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Ambient Rhetoric

Ambient Rhetoric PDF Author: Thomas Rickert
Publisher: University of Pittsburgh Pre
ISBN: 0822978695
Category : Language Arts & Disciplines
Languages : en
Pages : 362

Book Description
In Ambient Rhetoric, Thomas Rickert seeks to dissolve the boundaries of the rhetorical tradition and its basic dichotomy of subject and object. With the advent of new technologies, new media, and the dispersion of human agency through external information sources, rhetoric can no longer remain tied to the autonomy of human will and cognition as the sole determinants in the discursive act. Rickert develops the concept of ambience in order to engage all of the elements that comprise the ecologies in which we exist. Culling from Martin Heidegger’s hermeneutical phenomenology in Being and Time, Rickert finds the basis for ambience in Heidegger’s assertion that humans do not exist in a vacuum; there is a constant and fluid relation to the material, informational, and emotional spaces in which they dwell. Hence, humans are not the exclusive actors in the rhetorical equation; agency can be found in innumerable things, objects, and spaces. As Rickert asserts, it is only after we become attuned to these influences that rhetoric can make a first step toward sufficiency. Rickert also recalls the foundational Greek philosophical concepts of kairos (time), chora (space/place), and periechon (surroundings) and cites their repurposing by modern and postmodern thinkers as “informational scaffolding” for how we reason, feel, and act. He discusses contemporary theory in cognitive science, rhetoric, and object-oriented philosophy to expand his argument for the essentiality of ambience to the field of rhetoric. Rickert then examines works of ambient music that incorporate natural and artificial sound, spaces, and technologies, finding them to be exemplary of a more fully resonant and experiential media. In his preface, Rickert compares ambience to the fermenting of wine—how its distinctive flavor can be traced to innumerable factors, including sun, soil, water, region, and grape variety. The environment and company with whom it’s consumed further enhance the taste experience. And so it should be with rhetoric—to be considered among all of its influences. As Rickert demonstrates, the larger world that we inhabit (and that inhabits us) must be fully embraced if we are to advance as beings and rhetors within it.

Ambient Rhetoric

Ambient Rhetoric PDF Author: Thomas Rickert
Publisher: University of Pittsburgh Pre
ISBN: 0822978695
Category : Language Arts & Disciplines
Languages : en
Pages : 362

Book Description
In Ambient Rhetoric, Thomas Rickert seeks to dissolve the boundaries of the rhetorical tradition and its basic dichotomy of subject and object. With the advent of new technologies, new media, and the dispersion of human agency through external information sources, rhetoric can no longer remain tied to the autonomy of human will and cognition as the sole determinants in the discursive act. Rickert develops the concept of ambience in order to engage all of the elements that comprise the ecologies in which we exist. Culling from Martin Heidegger’s hermeneutical phenomenology in Being and Time, Rickert finds the basis for ambience in Heidegger’s assertion that humans do not exist in a vacuum; there is a constant and fluid relation to the material, informational, and emotional spaces in which they dwell. Hence, humans are not the exclusive actors in the rhetorical equation; agency can be found in innumerable things, objects, and spaces. As Rickert asserts, it is only after we become attuned to these influences that rhetoric can make a first step toward sufficiency. Rickert also recalls the foundational Greek philosophical concepts of kairos (time), chora (space/place), and periechon (surroundings) and cites their repurposing by modern and postmodern thinkers as “informational scaffolding” for how we reason, feel, and act. He discusses contemporary theory in cognitive science, rhetoric, and object-oriented philosophy to expand his argument for the essentiality of ambience to the field of rhetoric. Rickert then examines works of ambient music that incorporate natural and artificial sound, spaces, and technologies, finding them to be exemplary of a more fully resonant and experiential media. In his preface, Rickert compares ambience to the fermenting of wine—how its distinctive flavor can be traced to innumerable factors, including sun, soil, water, region, and grape variety. The environment and company with whom it’s consumed further enhance the taste experience. And so it should be with rhetoric—to be considered among all of its influences. As Rickert demonstrates, the larger world that we inhabit (and that inhabits us) must be fully embraced if we are to advance as beings and rhetors within it.

