The No B.S. Small Business Book: How to Win When Most Fail PDF Download

Author: Casey Graham
Publisher: Houndstooth Press
ISBN: 9781544524061
Category : Business & Economics
Languages : en
Pages : 260

View

Book Description
Most business books are filled with B.S. "Hack this!" "10X that!" "Guaranteed!" But the business success you want isn't hidden inside thousands of buzzwords. Massive success only comes when you get massively clear about the one outcome you can control in your business: YOU. In The No B.S. Small Business Book, you will learn how to get ruthlessly honest about yourself, your business, and what you really want from both-and how to get it. You'll roll up your sleeves and get your hands dirty, applying practical business strategies gleaned from decades of experience building and exiting successful companies. If you want to gain massive traction from achieving massive clarity as you take massive action at all levels of business and life as a no-B.S. business owner, then buckle up... This is the business book you've been waiting for.

Author: Casey Graham
Publisher: Houndstooth Press
ISBN: 9781544524085
Category : Business & Economics
Languages : en
Pages : 260

View

Book Description
Most business books are filled with B.S. "Hack this!" "10X that!" "Guaranteed!" But the business success you want isn't hidden inside thousands of buzzwords. Massive success only comes when you get massively clear about the one outcome you can control in your business: YOU. In The No B.S. Small Business Book, you will learn how to get ruthlessly honest about yourself, your business, and what you really want from both-and how to get it. You'll roll up your sleeves and get your hands dirty, applying practical business strategies gleaned from decades of experience building and exiting successful companies. If you want to gain massive traction from achieving massive clarity as you take massive action at all levels of business and life as a no-B.S. business owner, then buckle up... This is the business book you've been waiting for.

Author: Dan Kennedy
Publisher: Entrepreneur Press
ISBN: 1613081707
Category : Business & Economics
Languages : en
Pages : 252

View

Book Description
Millionaire maker Dan S. Kennedy and local-level marketing specialist Jeff Slutsky empower small business owners to take on big box companies and distant discounters using their best asset—their ability to bond directly with their consumers. Small business entrepreneurs are armed to go “grassroots” given winning strategies to take their marketing to the street level resulting in higher customer retention, greater referrals, and a thriving business for the long-term. About the Book Kennedy and Slutsky dare small business owners to break free of the ingrained tendencies to “advertise when you need more customers” and to copycat what they see big, national companies doing. Local business owners are urged to add some politicking to their business presence, focusing their marketing on directly connecting with their customers, integrating them into their community and even, their daily activities. Kennedy and Slutsky deliver creative, high impact alternatives and supplements to disappointing traditional advertising and new media including strategies for gaining free advertising from local news media, creating events that multiply customers, and effectively using direct mail. Small business owners also uncover surefire tactics that capitalize on their neighborhoods, the four walls of their business, and the internet, reaching their local customers and creating a sense of a personal relationship. Throughout their lesson in going grassroots, Kennedy and Slutsky also reveal the nine inconvenient truths of grassroots marketing, keeping small business owners on track and on their way local business stardom. Features • Presents a marketing approach specifically engineered for small (local) businesses • Reveals 9 No B.S. inconvenient truths and how to implement them • Illustrates concepts with examples from practicing business owners • From Dan Kennedy, author of the popular No B.S. books including No B.S. series, which shipped more than 250,000 copies • Identifies what’s wrong with traditional and new media advertising • Offers methodology to break free from ingrained tendencies and copycat marketing

Author: Paul Downs
Publisher: Penguin
ISBN: 0399185291
Category : Biography & Autobiography
Languages : en
Pages : 352

View

Book Description
**A Forbes Best Business Book of the Year, 2015** **Winner of the 2015 800-CEO-READ Business Book Award in Entrepreneurship** When columnist Paul Downs was approached by The New York Times to write for their “You’re the Boss” blog, he had been running his custom furniture business for twenty-four years strong. or mostly strong. Now, in his first book, Downs paints an honest portrait of a real business, with a real boss, a real set of employees, and the real challenges they face. Fresh out of college in 1986, Downs opened his first business, a small company that builds custom furniture. In 1987, he hired his first employee. That’s when things got complicated. As his enterprise began to grow, he had to learn about management, cash flow, taxes, and so much more. But despite any obstacles, Downs always remained keenly aware that every small business, no matter the product it makes or the service it provides, starts with people. He writes with tremendous insight about hiring employees, providing motivation to get the best out of them, and the difficult decisions he’s made to let some of them go. Downs also looks outward, to his dealings with vendors and to providing each client with exemplary customer service from first sales pitch to final delivery. With honesty and conviction, he tells the true story behind building and sustaining a successful company in an ever-evolving economy, often airing his own failures and shortcomings to reveal the difficulties that arise from being a boss and a businessperson. Countless employees have told the story of their experience with managers—Boss Life tells the other side of that story.

Author: Jack Welch
Publisher: HarperCollins UK
ISBN: 0007594380
Category : Business & Economics
Languages : en
Pages : 288

View

Book Description
Business authors Jack and Suzy Welch return, nearly a decade after publishing their international bestseller, Winning, to tackle the most pressing business challenges in the modern world. From creating winning strategies to leading and managing others The Real Life MBA acts as an essential guide for every person in business today - and tomorrow.

