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Author: John H. Lightfoot Publisher: Createspace Independent Pub ISBN: 9781482631371 Category : Business & Economics Languages : en Pages : 112
Book Description
A winning business owner/entrepreneur, will need to be familiar and adept at many marketing skills and will have to execute a whole host of winning strategies. Absolutely none of them require you to have the skills of a brain surgeon, as they are all just common sense. There is no mystique. All you need is the will to survive, the determination to win, the application to ensure everything that should happen does happen and the discipline to oversee the whole operation personally. The only other requirement is a tool to guide you. You will find within the pages of 40 Ways 2 Win At Marketing most, if not all of the strategic marketing advice necessary to get a new business up and running or to turn an existing business into a winner. Designed with only 101 easy-to-read pages, simple to understand and light on the pocket financially, this book can be read in a couple of hours or so and will make an ideal travelling companion for those who are aiming to improve their working lives and their lifestyle. Once it has been read and you are motivated to act, the relevant chapters that you need to refer to further, are well identified and easily located. Because the book has been written by someone who has a proven track record of running a winning enterprise for the last 20 years by using some very clever marketing strategies, created a world class Brand and won more than 20 business awards and who is recognised by UK Trade and Industry as an achiever, the book will also be useful as an aid for those students who are involved with Marketing and Business Studies. The chapters are readily identifiable by their Titles, have a short precise about the subject in the shaded Intro-Box and are individualised to cover that subject only. In most towns and cities there are local government agencies and town council backed organisations, that are specifically set up to help small and medium sized businesses, by providing free advice on all aspects of business operation including Marketing. The local Chamber of Commerce in your area will also be ready to help with some good advice. You may be surprised just how much help there is available and usually initial consultations are FREE. The 40 Ways 2 Win series covers all of the strategies you will need and gives you some hints and tips about what sort of further help you should be requesting from Service Providers, to help you on your Winning Way.
Author: John H. Lightfoot Publisher: Createspace Independent Pub ISBN: 9781482631371 Category : Business & Economics Languages : en Pages : 112
Book Description
A winning business owner/entrepreneur, will need to be familiar and adept at many marketing skills and will have to execute a whole host of winning strategies. Absolutely none of them require you to have the skills of a brain surgeon, as they are all just common sense. There is no mystique. All you need is the will to survive, the determination to win, the application to ensure everything that should happen does happen and the discipline to oversee the whole operation personally. The only other requirement is a tool to guide you. You will find within the pages of 40 Ways 2 Win At Marketing most, if not all of the strategic marketing advice necessary to get a new business up and running or to turn an existing business into a winner. Designed with only 101 easy-to-read pages, simple to understand and light on the pocket financially, this book can be read in a couple of hours or so and will make an ideal travelling companion for those who are aiming to improve their working lives and their lifestyle. Once it has been read and you are motivated to act, the relevant chapters that you need to refer to further, are well identified and easily located. Because the book has been written by someone who has a proven track record of running a winning enterprise for the last 20 years by using some very clever marketing strategies, created a world class Brand and won more than 20 business awards and who is recognised by UK Trade and Industry as an achiever, the book will also be useful as an aid for those students who are involved with Marketing and Business Studies. The chapters are readily identifiable by their Titles, have a short precise about the subject in the shaded Intro-Box and are individualised to cover that subject only. In most towns and cities there are local government agencies and town council backed organisations, that are specifically set up to help small and medium sized businesses, by providing free advice on all aspects of business operation including Marketing. The local Chamber of Commerce in your area will also be ready to help with some good advice. You may be surprised just how much help there is available and usually initial consultations are FREE. The 40 Ways 2 Win series covers all of the strategies you will need and gives you some hints and tips about what sort of further help you should be requesting from Service Providers, to help you on your Winning Way.