Ambient Rhetoric

Ambient Rhetoric PDF Author: Thomas Rickert
Publisher: University of Pittsburgh Press
ISBN: 9780822962403
Category : Language Arts & Disciplines
Languages : en
Pages : 360

Book Description
In Ambient Rhetoric, Thomas Rickert seeks to dissolve the boundaries of the rhetorical tradition and its basic dichotomy of subject and object. With the advent of new technologies, new media, and the dispersion of human agency through external information sources, rhetoric can no longer remain tied to the autonomy of human will and cognition as the sole determinants in the discursive act. Rickert develops the concept of ambience in order to engage all of the elements that comprise the ecologies in which we exist. Culling from Martin Heidegger’s hermeneutical phenomenology in Being and Time, Rickert finds the basis for ambience in Heidegger’s assertion that humans do not exist in a vacuum; there is a constant and fluid relation to the material, informational, and emotional spaces in which they dwell. Hence, humans are not the exclusive actors in the rhetorical equation; agency can be found in innumerable things, objects, and spaces. As Rickert asserts, it is only after we become attuned to these influences that rhetoric can make a first step toward sufficiency. Rickert also recalls the foundational Greek philosophical concepts of kairos (time), chora (space/place), and periechon (surroundings) and cites their repurposing by modern and postmodern thinkers as “informational scaffolding” for how we reason, feel, and act. He discusses contemporary theory in cognitive science, rhetoric, and object-oriented philosophy to expand his argument for the essentiality of ambience to the field of rhetoric. Rickert then examines works of ambient music that incorporate natural and artificial sound, spaces, and technologies, finding them to be exemplary of a more fully resonant and experiential media. In his preface, Rickert compares ambience to the fermenting of wine—how its distinctive flavor can be traced to innumerable factors, including sun, soil, water, region, and grape variety. The environment and company with whom it’s consumed further enhance the taste experience. And so it should be with rhetoric—to be considered among all of its influences. As Rickert demonstrates, the larger world that we inhabit (and that inhabits us) must be fully embraced if we are to advance as beings and rhetors within it.

Reinventing Rhetoric Scholarship

Reinventing Rhetoric Scholarship PDF Author: Dave Tell
Publisher: Parlor Press LLC
ISBN: 1643171003
Category : Language Arts & Disciplines
Languages : en
Pages : 193

Book Description
Reinventing Rhetoric Scholarship: Fifty Years of the Rhetoric Society of America collects essays reflecting on the history of the Rhetoric Society of America and the organization’s 18th Biennial Conference theme, “Reinventing Rhetoric: Celebrating the Past, Building the Future,” on the occasion of the Society’s 50th anniversary. The opening section, “Looking Back: RSA at Fifty” describes the establishment of the organization and includes remembrances from some of the founders. These historical essays consider the transdisciplinary nature of RSA scholarship and pedagogy and offer critical reviews of trends in some of its subfields. The essays in the second section, “Reinventing the Field: Looking Forward,” focus on the future of scholarship and pedagogy in the field, from reinventing scholarship on major figures such as Vico, Burke, and Toulmin, to reconsidering future work on rhetoric and democracy, rhetoric and religion, and rhetoric from both sides of the Atlantic. The authors in the last section, “Rhetorical Interventions,” offer critical interventions on contemporary issues, including food justice, fat studies, indigenous protest, biopolitics, Chinese feminism, and anti-establishment ethos. Together, the essays in Reinventing Rhetoric Scholarship offer a Janus-faced portrait of a discipline on the occasion of its golden anniversary: a loving and critical remembrance as well as a robust exploration of possible futures. Contributors include Kristian Bjørkdahl, David Blakesley, Leah Ceccarelli, Catherine Chaput, Rachel Chapman Daugherty, Richard Leo Enos, Joseph Good, Heidi Hamilton, Michelle Iten, Jacob W. Justice, Zornitsa Keremidchieva, Jens E. Kjeldsen, Abby Knoblauch, Laura Leavitt, Andrea A. Lunsford, Paul Lynch, Carolyn R. Miller, James J. Murphy, Shelley Sizemore, Ryan Skinnell, David Stock, Joonna Smitherman Trapp, Victor J. Vitanza, Ron Von Burg, Scott Welsh, Ben Wetherbee, Elizabethada A. Wright, Hui Wu, Richard E. Young, and David Zarefsky.

