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Author: Gloria Origgi Publisher: Princeton University Press ISBN: 069119632X Category : Business & Economics Languages : en Pages : 292
Book Description
A compelling exploration of how reputation affects every aspect of contemporary life Reputation touches almost everything, guiding our behavior and choices in countless ways. But it is also shrouded in mystery. Why is it so powerful when the criteria by which people and things are defined as good or bad often appear to be arbitrary? Why do we care so much about how others see us that we may even do irrational and harmful things to try to influence their opinion? In this engaging book, Gloria Origgi draws on philosophy, social psychology, sociology, economics, literature, and history to offer an illuminating account of an important yet oddly neglected subject. Compellingly written and filled with surprising insights, Reputation pins down an elusive subject that affects us all.
Author: Gloria Origgi Publisher: Princeton University Press ISBN: 069119632X Category : Business & Economics Languages : en Pages : 292
Book Description
A compelling exploration of how reputation affects every aspect of contemporary life Reputation touches almost everything, guiding our behavior and choices in countless ways. But it is also shrouded in mystery. Why is it so powerful when the criteria by which people and things are defined as good or bad often appear to be arbitrary? Why do we care so much about how others see us that we may even do irrational and harmful things to try to influence their opinion? In this engaging book, Gloria Origgi draws on philosophy, social psychology, sociology, economics, literature, and history to offer an illuminating account of an important yet oddly neglected subject. Compellingly written and filled with surprising insights, Reputation pins down an elusive subject that affects us all.
Author: Tracey Walker Publisher: CCH New Zealand Limited ISBN: 0864759231 Category : Business & Economics Languages : en Pages : 249
Book Description
Reputation matters more than ever in our connected global economy. Intangible but invaluable, a good reputation has the capacity to enhance business and competitive advantage. Conversely, reputation damage can negatively impact earnings, profitability, market share and recruitment and retention. Reputation risk management is, therefore, a concern that every business needs to prioritise. Written by Tracey Walker, partner of national law firm Simpson Grierson, this book is a practical guide for New Zealand lawyers in private practice, corporate counsel, communications managers and public relations practitioners. It explains legal issues relating to reputation management and protection, covers key aspects of the law and corporate communication, and provides tips on how to avoid communication pitfalls to minimise legal risk.
Author: Jonathan Coad Publisher: Bloomsbury Publishing ISBN: 1472994418 Category : Business & Economics Languages : en Pages : 289
Book Description
The essential guide to protecting and managing the professional reputation of both yourself and your organization In the volatile landscape of social media and viral news, professional reputations can be wrecked within a matter of hours. Passivity in the face of public criticism is often perceived as conceding guilt, while an ill-judged response can just make things worse. But few senior business leaders, entrepreneurs, public figure, talent managers, in-house lawyers and even PR professionals are aware of the full array of strategies available that can both prevent and mitigate PR crises. In Reputation Matters, Jonathan Coad draws upon his decades of expertise (both as one of the country's leading PR lawyers and as a highly regarded editorial lawyer) to provide this essential guide to protecting and managing both your professional reputation and that of your organization. With the blurred lines between traditional and social media and the growing predominance of misinformation, reputations are now more valuable and vulnerable than ever. Reputation Matters grants readers a unique insider's insight into how the media works, teaches the best strategies for countering any threats, and uncovers the intricacies of litigation PR. In this engaging and essential book, Jonathan gives practical advice on how to cultivate and secure your reputation, which is enriched and supported by a selection of first-hand case studies from his illustrious career.
Author: Regine Le Roux Publisher: ISBN: Category : Languages : en Pages : 200
Book Description
Building a reputation is all about consistency. Whether you are being unfailingly consistent or consistently unpredictable, you are in the process of building a reputation for yourself. A consistently positive stakeholder experience builds reliability, which builds trust, and ultimately establishes a strong and positive reputation.It is important to have the right building blocks in place to build a solid reputation. This book will guide you on how to build your organisation's reputation so that you can be the business that people want to do business with.From an academic and experiential point of view, Regine le Roux is best placed to help you identify and formulate solutions that work. This book is her step-by-step guide to building, managing, growing and maintaining a corporate reputation that reflects a company's true values and ethics. It focuses on ten dimensions that have considerable impact on reputation, such as strategic intent, operational governance, human and operational capital, strategic alliances, social responsibility, value offering, business results and the glue that ties it all together, corporate dialogue.
Author: Jonathan Coad Publisher: Bloomsbury Publishing ISBN: 1472994426 Category : Business & Economics Languages : en Pages : 289
Book Description
The essential guide to protecting and managing the professional reputation of both yourself and your organization. In the volatile landscape of social media and viral news, professional reputations can be wrecked within a matter of hours. Passivity in the face of public criticism is often perceived as conceding guilt, while an ill-judged response can just make things worse. But few senior business leaders, entrepreneurs, public figure, talent managers, in-house lawyers and even PR professionals are aware of the full array of strategies available that can both prevent and mitigate PR crises. In Reputation Matters, Jonathan Coad draws upon his decades of expertise (both as one of the country's leading PR lawyers and as a highly regarded editorial lawyer) to provide this essential guide to protecting and managing both your professional reputation and that of your organization. With the blurred lines between traditional and social media and the growing predominance of misinformation, reputations are now more valuable and vulnerable than ever. Reputation Matters grants readers a unique insider's insight into how the media works, teaches the best strategies for countering any threats, and uncovers the intricacies of litigation PR. In this engaging and essential book, Jonathan gives practical advice on how to cultivate and secure your reputation, which is enriched and supported by a selection of first-hand case studies from his illustrious career.