Author: John H. Lightfoot Publisher: Createspace Independent Pub ISBN: 9781481939287 Category : Business & Economics Languages : en Pages : 112
Book Description
A winning business owner/entrepreneur, will need to be familiar and adept at many skills and will have to execute a whole host of winning strategies. Absolutely none of them require you to have the skills of a brain surgeon, as they are all just common sense. There is no mystique. All you need is the will to survive, the determination to win, the application to ensure everything that should happen does happen and the discipline to oversee the whole operation personally. The only other requirement is a tool to guide you. You will find within the pages of 40 Ways 2 Win In Business most, if not all of the advice necessary to get a new business up and running or to turn an existing business into a winner. Designed with only 88 easy-to-read pages, simple to understand and light on the pocket financially, this book can be read in a couple of hours or so and will make an ideal travelling companion for those who are aiming to improve their working lives and their lifestyle. Once it has been read and you are motivated to act, the relevant chapters that you need to refer to further, are well identified and easily located. Because the book has been written by someone who has a proven track record of running a winning enterprise for the last 20 years, having created a world class Brand and won more than 20 business awards and who is recognised by UK Trade and Industry as an achiever, the book will also be useful as an aid for those students who are involved with Business Studies and Marketing. The author has tried to keep the advice flowing in a logical sequence of how events will occur for a business that is being newly established and consequently in what order, more or less, the different aspects and procedures for creating or improving your business will be required, as time goes by. For readers who run established businesses and are looking to improve them, which should be all of them of course, the chapters are readily identifiable by their Titles, have a short precise about the subject in the shaded Intro-Box and are individualised to cover that subject only. The last paragraph of some chapters will suggest seeking impartial advice from Service Providers, which can often be free. In most towns and cities there are local government agencies and town council backed organisations, that are specifically set up to help owners and managers of small and medium sized businesses, by providing free advice on all aspects of business operation. Staff members at the local Chamber of Commerce in your area are also usually ready to help with some good advice, or by just listening to your concerns. You may be surprised just how much help there is available and usually initial consultations are FREE. The 40 Ways 2 Win series covers all of the strategies you will need and gives you some hints and tips about what sort of further help you should be requesting from Service Providers, to help you on your Winning Way.
Author: Adrian Ryans Publisher: John Wiley & Sons ISBN: 0470158395 Category : Business & Economics Languages : en Pages : 319
Book Description
Strategic market planning in technology-intensive businesses is more complex and is less manageable than in most other organizations. The technology-driven business environment is intensely competitive, complex, and dynamic, and planning needs to be done quickly and often. Winning Market Leadership offers a refreshing new approach to strategic market planning in these very demanding technology-intensive markets. It provides a systematic and highly integrated process for evaluating market opportunities and for developing strategies to lead in chosen markets. Its proven, highly practical approach to strategic market planning has allowed leading companies worldwide to: plan faster, focus on cash-flow and profitability, create "living plans" that reflect changing market conditions and competitive dynamics, involve cross-functional teams effectively, and drive to "yes/no" decisions. The book resulted from project-based executive programs developed by the authors for corporate clients such as IBM, Nortel Networks, National Semiconductor, and General Electric. This strategic market planning process has been refined and tested with over a thousand managers and executives in North America, Europe, and Asia. Winning Market Leadership: Is targeted at managers in technology-intensive businesses such as computers, telecommunications, software, biotechnology, semiconductors, instruments, pharmaceuticals, and advanced materials. Focuses on the key issues and tough choices faced by executives in very demanding technology-intensive markets. Outlines a clear 10-step process for building winning market plans, including: identifying opportunities, understanding the competition, managing critical relationships, understanding the profit dynamic, and more. Features examples from high-tech companies such as Intel, Compaq, Hewlett-Packard, Glaxo Wellcome, and General Electric. Includes "Key Questions for Executives and Managers" at the end of each chapter that help eliminate "blind spots" in the planning process. Winning Market Leadership is relevant to all executives and managers who play a significant role in developing cross-functional strategic market plans for their business: general managers; marketing managers; strategic planners; managers in business development, engineering, and R&D; and project team leaders.
Author: Amy Jones Publisher: Penguin ISBN: 0593332075 Category : Reference Languages : en Pages : 513
Book Description
The best resource for getting your fiction published, fully revised and updated Novel & Short Story Writer's Market is the go-to resource you need to get your short stories, novellas, and novels published. The 40th edition of NSSWM features hundreds of updated listings for book publishers, literary agents, fiction publications, contests, and more. Each listing includes contact information, submission guidelines, and other essential tips. This edition of Novel & Short Story Writer's Market also offers Hundreds of updated listings for fiction-related book publishers, magazines, contests, literary agents, and more Interviews with bestselling authors Celeste Ng, Viet Thanh Nguyen, Beverly Jenkins, and Chris Bohjalian A detailed look at how to choose the best title for your fiction writing Articles on tips for manuscript revision, using out-of-character behavior to add layers of intrigue to your story, and writing satisfying, compelling endings Advice on working with your editor, keeping track of your submissions, and diversity in fiction
Author: Alexander Davidson Publisher: Kogan Page Publishers ISBN: 9780749444945 Category : Business & Economics Languages : en Pages : 314
Book Description
City expert Alex Davidson reveals the secrets of making money as a stock market speculator. Offering trading methods for up and down markets, the guide equips the reader to trade like a professional, showing which financial instruments to use, and how to limit losses and maximize gains.
Author: John H. Lightfoot
Author: John H. Lightfoot
Author: John H. Lightfoot
Author: Adrian Ryans
Author: Amy Jones
Author: Alexander Davidson
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