The Marketisation of Higher Education and the Student as Consumer PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Marketisation of Higher Education and the Student as Consumer PDF full book. Access full book title The Marketisation of Higher Education and the Student as Consumer by Mike Molesworth. Download full books in PDF and EPUB format.
Author: Mike Molesworth Publisher: Routledge ISBN: 1136908455 Category : Education Languages : en Pages : 264
Book Description
Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express aim of creating a more educated workforce. This expansion has led to competition between Higher Education institutions, with students increasingly positioned as consumers and institutions working to improve the extent to which they meet ‘consumer demands’. Especially given the latest government funding cuts, the most prevalent outlook in Higher Education today is one of business, forcing institutions to reassess the way they are managed and promoted to ensure maximum efficiency, sales and ‘profits’. Students view the opportunity to gain a degree as a right, and a service which they have paid for, demanding a greater choice and a return on their investment. Changes in higher education have been rapid, and there has been little critical research into the implications. This volume brings together internationally comparative academic perspectives, critical accounts and empirical research to explore fully the issues and experiences of education as a commodity, examining: the international and financial context of marketisation the new purposes of universities the implications of university branding and promotion league tables and student surveys vs. quality of education the higher education market and distance learning students as ‘active consumers’ in the co-creation of value changing student experiences, demands and focus. With contributions from many of the leading names involved in Higher Education including Ron Barnett, Frank Furedi, Lewis Elton, Roger Brown and also Laurie Taylor in his journalistic guise as an academic at the University of Poppleton, this book will be essential reading for many.
Author: Mike Molesworth Publisher: Routledge ISBN: 1136908455 Category : Education Languages : en Pages : 264
Book Description
Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express aim of creating a more educated workforce. This expansion has led to competition between Higher Education institutions, with students increasingly positioned as consumers and institutions working to improve the extent to which they meet ‘consumer demands’. Especially given the latest government funding cuts, the most prevalent outlook in Higher Education today is one of business, forcing institutions to reassess the way they are managed and promoted to ensure maximum efficiency, sales and ‘profits’. Students view the opportunity to gain a degree as a right, and a service which they have paid for, demanding a greater choice and a return on their investment. Changes in higher education have been rapid, and there has been little critical research into the implications. This volume brings together internationally comparative academic perspectives, critical accounts and empirical research to explore fully the issues and experiences of education as a commodity, examining: the international and financial context of marketisation the new purposes of universities the implications of university branding and promotion league tables and student surveys vs. quality of education the higher education market and distance learning students as ‘active consumers’ in the co-creation of value changing student experiences, demands and focus. With contributions from many of the leading names involved in Higher Education including Ron Barnett, Frank Furedi, Lewis Elton, Roger Brown and also Laurie Taylor in his journalistic guise as an academic at the University of Poppleton, this book will be essential reading for many.
Author: Pamela Munn Publisher: Routledge ISBN: 1351215248 Category : Education Languages : en Pages : 163
Book Description
Published in 1993, this book explores the rights that parents have been given over their children’s schooling. Parents now have the right to choose the school their children will attend and to be involved with school management. These rights and roles for parents as customers and managers are intended to make schools more responsive to parental concerns and to improve school quality. This book considers these new roles of parents, how they affect traditional notions of home-school partnerships, and the effect on schools. It will appeal to those interested in home-school relations, in educational governance, and in comparing British policy in these areas with that of Europe.
Author: Cyndy Hawkins Publisher: Taylor & Francis ISBN: 1317205871 Category : Education Languages : en Pages : 182
Book Description
Children are significant consumers of services such as health, welfare, educational institutions and the environment. Alongside this, the marketization of childhood means that children are exposed to advertising and marketing through a wide range of media on a daily basis. Examining key debates on children’s power, status and citizenship issues, it considers the wider implications of how consumerism impacts on children‘s health, well-being and life chances. This timely book explores childhood and consumerism through four key strands: children as consumers of services; children as consumers of space; the link between citizenship and consumption; the influences of the marketization of childhood. Rethinking Children as Consumers will be essential reading for students, researchers, practitioners and policy makers who are interested in the topic of consumerism across early childhood, childhood, youth and society.
