Innovating at the Top PDF Download

Author: R. Berger
Publisher: Palgrave Macmillan
ISBN: 9780230575738
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.

Author: R. Berger
Publisher: Springer
ISBN: 0230595243
Category : Business & Economics
Languages : en
Pages : 196

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Book Description
This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.

Author: Max Mckeown
Publisher: Pearson UK
ISBN: 1292011920
Category : Business & Economics
Languages : en
Pages : 297

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Book Description
The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success. Includes: Your Creative Self – how to become a more powerful innovator Leading Innovators – how to inspire and motivate creative people Creating Innovation – how to develop and test new concepts Winning with Innovation – how to sell your new ideas The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done?

Author: Luis Perez-Breva
Publisher: MIT Press
ISBN: 0262536129
Category : Business & Economics
Languages : en
Pages : 424

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Book Description
Discover the MIT-developed, “doer’s approach” to innovation with this guide that reveals you don’t need an earth-shattering idea to create a standout product, service, or business—just a hunch that you can scale up to impact. Innovation is the subject of countless books and courses, but there’s very little out there about how you actually innovate. Innovation and entrepreneurship are not one and the same, although aspiring innovators often think of them that way. They are told to get an idea and a team and to build a show-and-tell for potential investors. In Innovating, Luis Perez-Breva describes another approach—a doer’s approach developed over a decade at MIT and internationally in workshops, classes, and companies. He shows that innovating doesn’t require an earth-shattering idea; all it takes is a hunch. Anyone can do it. By prototyping a problem and learning by being wrong, innovating can be scaled up to make an impact. As Perez-Breva demonstrates, “nothing is new” at the outset of what we only later celebrate as innovation. In Innovating, the process—illustrated by unique and dynamic artwork—is shown to be empirical, experimental, nonlinear, and incremental. You give your hunch the structure of a problem. Anything can be a part. Your innovating accrues other people’s knowledge and skills. Perez-Breva describes how to create a kit for innovating, and outlines questions that will help you think in new ways. Finally, he shows how to systematize what you’ve learned: to advocate, communicate, scale up, manage innovating continuously, and document—“you need a notebook to converse with yourself,” he advises. Everyone interested in innovating also needs to read this book.

Author: Jeremy Gutsche
Publisher: Greenleaf Book Group
ISBN: 173243915X
Category : Business & Economics
Languages : en
Pages : 360

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Book Description
Learn to Innovate and Make Real Change In our era of disruption and possibility, there are so many great opportunities within your grasp; however, most smart and successful people miss out. Unfortunately, your capabilities are limited by the seven traps of path dependency, which cause you to repeat past decisions. These traps can limit you from seeing the potential of what could be. If you could overcome these traps, what could you accomplish? How much more successful could you be? Create the Future teaches you how to think disruptively, providing specific steps to create real innovation and change. This book combines Jeremy's high energy, provocative thinking with tactics that have been battle-tested through thousands of his team's projects advising leading innovators like Disney, Starbucks, Amex, IBM, Adidas, Google, and NASA. On top of all that, this is a double-sided book, paired with The Innovation Handbook, a revised edition of Jeremy's award-winning book, Exploiting Chaos.

Author: Peter Skarzynski
Publisher: Harvard Business Press
ISBN: 1422102513
Category : Business & Economics
Languages : en
Pages : 317

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Book Description
Building on the work of strategy guru Gary Hamel, this guide shows organizations how to move innovation from a buzz word to a core competency. Skarzynski, a consultant on international growth and strategy, and Gibson, a global business strategist, draw on a wealth of examples from real companies including GE, Procter & Gamble, Nokia, and IBM. They provide frameworks, step-by-step action lists, and other practical tools for improving an organization's capacity for innovation by mobilizing the imagination of employees, customers, and business partners.

Author: John
Publisher: Agate Publishing
ISBN: 1572846623
Category : Business & Economics
Languages : en
Pages : 147

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Book Description
Branding is done — in today's business and marketing world, it's all about bottom-up co-creation to ensure real marketing effectiveness and product success. Marketing expert John Winsor makes a powerful case that instead of focusing on traditional branding efforts, companies must learn to use "co-creation" tools to work from the bottom up to create new products, services, and marketing strategies in collaboration with their customers. Today, it's all about getting out in the streets and spending time with the right customers, in their worlds, to create the essential foundations for breakthrough innovation. He takes readers deep into this new kind of customer-company relationship, providing useful case studies as well as practical step-by-step methods to engage these key voices in dialogues that fuel real innovation. Readers will learn how to develop a true bottom-up co-creation strategy and hone the intuition and inspiration that drive innovation.

Author: Scott D. Anthony
Publisher: Harvard Business Press
ISBN: 1422171728
Category : Business & Economics
Languages : en
Pages : 298

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Book Description
Innovation may be the hottest discipline around today, in business circles and beyond. And for good reason. Innovation transforms companies and markets. It is the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In this book the author draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. He presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation's vital role in organizational success and personal growth. This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation's key steps: (1) Finding insight, (2) Generating ideas, (3) Building businesses, and (4) Strengthening innovation prowess in workforces and organizations. Using several illustrative case studies and vignettes from a range of companies around the globe, this playbook teaches people how to turn themselves or their companies into true innovation powerhouses.

Author: David Morey
Publisher: Mango
ISBN: 9781633538443
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
Innovation needs innovation: Innovation is broken. Business leadership is struggling to find ways to crack through corporate politics or bureaucratic silos, to move from defense to offense, to nurture real breakthrough, to drive visionary creativity in ways that add new value to everything they do. In Innovating Innovation, David Morey, one of America’s leading strategic consultants, teaches, coaches, and guides you across eleven concrete and pragmatic steps that unlock and drive day-to-day innovation in your business and help you gain a long-term competitive advantage.

Author: Wilma Koutstaal
Publisher: Oxford University Press
ISBN: 0199316031
Category : Psychology
Languages : en
Pages : 368

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Book Description
A groundbreaking, scientific approach to creative thinking From entrepreneurs to teachers, engineers to artists, almost everyone stands to benefit from becoming more creative. New ways of thinking, making, and imagining have the potential to bring about revolutionary changes to both our personal lives and society as a whole. And yet, the science behind creativity has largely remained a mystery, with few people aware of the ways we can optimize our own creative and innovative ideas. Innovating Minds: Rethinking Creativity To Inspire Change offers a perspective, grounded in science, that allows us to achieve both individual and collective creative goals. Wilma Koutstaal and Jonathan Binks draw upon extensive research from brain, behavioral, and organizational sciences to present a unique five-part "thinking framework" in which ideas are continually refined and developed. Beyond scientific research, Innovating Minds also describes the everyday creative challenges of people from all walks of life, offering insights from dancers, scientists, designers, and architects. The book shows that creativity is far from a static process; it is steeped with emotion and motivation, involving the dynamic interactions of our minds, brains, and environments. Accordingly, it challenges readers to put its material into use through thinking prompts, creativity cross-checks, and other activities. Vibrant and engaging, Innovating Minds reveals a unique approach to harnessing creative ideas and putting them into action. It offers a fascinating exploration of the science of creativity along with new and valuable resources for becoming more innovative thinkers and doers.