Engaging Ambience

Engaging Ambience PDF Author: Brian McNely
Publisher: University Press of Colorado
ISBN: 1646425898
Category : Language Arts & Disciplines
Languages : en
Pages : 299

Book Description
Engaging Ambience is an in-depth exploration of contemporary rhetorical theory, drawing from rich traditions of visual and sensory research. It is the first book to develop comprehensive empirical approaches to ambient rhetoric and the first to offer systematic approaches to visual research in studies of rhetoric and writing. These approaches address the complexities of everyday life and offer practical advice for understanding the factors that shape individuals and communities, how they understand one another, and the kind of world they envision. By articulating theoretically sound methodologies and methods for the empirical study of rhetoric conceived as originary, immanent, and enveloping, Brian McNely contributes a methodological perspective that furthers new materialist theories of rhetoric. McNely demonstrates how scholars’ emergent theories of rhetoric call for new methodologies that can extend their reach, and in the process, he proposes a new conception of visual rhetoric. Engaging Ambience delineates methodologies and methods that help researchers in rhetoric and writing studies discover the ambient environments that condition and support everyday communication in all its forms. Engaging Ambiencedetails and demonstrates visual and multisensory methodologies and methods for exploring the wondrous complexity of everyday communication. It will appeal to scholars and students of rhetorical theory, visual and multisensory rhetorics, and composition and writing studies.

Rhetoric, Through Everyday Things

Rhetoric, Through Everyday Things PDF Author: Scot Barnett
Publisher: University of Alabama Press
ISBN: 0817319190
Category : Language Arts & Disciplines
Languages : en
Pages : 281

Book Description
Rhetoric, Through Everyday Things is the first book-length collection of essays that explore the vibrant materiality of everyday objects in rhetorical theory, practice, and writing. It examines how things such as food, bicycles, and typewriters can influence history and sociality.

Rhetorics of the Digital Nonhumanities

Rhetorics of the Digital Nonhumanities PDF Author: Alex Reid
Publisher: SIU Press
ISBN: 0809338343
Category : Language Arts & Disciplines
Languages : en
Pages : 240

Book Description
Redefining writing and communication in the digital cosmology In Rhetorics of the Digital Nonhumanities, author Alex Reid fashions a potent vocabulary from new materialist theory, media theory, postmodern theory, and digital rhetoric to rethink the connections between humans and digital media. Addressed are the familiar concerns that scholars have with digital culture: how technologies affect attention spans, how digital media are used to compose, and how digital rhetoric is taught. Rhetoric is now regularly defined as including human and nonhuman actors. Each actor influences the thoughts, arguments, and sentiments that journey through systems of processors, algorithms, humans, air, and metal. The author’s arguments, even though they are unnerving, orient rhetorical practices to a more open, deliberate, and attentive awareness of what we are truly capable of and how we become capable. This volume moves beyond viewing digital media as an expression of human agency. Humans, formed into new collectives of user populations, must negotiate rather than command their way through digital media ecologies. Chapters centralize the most pressing questions: How do social media algorithms affect our judgment? How do smart phones shape our attention? These questions demand scholarly practice for attending the world around us. They explore attention and deliberation to embrace digital nonhuman composition. Once we see this brave new world, Reid argues, we are compelled to experiment.

Rhetoric in Neoliberalism

Rhetoric in Neoliberalism PDF Author: Kim Hong Nguyen
Publisher: Springer
ISBN: 3319398504
Category : Political Science
Languages : en
Pages : 234

Book Description
This volume examines and applies classical and contemporary concepts of rhetorical theory and criticism to the context of late capitalism. Each contributor shows how discourse, its subjects, and power relations are irrevocably transformed by neoliberalism. The collection analyzes a range of discourses and phenomena in neoliberalism including: higher education reforms, computational culture, Occupy Wall Street protests, the activism of Warren Buffett, and the 9-11 Truth Movement. Together, these chapters explore the contemporary rhetorical production of homo economicus and the various ways in which neoliberalism has become a way of thinking, orienting, and organizing all aspects of life around economized metrics of individualized and individuated success. This book will be of use to students and scholars crossing the fields of media and communication, political science, and sociology.