Author: Carel Stolker Publisher: Cambridge University Press ISBN: 1107423872 Category : Law Languages : en Pages : 471
Book Description
Written by a former dean, this book offers a unique understanding of challenges facing legal education, research, publishing and governance.
Author: Thomas Kellaghan Publisher: Jossey-Bass ISBN: Category : Education Languages : en Pages : 216
Book Description
A happy combination of lucid writing and careful analysis or worldwide research. For both educators and policy-makers, it will illuminate the educational roles of families and the potential of families and schools to work together. ?Harold Howe II, senior lecturer in education at Harvard University and former U.S. Commissioner of Education
Author: Professor Gabrielle Meagher Publisher: Sydney University Press ISBN: 1743326300 Category : Political Science Languages : en Pages : 227
Book Description
The provision of social services in Australia has changed dramatically in recent decades, raising a range of important questions about financial and democratic accountability: 'who benefits', 'who suffers' and 'who decides'. This book explores these developments through rich case studies of a diverse set of social policy domains. The case studies demonstrate a range of effects of marketisation, including the impact on the experience of consumer engagement with social service systems, on the distribution of social advantage and disadvantage, and on the democratic steering of social policy.
Author: Lloyd, Eva Publisher: Policy Press ISBN: 1847429351 Category : Social Science Languages : en Pages : 264
Book Description
The viability, quality and sustainability of publicly supported early childhood education and care services is a lively issue in many countries, especially since the rights of the child imply equal access to provision for all young children. But equitable provision within childcare markets is highly problematic, as parents pay for what they can afford and parental income inequalities persist or widen. This highly topical book presents recent, significant research from eight nations where childcare markets are the norm. It also includes research about ‘raw’ and ‘emerging’ childcare markets operating with a minimum of government intervention, mostly in low income countries or post transition economies. Childcare markets compares these childcare marketisation and regulatory processes across the political and economic systems in which they are embedded. Contributions from economists, childcare policy specialists and educationalists address the question of what constraints need to be in place if childcare markets are to deliver an equitable service.
Author: Glenn Stone Publisher: Learning Matters ISBN: 152978610X Category : Education Languages : en Pages : 135
Book Description
Professionalism is a key component of teaching. During their training, new teachers must swiftly begin to develop their professional identity. They are required to meet and demonstrate professional behaviours outlined in Part 2 of the Teachers’ Standards before they can be awarded QTS. Becoming a professional requires critical reflection and a knowledge-base that is complex. This book helps trainee teachers to both meet the content of Part 2 of the Teachers’ Standards and develop the professionalism that supports their identity as a teacher.
Author: J. Hemsley-Brown Publisher: Palgrave Pivot ISBN: 9781137497185 Category : Business & Economics Languages : en Pages : 0
Book Description
Higher Education Consumer Choice provides a comprehensive and highly focused critical analysis of research on HE consumer choice behaviour in the UK and around the world. Ideal for students, scholars and marketing practitioners interested in consumer choice and behaviour in higher education markets, the book explores the background and context to research on HE choice including globalization, changing supply and demand, fees and costs, and concerns about social disadvantage. Focusing on personal factors that influence consumer choice, group aspects of consumer behaviour such as cultural and ethnic differences, as well as theoretical and research models, this book is designed to stimulate new debate and criticism of HE consumer choice.
Author: Mike Molesworth
Author: Mike Molesworth
Author: Pamela Munn
Author: Cyndy Hawkins
Author: Carel Stolker
Author: Thomas Kellaghan
Author: James S. Coleman
Author: Professor Gabrielle Meagher
Author: Lloyd, Eva
Author: Glenn Stone
Author: J. Hemsley-Brown