Author: Dan S. Kennedy
Publisher:
ISBN:
Category : Entrepreneurship
Languages : en
Pages :

View

Book Description

Author: Paul E. Adams
Publisher: Adams Hall Pub
ISBN: 9780944708569
Category : Business & Economics
Languages : en
Pages : 302

View

Book Description
While there are many books on entrepreneurship, there is none on how to avoid failing. Fail-Proof Your Business shows the telltale warning signs of failure and how to deal with them. It also shows how to prevent potentially fatal business problems from occurring in the first place as well as how to save a business that's already in trouble. In addition, this book offers special, often overlooked strategies for business success. Book jacket.

Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 1599184397
Category : Business & Economics
Languages : en
Pages : 252

View

Book Description
Be a Small Business with BIG IMPACT Called the “professor of harsh reality,” Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you: You Are in a Fight for Your Life. As a local small business you’re vulnerable to distant online discounters, big box retailers, and other competition, you’ve got to do more than merely get customers—you have to keep them FOR LIFE. And, you have to win them over where your competition can’t—at the street level. Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term. Covers: 9 inconvenient truths of grassroots marketing Zero-Based Marketing—the solution when you figure out traditional and “non-traditional” marketing is failing you How to use the media as an extension of personality and of relationship—NOT a substitute for it Why most local marketing programs fail and what you need to do to succeed (a 7-Step Plan and tactics) On-site promotions—increase revenue without spending money, time or leaving your operation How to use—and how to waste dollars on—the Internet and other technology PLUS gain access to: FREE – Glazer-Kennedy University Webinar Series FREE – Elite Gold Insider’s Circle Membership* FREE – Income Explosion Guide & CD FREE – Income Explosion FAST START Tele-Seminar

Author: Dan Kennedy
Publisher: Entrepreneur Press
ISBN: 9781932531107
Category : Business & Economics
Languages : en
Pages : 0

View

Book Description
Succeed on Business Wisdom, Not Business Banks! Dan Kennedy has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chillingly serious fashion that cuts to the core of the issues in a way no other business author does. You want sugar-coated cliches that go down easy? Seek them elsewhere - this book isn't for the faint heart. Kennedy steers you along the bumpy road to growing a business, showing you potholes along the way. Expose yourself to Dan's "25 Eternal Business Truths" and prepare for a lot of chin-rubbing insight. Get Dan Kennedy's take on your sales, cash flow, payroll, productivity, and on getting out of trouble wherever it arises. It's the kind of streetwise wisdom his readers (and high-paying consulting clients) swear by - all the way to the bank. Who is Dan Kennedy? Dan's business adventures have included ownership of six businesses. He appeared for nine consecutive years on THE #1 seminar tour in America sharing the platform with former U.S. President Reagan, Ford, and Bush, General Colin Powell, and business leaders such as Debbi Fields.

Author: Ark Pizarro
Publisher: Storyteller Publishing
ISBN: 9780578794099
Category : Business & Economics
Languages : en
Pages : 100

View

Book Description
Are you ready to break out of the 9 to 5 world and start something that matters? Do you have a fire that burns in you, but you haven't been able to focus it and cut through all the things holding you back? I've been there, and I can tell you that your life's next chapter is within reach. If you want to start your own business, be your own boss, and decide when and where your life is going, buy this book and let me introduce you to a world of possibilities. A world where you can finally start to transform your thinking, make winning decisions, and reach your full potential! Imagine starting, growing, and profiting from a successful small business free from all the trial and error it usually takes. That is why Advancing Possibilities was written, to show you what I learned in real life, no B.S., no games, and no dumpsters to diamonds origin stories! Advancing Possibilities is not your typical business book. It's entrepreneurship training that takes you through the process of overcoming the obstacles (both real and imagined) that cause most business owners to fail. It shows you how to prepare and execute to win. Both in business and life, there are simple and essential steps that must be taken to succeed. However, simple and easy are not the same thing. That is why Advancing Possibilities walks you through the most essential business-building steps, with research and exercises to help give you the greatest advantage possible. If you ever wished you had a friend willing to share their secret to how they built a successful business, now you do. It's the equivalent of a start your own business kit. Ark Pizarro has been helping business clients and students for over a decade and has helped many different types of entrepreneur, from small businesses to cutting-edge startups and well-established corporations. Ark wrote Advancing Possibilities to share some of the best lessons he's learned and condensed them into value-packed chapters. If you didn't dream of doing what you do now... This book is for you! If you have more debt than income... This book is for you! If you dream of doing things but can't imagine how... This book is for you! If you are tired of worrying when the bills are due... This book is for you! What you're going to learn in Advancing Possibilities - How to overcome the obstacles that are holding you back - How to build a solid foundation for your business - How to set up your business for less than a typical night out - Proven methods for generating profits long term And much, much more... Who this book is for - Aspiring Small Business Owners - Remote Workers - Freelancers - Entrepreneurs Additional resources included - Tools and Expense Checklist - Mindset and Business Planning Exercises - Business model breakdowns - Outsourcing and advanced business resources Ark Pizarro is an author, entrepreneur, and founder of Pizarro Consulting. Ark has spent over a decade pursuing his passion for business and marketing. He specializes in digital marketing and helps companies increase profits through paid advertising and email campaigns. If you're tired of not having a successful business and a better life, then this is where things start to change. Buy the book now, and get started!