Rhetorical Machines

Rhetorical Machines PDF Author: John Jones
Publisher: University Alabama Press
ISBN: 0817359540
Category : Language Arts & Disciplines
Languages : en
Pages : 294

Book Description
A landmark volume that explores the interconnected nature of technologies and rhetorical practice Rhetorical Machines addresses new approaches to studying computational processes within the growing field of digital rhetoric. While computational code is often seen as value-neutral and mechanical, this volume explores the underlying, and often unexamined, modes of persuasion this code engages. In so doing, it argues that computation is in fact rife with the values of those who create it and thus has powerful ethical and moral implications. From Socrates’s critique of writing in Plato’s Phaedrus to emerging new media and internet culture, the scholars assembled here provide insight into how computation and rhetoric work together to produce social and cultural effects. This multidisciplinary volume features contributions from scholar-practitioners across the fields of rhetoric, computer science, and writing studies. It is divided into four main sections: “Emergent Machines” examines how technologies and algorithms are framed and entangled in rhetorical processes, “Operational Codes” explores how computational processes are used to achieve rhetorical ends, “Ethical Decisions and Moral Protocols” considers the ethical implications involved in designing software and that software’s impact on computational culture, and the final section includes two scholars’ responses to the preceding chapters. Three of the sections are prefaced by brief conversations with chatbots (autonomous computational agents) addressing some of the primary questions raised in each section. At the heart of these essays is a call for emerging and established scholars in a vast array of fields to reach interdisciplinary understandings of human-machine interactions. This innovative work will be valuable to scholars and students in a variety of disciplines, including but not limited to rhetoric, computer science, writing studies, and the digital humanities.

Habitual Rhetoric

Habitual Rhetoric PDF Author: Alex Mueller
Publisher: University of Pittsburgh Press
ISBN: 0822989980
Category : Computers
Languages : en
Pages : 280

Book Description
A Corrective to the Pervasive Belief that Digital Writing Practices are Entirely New Writing has always been digital. Just as digits scribble with the quill or tap the typewriter, digits compose binary code and produce text on a screen. Over time, however, digital writing has come to be defined by numbers and chips, not fingers and parchment. We therefore assume that digital writing began with the invention of the computer and created new writing habits, such as copying, pasting, and sharing. Habitual Rhetoric: Digital Writing before Digital Technology makes the counterargument that these digital writing practices were established by the handwritten cultures of early medieval universities, which codified rhetorical habits—from translation to compilation to disputation to amplification to appropriation to salutation—through repetitive classroom practices and within annotatable manuscript environments. These embodied habits have persisted across time and space to develop durable dispositions, or habitus, which have the potential to challenge computational cultures of disinformation and surveillance that pervade the social media of today.

Rhetorical Realism

Rhetorical Realism PDF Author: Scot Barnett
Publisher: Routledge
ISBN: 1317235371
Category : Language Arts & Disciplines
Languages : en
Pages : 228

Book Description
Rhetorical Realism responds to the surging interest in nonhumans across the humanities by exploring how realist commitments have historically accompanied understandings of rhetoric from antiquity to the present. For a discipline that often defines itself according to human speech and writing, the nonhuman turn poses a number of challenges and opportunities for rhetoric. To date, many of the responses to the nonhuman turn in rhetoric have sought to address rhetoric’s compatibility with new conceptions of materiality. In Rhetorical Realism, Scot Barnett extends this work by transforming it into a new historiographic methodology attuned to the presence and occlusion of things in rhetorical history. Through investigations of rhetoric’s place in Aristotelian metaphysics, the language invention movement of the seventeenth century, and postmodern conceptions of rhetoric as an epistemic art, Barnett’s study expands the scope of rhetorical inquiry by showing how realist ideas have worked to frame rhetoric’s scope and meanings during key moments in its history. Ultimately, Barnett argues that all versions of rhetoric depend upon some realist assumptions about the world. Rather than conceive of the nonhuman as a dramatic turning point in rhetorical theory, Rhetorical Realism encourages rhetorical theorists to turn another eye toward what rhetoricians have always done—defining and configuring rhetoric within a broader ontology of things.