Food Stylist's Handbook PDF Download

Author: Denise Vivaldo
Publisher: Gibbs Smith
ISBN: 1423614925
Category : Cooking
Languages : en
Pages : 266

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Book Description
Acclaimed food stylist Denise Vivaldo shares the tips and secrets of the trade with cooks who want to become master stylists. It takes a steady hand to arrange the chocolate curls and drizzle the caramel sauce in elaborate designs on top of that sumptuous tiered cake. Whether for food blogs, television, books, magazines, movies, menus, or advertising, food stylists and photographers learn to slice, plate, tweak, and arrange so the dish becomes less a bit a food and more the work of an artisan. Learn how to create ice cream that doesn't melt under the hot camera lights, build stacks of lighter-than-air pancakes, grill a thick steak to perfection with a charcoal starter and more.

Author: Denise Vivaldo
Publisher: Simon and Schuster
ISBN: 1510721185
Category : Cooking
Languages : en
Pages : 575

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Book Description
Acclaimed food stylist Denise Vivaldo shares the tips and secrets of the trade with cooks and foodies alike who want to become master stylists. It takes a steady hand to arrange the chocolate curls and drizzle the caramel sauce in elaborate designs on top of that sumptuous tiered cake. Whether for food blogs, television, books, magazines, movies, menus, or advertising, food stylists and photographers learn to slice, plate, tweak, and arrange so the dish becomes less a bit of food and more the work of an artisan. With Denise and coauthor Cindie Flannigan’s help, you’ll find out how to get started, what equipment you’ll need, how to find clients, tips to staying successful in the business, and—most importantly—how to craft and style food (and products that appear to be food) so it all looks delicious from every angle. This paperback edition of The Food Stylist’s Handbook has been fully updated and revised to help current culinary professionals, armchair chefs, bloggers, and food photographers understand how to make every picture tell a story.

Author: Linda Bellingham
Publisher: CRC Press
ISBN: 1136101667
Category : Cooking
Languages : en
Pages : 272

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Book Description
"You eat with your eyes first, and no one turns a photograph of food into a culinary masterpiece like a food stylist. Food Styling for Photographers is the next best thing to having renowned food stylist Linda Bellingham by your side. Linda has worked with clients Baskin Robbins Ice Cream, McDonald's, Tyson Foods, FritoLay, and many, many more. Professional photographer Jean Ann Bybee has worked with Harry & David, Dominos, Sara Lee, Seven-Up Company, and more. Jean Ann provides a seasoned photographer's point of view with helpful tips throughout. If you are hungry for unique photo assignments and want to expand your portfolio, this guide provides the well-kept secrets of food styling techniques that can make your photos good enough to eat. Each chapter covers step-by-step instructions with mouth-watering photographs illustrating techniques for the creation of hero products that photographers at any level can whip up. Bon Appétit!

Author: Denise Vivaldo
Publisher: Gibbs Smith Publishers
ISBN: 9781423606031
Category : Cooking
Languages : en
Pages : 264

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Book Description
The secret world of food styling comes into focus in this handbook for chefs, artists, and food lovers who want to make the transition to food styling. A food stylist helps produce a photo that sells a dream, brand, product, sandwich, plate, lifestyle, chef, or restaurant. Learn how to turn banal food into ambrosia before the camera's eye. Master the tricks of the trade to keep food looking fresh and mouth-wateringly delicious, even after hours on the set. Author Denise Vivaldo has been a food stylist in Los Angeles for twenty-five years. Originally a professionally trained chef catering in Hollywood, Vivaldo was discovered by Aaron Spelling and put to work on his television shows building food presentations for the camera. Her company, Food Fanatics, styles food for cookbooks, packaging, television, and film.--From publisher description.

Author: Delores Custer
Publisher: John Wiley & Sons
ISBN: 0470080191
Category : Cooking
Languages : en
Pages : 419

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Book Description
The authoritative and comprehensive guide to the art and craft of food styling Based on her 30 years of experience in food styling for advertising, magazines, books, and films, Delores Custer presents the definitive lifelong reference on food styling-complete with lists of handy tools and vital equipment, recipes for artificial foods, and guidelines for running a successful food styling business. Full of ingenious advice on styling in any media and packed with full-color photographs, Food Styling reveals every trick of the trade, from making a beverage appear to sweat to producing those perfect grill marks on meat without a grill. Filled with resources and organized in a simple problem-and-solution format, this is an ideal resource for both experienced foods styling pros and first-timers alike. This is the only book of its kind on the market, shedding light on the art and craft of food styling More than 300 full-color photos reveal the process of styling and the spectacular results, teaching and inspiring anyone interested in food and how it is presented in media The book features a timeline of 60 years of food styling, a glossary of important terms, and a listing of vital styling resources The only book the aspiring or professional food stylist will ever need, this exceptionally thorough resource covers challenges from flawless fried chicken to fluffy, cloudlike cake frostings-and everything in between Whether you're looking to break into the food styling business or just touch up on the latest and most effective techniques, Food Styling is the ultimate guide to creating stunning culinary visuals.

