries, accommodation, food service, destinations, events and entertainment. Organized around the visitor journey, it considers how tourists use technologies for decision making before, during and after their travels.
Publisher: CABI
ISBN: 1786393433
Category : Business & Economics
Languages : en
Pages : 403
Book Description
Fully updated, this new edition covers IT applications and social media across the industry, including airlines, travel intermediaries, accommodation, food service, destinations, events and entertainment. Organized around the visitor journey, it considers how tourists use technologies for decision making before, during and after their travels.
Strategic Management for Tourism, Hospitality and Events
Author: Nigel Evans
Publisher: Routledge
ISBN: 1135038260
Category : Business & Economics
Languages : en
Pages : 1527
Book Description
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. Among the new features and topics included in this edition are: Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategy New international Tourism, Hospitality and Events case studies from both SME’s and large-scale businesses are integrated throughout to show applications of strategic management theory, such as objectives, products and markets and strategic implementation. Longer combined sector case studies are also included at the end of the book for seminar work. New content on emerging strategic issues affecting the tourism ,hospitality and events industries, such as innovation, employment, culture and sustainability Web Support for tutors and students providing explanation and guidelines for instructors on how to use the textbook and case studies, additional exercises, case studies and video links for students. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. This book is an essential resource to Tourism, Hospitality and Events students.
Publisher: Routledge
ISBN: 1135038260
Category : Business & Economics
Languages : en
Pages : 1527
Book Description
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. Among the new features and topics included in this edition are: Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategy New international Tourism, Hospitality and Events case studies from both SME’s and large-scale businesses are integrated throughout to show applications of strategic management theory, such as objectives, products and markets and strategic implementation. Longer combined sector case studies are also included at the end of the book for seminar work. New content on emerging strategic issues affecting the tourism ,hospitality and events industries, such as innovation, employment, culture and sustainability Web Support for tutors and students providing explanation and guidelines for instructors on how to use the textbook and case studies, additional exercises, case studies and video links for students. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. This book is an essential resource to Tourism, Hospitality and Events students.
Strategy for Tourism
Author: John Tribe
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158631
Category : Business & Economics
Languages : en
Pages : 289
Book Description
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158631
Category : Business & Economics
Languages : en
Pages : 289
Book Description
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.
Tourism, Travel, and Hospitality in a Smart and Sustainable World
Author: Vicky Katsoni
Publisher: Springer Nature
ISBN: 3031294262
Category : Business & Economics
Languages : en
Pages : 693
Book Description
This book features the second volume of the proceedings of the 9th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT). Held at the Syros Island in Greece in September 2022, the conference's lead theme was ‘Tourism, Travel, and Hospitality in a Smart and Sustainable World’. With a full appreciation of the contributions made by numerous writers toward the progress in tourism research, this book presents a critical academic discourse on sustainable practices in a smart tourism context, stimulating future debates and advancing knowledge and understanding in this critical area of knowledge. It also puts emphasis on the knowledge economy and smart destinations notion. It enacts new modes of tourism management and development and presents chapters on cultural heritage tourism, emerging technologies and tourism consumer behaviour, such as tourism education, location-based services, Internet of Things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality.
Publisher: Springer Nature
ISBN: 3031294262
Category : Business & Economics
Languages : en
Pages : 693
Book Description
This book features the second volume of the proceedings of the 9th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT). Held at the Syros Island in Greece in September 2022, the conference's lead theme was ‘Tourism, Travel, and Hospitality in a Smart and Sustainable World’. With a full appreciation of the contributions made by numerous writers toward the progress in tourism research, this book presents a critical academic discourse on sustainable practices in a smart tourism context, stimulating future debates and advancing knowledge and understanding in this critical area of knowledge. It also puts emphasis on the knowledge economy and smart destinations notion. It enacts new modes of tourism management and development and presents chapters on cultural heritage tourism, emerging technologies and tourism consumer behaviour, such as tourism education, location-based services, Internet of Things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality.
Events Management
Author: Debra Wale
Publisher: CABI
ISBN: 1780640722
Category :
Languages : en
Pages : 272
Book Description
Publisher: CABI
ISBN: 1780640722
Category :
Languages : en
Pages : 272
Book Description
Strategic Management in the Hospitality Industry
Author: Olsen
Publisher: Wiley
ISBN: 9780471332664
Category :
Languages : en
Pages : 240
Book Description
Publisher: Wiley
ISBN: 9780471332664
Category :
Languages : en
Pages : 240
Book Description