Author: Roy Shapira Publisher: Cambridge University Press ISBN: 1316946916 Category : Law Languages : en Pages : 271
Book Description
The legal system affects behavior not just directly, by imposing sanctions, but also indirectly, by producing information on how people behave. For example, internal company documents exposed during litigation will help third parties assess whether they trust a company and want to keep doing business with it. The law therefore affects behavior by shaping reputations. Drawing on economics, communications, and a nascent multidisciplinary literature on reputation, Roy Shapira highlights how reputation works, and how information from the courtroom affects the court of public opinion, with a particular emphasis on the role of the media. By fleshing out interactions between law and reputation, Shapira corrects common misperceptions about the ability of market forces to discipline corporate behavior and adds to timely, ongoing debates such as the desirability of heightened pleading standards or mandatory arbitration clauses. Law and Reputation should interest any scholar who invokes notions of market discipline in their work.
Author: Frank P. Harvey Publisher: University of Toronto Press ISBN: 1487511760 Category : Political Science Languages : en Pages : 312
Book Description
When Bashar al-Assad used chemical weapons against his own people in Syria, he clearly crossed President Barack Obama’s "red line." At the time, many argued that the president had to bomb in order to protect America's reputation for toughness, and therefore its credibility, abroad; others countered that concerns regarding reputation were overblown, and that reputations are irrelevant for coercive diplomacy. Whether international reputations matter is the question at the heart of Fighting for Credibility. For skeptics, past actions and reputations have no bearing on an adversary’s assessment of credibility; power and interests alone determine whether a threat is believed. Using a nuanced and sophisticated theory of rational deterrence, Frank P. Harvey and John Mitton argue the opposite: ignoring reputations sidesteps important factors about how adversaries perceive threats. Focusing on cases of asymmetric US encounters with smaller powers since the end of the Cold War including Bosnia, Kosovo, Iraq, and Syria, Harvey and Mitton reveal that reputations matter for credibility in international politics. This dynamic and deeply documented study successfully brings reputation back to the table of foreign diplomacy.
Author: Glenn Cannon Arbery Publisher: Intercollegiate Studies Institute ISBN: Category : Literary Criticism Languages : en Pages : 330
Book Description
"In the wake of the academic triumph of reductive theory and identity politics, the student and the lover of literature naturally ask: Does literature, as a distinct mode of the imagination, really matter? In fresh and engaging prose, experienced teacher, poet, and critic Glenn C. Arbery here provides a defense of literature's unique cultural and personal importance."--BOOK JACKET.
Author: Andrew Griffin Publisher: Kogan Page Publishers ISBN: 0749469935 Category : Business & Economics Languages : en Pages : 280
Book Description
Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively and proactively approach the Corporate Social Responsibility of your business. Whether it is an internal or external crisis, now more than ever brands and organizations are having to understand and respond rapidly to shifting public values, rising expectations, demands for public consultation and increasingly intrusive news media. Crisis, Issues and Reputation Management defines and explores the value of reputation, providing practical guidelines for effective reputation management that will resolve issues with minimum damage and disruption to the business. Showcasing a variety of crises through a range of case studies from international brands including Nestle, Unilever, General Electric, McDonald's, Coca-cola, Cadbury, Tesco, Pan Am, RBS and more, this definitive handbook provides a new and broader perspective on the topic for new and seasoned practitioners alike. Practical and accessible, it outlines a comprehensive approach to managing situations that may turn into crises - and handling crises once they occur.
Author: Randy Farmer Publisher: "O'Reilly Media, Inc." ISBN: 1449388698 Category : Computers Languages : en Pages : 340
Book Description
What do Amazon's product reviews, eBay's feedback score system, Slashdot's Karma System, and Xbox Live's Achievements have in common? They're all examples of successful reputation systems that enable consumer websites to manage and present user contributions most effectively. This book shows you how to design and develop reputation systems for your own sites or web applications, written by experts who have designed web communities for Yahoo! and other prominent sites. Building Web Reputation Systems helps you ask the hard questions about these underlying mechanisms, and why they're critical for any organization that draws from or depends on user-generated content. It's a must-have for system architects, product managers, community support staff, and UI designers. Scale your reputation system to handle an overwhelming inflow of user contributions Determine the quality of contributions, and learn why some are more useful than others Become familiar with different models that encourage first-class contributions Discover tricks of moderation and how to stamp out the worst contributions quickly and efficiently Engage contributors and reward them in a way that gets them to return Examine a case study based on actual reputation deployments at industry-leading social sites, including Yahoo!, Flickr, and eBay
Author: Gloria Origgi
Author: Gloria Origgi
Author: Tracey Walker
Author: Jonathan Coad
Author: Regine Le Roux
Author: Jonathan Coad
Author: Roy Shapira
Author: Frank P. Harvey
Author: Glenn Cannon Arbery
Author: Andrew Griffin
Author: Randy Farmer