Author: Danielle Griffiths
Publisher: Laurence King Publishing
ISBN: 1786271141
Category : Design
Languages : en
Pages : 273

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Book Description
With its tutorial-based approach, this is a practical guide to both hand- and computer-drawn design. Readers will learn to think three-dimensionally and build complex design ideas that are structurally sound and visually clear. The book also illustrates how these basic skills underpin the use of computer-aided design and graphic software. While these applications assist the designer in creating physical products, architectural spaces and virtual interfaces, a basic knowledge of sketching and drawing allows the designer to fully exploit the software. Foundational chapters show how these technical skills fit into a deeper and more intuitive feeling for visualisation and representation, while featured case studies of leading designers, artists and architects illustrate the full range of different drawing options available. Hundreds of hand-drawn sketches and computer models have been specially created to demonstrate critical geometry and show how to build on basic forms and exploit principles of perspective to develop sketches into finished illustrations. There's also advice on establishing context, shading and realizing more complex forms.

Author: Susan Linnet Cox
Publisher: Simon and Schuster
ISBN: 1621535983
Category : Performing Arts
Languages : en
Pages : 280

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Book Description
This invaluable career manual explores the numerous directions a career in photo styling can take. Starting Your Career as a Photo Stylist prepares new and working stylists with in-depth information on food styling, fashion styling, and six other areas of specialization. Readers will also learn everything they need to know about practical aspects of the profession, including production, casting, location scouting, working with a photo crew, creating a portfolio, and marketing their work. Established stylists will benefit from tips on how to develop and sustain their freelance careers, and business forms will provide aspiring stylists with a head start on building their businesses. Interviews with working stylists offer insight into what it takes to thrive in their line of work. Written by a stylist with over twenty years of experience, Starting Your Career as a Photo Stylist is the ultimate guide to this little-known and exciting career!

Author: Sasha Charnin Morrison
Publisher: Chronicle Books
ISBN: 1452105774
Category : Design
Languages : en
Pages : 177

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Book Description
In this unprecedented insider's guide, fashion industry veteran Sasha Charnin Morrison opens her little black book of celebrity stylists and shares their top secrets on creating unforgettable looks, landing a choice job, and working with the pros. Interviews with key players reveal the ins and outs of the glamorous (and often gritty) world of styling, while hundreds of glossy photos illustrate good (and bad) looks. Full of real-life advice, this guide profiles famous image transformations undertaken by stars like Nicole Richie and Katie Holmes, outlines the essentials every stylist must have on hand (double-sided tape, cutlets, manzierres, Spanx, and more!) and, most importantly, shows how to get a Choo in the door and then survive in this ultra-fabulous, ultra-competitive industry.

Author: Shannon Burns-Tran
Publisher: Bloomsbury Publishing USA
ISBN: 1501323784
Category : Design
Languages : en
Pages : 617

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Book Description
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps, websites, and other resources for portfolio building, branding, networking, and maintaining a freelance or salaried career. New to this Edition - New coverage of social media and technological marketing avenues for stylists - More emphasis on prop styling and styling for home collections - New quotes, tips and interviews with professional stylists - New section on the language of fashion to improve professional communications Style Wise STUDIO ~ Study smarter with self-quizzes featuring scored results and personalized study tips ~ Review concepts with flashcards of terms and definitions ~ Access samples of documents, forms and templates for all stages of planning a photo shoot including a call sheet form, supply checklist, planning calendars, and more

Author: Nicole S. Young
Publisher: Peachpit Press
ISBN: 0134097254
Category : Photography
Languages : en
Pages : 646

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Book Description
Do you need help making your food look as delicious as it tastes? Are you a “foodie” hungry for more tantalizing photos of your culinary creations? Do you have a food blog that you’d like to take to the next level, with better images and a stronger business strategy? Then this book is for you! In Food Photography: From Snapshots to Great Shots, Second Edition, photographer Nicole Young returns to dish up the basics on everything you need to know to make great food images, from getting the right camera equipment to mastering the key photographic principles of aperture, ISO, and shutter speed. She offers tips on styling food using props, fabrics, and tabletops; and she explains how to improve your photos through editing after the shoot. This new edition features many brand-new images and examples, accompanied by up-to-date discussions on achieving good lighting and composition. In addition Nicole covers developments in the industry that have emerged since the publication of the first edition, such as the entry of mirrorless cameras on the scene, and more. She also provides a brand new post-processing section focusing on Photoshop Lightroom, showing how to improve your photos through sharpening, color enhancement, and other editing techniques. Beautifully illustrated with large, vibrant photos, this book offers the practical advice and expert shooting tips you need to get the food images you want every time you pick up your camera.