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Author: Dave Lakhani Publisher: John Wiley & Sons ISBN: 0470282096 Category : Business & Economics Languages : en Pages : 224
Book Description
If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It's not about lying or tricking anyone. It's about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.
Author: Dave Lakhani Publisher: John Wiley & Sons ISBN: 0470282096 Category : Business & Economics Languages : en Pages : 224
Book Description
If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It's not about lying or tricking anyone. It's about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.
Author: Dave Lakhani Publisher: John Wiley & Sons ISBN: Category : Business & Economics Languages : en Pages : 232
Book Description
Along with the rapidly changing marketplace, traditional persuasion and influence techniques need to change in order to reflect what works today. This work reveals the latest mass influence techniques that are available for anyone who wants to create an ethical, positive outcome.
Author: Charles Henderson Publisher: ISBN: 9781947354005 Category : Languages : en Pages :
Book Description
Be an irresistible force with the power of subliminal persuasion.revised editionAll-In Selling is a complete training program. It shows how to dramatically influence others with subliminal communication. These powerful exercises and unique methods of subconscious influence will take you to heights of reward and success unreachable by most other people. The hidden power of subliminal persuasion makes salesmanship irresistible. It causes others to respect and support you. Be on your side. And want to buy from you.This revised edition of All-In Selling shows you how to:* Develop powerful subliminal persuasion that makes it hard for customers and prospects to resist you.* Discover hidden limits on how much you can sell and earn, remove them, and unleash your potential.* Make your sales career super rewarding with a life you define that gives you plenty of time and resources to do what you want.* Say goodbye to economic insecurity, develop a productivity-minded spirit of defiance, and free yourself from the drudgery of corporate America.Whether you sell goods or services, or are part of the sharing economy, All-In Selling will change your life forever. Find out more at AllInSelling.com.All-In Selling is not about the rudiments of basic salesmanship. It trains the subconscious mind in the essentials of subliminal influence where all real persuasion takes place.Subliminal communication -- via pheromones, sublingual harmonics, physiological parameters, bodily positions, to name just a few -- is always present. It is far too complicated to consciously control. All-In Selling trains the subconscious mind to do it for you. To read others' subliminal messages and respond with subliminally persuasive messages.
Author: Frank R. Kardes Publisher: Psychology Press ISBN: 113560181X Category : Business & Economics Languages : en Pages : 415
Book Description
Applying Social Cognition to Consumer-Focused Strategy, a book in the Advertising and Consumer Psychology series sponsored by the Society for Consumer Psychology, focuses on the most important recent developments at the interface of social cognition and marketing, and develops integrative theoretical frameworks with rich practical implications. More specifically, the chapters offer a novel and thought-provoking perspective on consumer-focused strategy--or the effects of marketing stimuli and activities on an integrated system of consumer processes and responses. Divided into four parts, this book: *offers new perspectives on consumer information processing, selective or one sided information processing, and attribution theory; *discusses how asking questions in focus groups, surveys, and experiments leads consumers to create opinions that would not have occurred to them otherwise; *advances a new approach for modeling uncertainty and a new framework for thinking about uncertainty; *summarizes recent developments concerning the Implicit Association Test and their implications for branding strategy; *develops a new approach for analyzing the effects of intention on behavior and unplanned purchase behaviors; *discusses the devaluation effect and shows both how implementation intentions can be used to increase new product consumption and also how promotion versus prevention regulatory focus influences consumer preferences; and *focuses on consumer information processing and persuasion. The text is intended for advanced graduate students, academics, and practitioners who embrace cutting-edge paradigms and methodologies in social-cognitive consumer research.
Author: Craig E. Soderholm Publisher: Macmillan ISBN: 9780312154684 Category : Business & Economics Languages : en Pages : 212
Book Description
In this book, a leading sales and marketing executive takes readers on a fascinating journey which reveals the core of behavior upon which every human desire, decision, and action is based--subliminal persuasion--and explains how they can gain a competitive edge and start getting their share.
Author: Shevron Hirsch Publisher: Efalon Acies ISBN: Category : Business & Economics Languages : en Pages : 68
Book Description
The following topics are included in this 3-book combo: Book 1: When you are trying to convince someone else to do something, it’s often important that you know how to use persuasion techniques. This could be different in all kinds of situations. For example, if you want to persuade your partner to perform a romantic or kind act, it will different than negotiating the price of a contract. In this book, several subtopics in relation to persuasion are going to be addressed, such as persuasion tactics in marriage, in business, in meetings, in convincing the masses, and stealth persuasion techniques. Aside from this, many thoughts will be expressed and ideas given to help you understand these essentials. Book 2: How can you become a master of persuasion? How do you get your way? These three questions are at the heart of this brief book, that will reveal many secrets of the persuasion realm many have entered. Once you learn to recognize the most important techniques of persuading others, you will be able to use them and become better at getting what you want in life. The most crucial topics in this book include: the 6 best ways to get your way, how to use the heart and not the head, persuasion techniques predators use against their victims, how to use a good story, common logical fallacies, tricks to market your brand better and be more convincing, and how persuasion is related to law. If any of these topics pique your interest, then I encourage you to get started with this book.
