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Media Education Assessment Handbook

Media Education Assessment Handbook PDF Author: William G. Christ
Publisher: Routledge
ISBN: 1000149196
Category : Language Arts & Disciplines
Languages : en
Pages : 322

Book Description
Assessing media education is a formidable task because both assessment and media education are complex and controversial concepts. Assessment, which can take place at the individual student, class, sequence, program, department or unit, and university levels, is questioned in terms of reliability, validity, relevance, and cost. Media education, which has been challenged at a number of schools, finds faculty and administrators in the midst of soul-searching about how to clearly articulate its missions and purposes to a broader audience. Departments are under increasing national, state, and institutional pressure to get assessment procedures carried out quickly, but there is an obvious danger in rushing to implement assessment strategies before establishing what is essential in media education. In communication education in general, the "what" of assessment is often discussed in terms of skills, attitudes, affect, values, and knowledge. People assess students to determine what they know, think, feel, value, and can do. Here it is suggested that one of the places to start defining what students should learn from their media education is by identifying outcomes. Outcomes can be assessed in a variety of ways, but first they need to be developed and clearly articulated.

Media Education Assessment Handbook

Media Education Assessment Handbook PDF Author: William G. Christ
Publisher: Routledge
ISBN: 1000149196
Category : Language Arts & Disciplines
Languages : en
Pages : 322

Book Description
Assessing media education is a formidable task because both assessment and media education are complex and controversial concepts. Assessment, which can take place at the individual student, class, sequence, program, department or unit, and university levels, is questioned in terms of reliability, validity, relevance, and cost. Media education, which has been challenged at a number of schools, finds faculty and administrators in the midst of soul-searching about how to clearly articulate its missions and purposes to a broader audience. Departments are under increasing national, state, and institutional pressure to get assessment procedures carried out quickly, but there is an obvious danger in rushing to implement assessment strategies before establishing what is essential in media education. In communication education in general, the "what" of assessment is often discussed in terms of skills, attitudes, affect, values, and knowledge. People assess students to determine what they know, think, feel, value, and can do. Here it is suggested that one of the places to start defining what students should learn from their media education is by identifying outcomes. Outcomes can be assessed in a variety of ways, but first they need to be developed and clearly articulated.

Media Education Assessment Handbook and Assessing Communication

Media Education Assessment Handbook and Assessing Communication PDF Author:
Publisher:
ISBN: 9780805827149
Category :
Languages : en
Pages : 768

Book Description


Assessing Media Education

Assessing Media Education PDF Author: William G. Christ
Publisher: Routledge
ISBN: 1000159302
Category : Language Arts & Disciplines
Languages : en
Pages : 54

Book Description
The chapters in this component of Assessing Media Education are valuable for those who need to know how to develop an assessment plan.

Assessing Communication Education

Assessing Communication Education PDF Author: William G. Christ
Publisher: Routledge
ISBN: 1136689583
Category : Language Arts & Disciplines
Languages : en
Pages : 416

Book Description
Designed as a handbook, this text provides media, speech (public speaking, interpersonal, small group, and organizational communication), and theatre educators with both the theoretical and practical ammunition to fight the assessment battles on their campuses. The philosophical implications of accountability are balanced with concrete, specific, and usable assessment strategies. Stressing student, faculty, course, program, department, and institutional assessment, this book's aim is to provide, in one place, information that will help diverse and complex communication programs face the growing challenges in assessment. The book is divided into three sections: background and foundational information for assessment; broad assessment strategies that apply to a variety of media, "speech," and theatre courses and programs; and context-specific assessment strategies. While covering a host of topics, it: * provides an overview of assessment and suggests how it might impact communication education, * discusses the elements of program assessment and how linkage of mission statements with outcomes can lead to strong, innovative programs, * compares and contrasts regional association requirements and presents a specific how-to strategy for writing outcome statements, * discusses teaching evaluation and argues that we need to identify the "what" of teaching before we try to measure the "how," * looks at creative ways for formative and summative course evaluation that starts with the creation of an explicit syllabus, * discusses the use of capstone courses as a way of evaluating not only their major but also how students have integrated their "total" educational experience, * suggests the variety of ways that interpersonal communication can be assessed and calls for future research that stresses the "knowledge" component of learning, * reports on a strategy for developing small group communication assessment measures, and * provides media, speech, and theatre faculty and administrators with the background, understanding and tools to build stonger programs and develop better courses and educational experiences for their students.

Assessing Media Education

Assessing Media Education PDF Author: William Christ
Publisher: Routledge
ISBN: 1351575139
Category : Social Science
Languages : en
Pages : 132

Book Description
The chapters included in this component of Assessing Media Education are intended for those who have already developed an assessment plan and identified key student learning outcomes, and who need more information on how to measure the outcomes both indirectly and directly.

Assessing Media Education

Assessing Media Education PDF Author: William G. Christ
Publisher: Routledge
ISBN: 1136503862
Category : Education
Languages : en
Pages : 110

Book Description
This component of Assessing Media Education is intended for those who would like to know how other schools have grappled with implementing assessment initiatives, and who have used assessment to improve their programs.

Assessing Media Education

Assessing Media Education PDF Author: William G. Christ
Publisher:
ISBN:
Category : Electronic books
Languages : en
Pages : 0

Book Description
This component of Assessing Media Education is intended for those who would like to know how other schools have grappled with implementing assessment initiatives, and who have used assessment to improve their programs.

Assessing Media Education

Assessing Media Education PDF Author: William Christ
Publisher: Routledge
ISBN: 1351575147
Category : Social Science
Languages : en
Pages : 156

Book Description
The chapters included in this component of Assessing Media Education are intended for those who have already developed an assessment plan and identified key student learning outcomes, and who need more information on how to measure the outcomes both indirectly and directly.

Assessing Media Work

Assessing Media Work PDF Author: Chris M. Worsnop
Publisher:
ISBN: 9780969795414
Category : Communication
Languages : en
Pages : 77

Book Description


Leadership in Times of Change

Leadership in Times of Change PDF Author: William G. Christ
Publisher: Routledge
ISBN: 1135683786
Category : Education
Languages : en
Pages : 431

Book Description
This book addresses many of the issues facing new and seasoned communication and media administrators. Though there are business-oriented management and leadership books, there is no handbook--to the editor's knowledge--that emphasizes academic administration. This book fills an important gap in the literature by providing--in one place--interesting, important, and useful information that will help administrators by anticipating problems and suggesting strategies for the variety of challenges they face. This scholarly, anecdotal, useful, and very readable volume is conceived as an action handbook that contains philosophical, theoretical, and practical information. It is divided into three sections: background material, programmatic challenges facing administrators, and specific challenges facing administrators. It contains information that both the seasoned administrator and those faculty who are thinking about moving into administration will find useful. Although aimed at the communication and media disciplines, administrators in other fields will also find it valuable. In addition, deans and vice presidents outside the discipline who are responsible for communication and media programs will view the book a "must" read.