The Corporate Communications Bible PDF Download

Author: Robert L. Dilenschneider
Publisher: New Millennium Entertainment (CA)
ISBN: 9781893224087
Category : Business communication
Languages : en
Pages : 0

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Book Description
The "Michael Jordan of public relations" (Larry King) shares his battle-tested secrets on how all of us can form a positive image--whether one owns a mom and pop store or is a corporate CEO. This practical guide offers sound advice on every aspect of corporate communications.

Author: William Dow
Publisher: John Wiley & Sons
ISBN: 0470437626
Category : Business & Economics
Languages : en
Pages : 855

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Book Description
The authoritative reference on one of the most important aspects of managing projects--project communications With shorter production cycles and the demand for projects being faster, cheaper, and better, the need for project communications tools has increased. Written with the project manager, stakeholder, and project team in mind, this resource provides the best practices, tips, tricks, and tools for successful project communications and planning. The featured charts, graphs, and tables are all ready for immediate use. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Author: Lars Thoeger Christensen
Publisher: SAGE
ISBN: 1849208336
Category : Business & Economics
Languages : en
Pages : 265

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Book Description
The field of corporate communications describes the practices organizations use to communicate as coherent corporate `bodies′. Drawing on the metaphor of the body and on a variety of theories and disciplines the text challenges the idealized notion that organizations can and should communicate as unified wholes. The authors pose important questions such as: - Where does the central idea of corporate communications come from? - What are the underlying assumptions of most corporate communications practices? - What are the organizational and ethical challenges of attempting truly `corporate′ communication? Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices. Rewarding readers with a deeper understanding of corporate communications, the text will be a `must read′ for advanced undergraduates, graduate students, and scholars, in the arenas of corporate communications, organizational communication, employee relations, marketing, public relations and corporate identity management. Practitioners in these areas will be provoked to re-examine their assumptions and habits.

Author: Bob M. Wood
Publisher:
ISBN: 9781591666639
Category : Business communication
Languages : en
Pages : 0

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Book Description
"This is a book on how to communicate biblically in the workplace"--Provided by publisher.

Author: Scott Steinberg
Publisher: Lulu.com
ISBN: 9781387564835
Category : Business & Economics
Languages : en
Pages : 120

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Book Description
High-tech devices, cloud apps, and social networks are now vital communications tools _ but what does your business need to know to successfully connect with todayIs customer, and manage its online reputation? And what key rules should working professionals follow when interacting, sharing info, or job hunting online? You'll find answers in The Business Etiquette Bible - a complete guide to modern manners, which reveals how to effectively communicate with + engage others online. Providing new rules for personal and corporate communications, it offers best practices for connecting in an era where our online presence defines us, including crucial insights for managing websites, blogs, social media efforts, marketing/ad campaigns, e-mails, job searches and more. Features: New Rules for Online Communications Public Relations (PR), Social Media, and Marketing Strategy Guides Online Career/Job Hunting Tips Expert Advice: Managing an Online Reputation High-Tech Etiquette Primers

Author: Joep Cornelissen
Publisher: SAGE
ISBN: 1446209407
Category : Business & Economics
Languages : en
Pages : 297

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Book Description
The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell 'This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business' - Ian Wright, Corporate Relations Director, Diageo

Author: Robin Cohn
Publisher: Macmillan
ISBN: 9780312252304
Category : Business & Economics
Languages : en
Pages : 362

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Book Description
Offers advice for CEOs to respond to scandals, unsubstantiated reports, Internet rumors, and other crises that could damage a company's reputation and explains the necessity of quick, responsible reactions when disaster strikes.

Author: Robert L. Dilenschneider
Publisher: McGraw Hill Professional
ISBN: 0071489762
Category : Business & Economics
Languages : en
Pages : 225

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Book Description
Your future is at risk. All the old rules of power and influence have changed. To succeed you need to understand and embrace the new rules. Technology and the era of globalization have revolutionized the ways to build, keep, and assure success. To cope with these changes, adapt, and accomplish your goals, you not only must gain power, but apply it with wisdom. In Power and Influence: The Rules Have Changed, master power broker and communications maestro Robert Dilenschneider arms you with the intellectual, technical, and moral weapons-the power tools that you need to get ahead and stay ahead in this increasingly competitive world. He reveals how by acquiring the power and influence you seek and wielding it in a techno-savvy, ethical manner, you can not only advance your personal interests, but also shape a more prosperous future for society at large. Drawing upon the lessons he learned from his own adaptation to the digital age as well as knowledge gleaned from 1,000 drivers of change in all fields of business, Dilenschneider distills this hard-won experience into ten universal principles for success in a technology-driven volatile economy. This book also includes anecdotes and insights that further illustrate ways you can acquire and amplify your power. You'll read about well-known visionaries the author has encountered during his illustrious career, as well as everyday people, whose prior know-how and good sense enabled them to succeed. Most people don't understand power, let alone how to use it effectively. Reading Power and Influence: The Rules Have Changed will ensure that you live up to your professional potential, meet the demands of today's warp-speed world, and achieve personal happiness.

Author:
Publisher: Vault Inc.
ISBN: 1581314191
Category : Occupations
Languages : en
Pages : 394

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Book Description
In this annual guide, Vault provides overviews of career paths and hiring trends for 2006 in major industries for college graduates. Industries covered include accounting, banking, consulting, consumer products and marketing, fashion, media and entertainment, government and politics, high tech, publishing, real estate, retail, and many more.

Author: Pradeep Pravartik Kasab
Publisher: Blue Rose Publishers
ISBN:
Category : Self-Help
Languages : en
Pages : 96

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Book Description
"Dive into 'The Biblical Blueprint for Corporate Success,' a compelling exploration of effective communication principles drawn from the ageless wisdom of the Bible. This insightful guide takes readers on a journey through timeless stories and teachings, showcasing characters like Joseph, Naomi, Ruth, and Daniel as exemplary communicators. Whether you're a corporate professional, executive, or anyone aiming to foster a compassionate and ethical workplace, this book offers invaluable advice. Learn key principles such as active listening, kindness, honesty, patience, empathy, clarity, self-control, and building lasting relationships—each supported by relevant biblical verses. Seamlessly blending ancient wisdom with modern business practices, this manual provides a fresh perspective on connecting with others and thriving in today's competitive business landscape. Enhance your communication skills, overcome challenges, and build deeper connections with this essential resource."