Author: James W. Williams Publisher: Alakai Publishing LLC ISBN: Category : Psychology Languages : en Pages : 69
Book Description
If you feel lost, or perhaps dependent on others, then you might be the victim of Manipulation. You might feel like others control you too easily, or perhaps you end up in situations you try to wish your way out of. If you often feel lost, or like others have too much power over you, it's time to start identifying the ways that you might be being manipulated. Manipulation is a dangerous tool that can find itself in the hands of anyone. Those who are aware of their influence over other people can choose to do two things with that amount of control. They can use it for good, to lead others and help a community thrive. It can also be used to take advantage of people, and unfortunately, this is the path that many choose. Stanley Milgram's psychological study on the influence people can have over each other proves that anyone can be manipulated under the right circumstances. It's never easy for an individual to admit that they might be the victim of manipulation, but it's an important step in order to recover from the damage manipulation has caused. Those that have been manipulated often feel like they don't have a strong individual sense. They might become codependent on the person that has manipulated them for so long. It can be a hopeless feeling for a person to realize they have been manipulated. Although it's not always easy to overcome, breaking free of manipulation is possible. There are a few important steps it takes to become free of manipulation in one's life. First, they have to confront the fact that they have been manipulated. They then have to figure out who is doing the manipulation and how it's being done. After that, they have to confront the manipulator as well as the issue that has caused the problematic situation. The book will aim to explore what manipulative behavior is at its core. In Persuasion, you will discover: How you are being manipulatedWhat happens to victims of manipulationThe profile of a manipulatorHow your map of reality is createdWays you're being subliminally persuadedWhat a cold reading isHow to confront your manipulator And much, much more! Even if you feel as though you have a good control over yourself and don't let others manipulate you, there are still some important tools to be learned throughout this book. The more you know about manipulation, the better you'll be able to stop it, even if you don't think you're being that manipulated. The book will also discuss two more very insidious and dangerous ways that someone might manipulate others. The first one is by using NLP tactics, which basically aims to alter the beliefs and ideas of a person. The last method of manipulation discussed is that of subliminal persuasion. This is a very dangerous form of manipulation that goes unnoticed by most people. The book is one in a series, so it is best to be read with the others. There still lies important information in each individual book that can help a person recognize, remedy, and resolve their manipulation. Not everyone is going to be capable of breaking through all the challenging steps, but everyone has the ability to self-reflect and discover the things that might be holding them back in their life. Grab this book and discover the dark secrets of persuasion and manipulation today.
Author: Charles Henderson Publisher: ISBN: 9781947354012 Category : Languages : en Pages : 335
Book Description
Be an irresistible force with the power of subliminal persuasion.revised editionAll-In Selling is a complete training program. It shows how to dramatically influence others with subliminal communication. These powerful exercises and unique methods of subconscious influence will take you to heights of reward and success unreachable by most other people. The hidden power of subliminal persuasion makes salesmanship irresistible. It causes others to respect and support you. Be on your side. And want to buy from you.This revised edition of All-In Selling shows you how to:* Develop powerful subliminal persuasion that makes it hard for customers and prospects to resist you.Discover hidden limits on how much you can sell and earn, remove them, and unleash your potential.* Make your sales career super rewarding with a life you define that gives you plenty of time and resources to do what you want.* Say goodbye to economic insecurity, develop a productivity-minded spirit of defiance, and free yourself from the drudgery of corporate America.Whether you sell goods or services, or are part of the sharing economy, All-In Selling will change your life forever. Find out more at AllInSelling.com.All-In Selling is not about the rudiments of basic salesmanship. It trains the subconscious mind in the essentials of subliminal influence where all real persuasion takes place.Subliminal communication -- via pheromones, sublingual harmonics, physiological parameters, bodily positions, to name just a few -- is always present. It is far too complicated to consciously control. All-In Selling trains the subconscious mind to do it for you. To read others' subliminal messages and respond with subliminally persuasive messages.
Author: Dave Lakhani
Author: Dave Lakhani
Author: Dave Lakhani
Author: Charles Henderson
Author: Stephen Mullins
Author: Frank R. Kardes
Author: Stephen Mullins
Author: Craig E. Soderholm
Author: Shevron Hirsch
Author: James W. Williams
Author: Charles Henderson