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Author: Courtland L. Bovée Publisher: ISBN: Category : Business Languages : en Pages : 756
Book Description
For one-semester/term courses in Business Communication and Business Writing in departments of Business, English, and Communications. This best-selling text brings all the pieces of business communication together to give students a realistic understanding of the fundamental concepts of business communication. The text powerfully demonstrates how to communicate effectively through real-world company examples and real-life business situations. With practical, realistic assignments, students learn the concepts behind effective communication while developing and refining their skills to compete more successfully in today's job market.
Author: Shirley Taylor Publisher: Pearson Education ISBN: 9780273687658 Category : Business & Economics Languages : en Pages : 460
Book Description
This is a book for anyone who is working or training in a professional, managerial, administrative or secretarial role which demands effective communication and business English skills.
Author: Celeste Lawson Publisher: Cambridge University Press ISBN: 1108594417 Category : Business & Economics Languages : en Pages : 491
Book Description
With its emphasis on Australia and New Zealand, this book is a comprehensive and cutting-edge introduction to professional communication.
Author: Sherry J. Roberts Publisher: Goodheart-Wilcox Publisher ISBN: 9781605254722 Category : Business communication Languages : en Pages : 0
Book Description
Fundamentals of Business Communication takes an integrated approach to learning. As many skills are vital to the communication process, each is addressed together and individually. A unit on grammar reinforces the basic knowledge needed to structure words appropriately. Features, such as Cases, Business Ethics, and Business Protocol, are provided at the point of coverage to provide a clearer understanding of topics. - Skills associated with the college and career readiness concepts of reading, writing, listening, and speaking are applied in context to increase student understanding. - The Careers and Communication feature provides an overview of the 16 career clusters and the impact of communication skills on each occupational area. - Data files available on the student companion website provide additional exercises to provide practice and reinforce learning.
Author: Thomas Means Publisher: Cengage Learning ISBN: 9780538449472 Category : Education Languages : en Pages : 672
Book Description
Equip your students with the communication tools needed for success in today's workplace with this comprehensive, business-savvy text! Business Communication 2e has an exciting new contemporary design with clear easy-to-follow instructions guiding students through the chapters. Two new chapters have been added to this edition, increasing the emphasis on English Grammar and Writing Mechanics. Help students master the basics of workplace communication with proven instructional techniques, time-tested learning approaches, and complete teacher support. Topics such as exchanging information via telecommunications software, electronic mail, images and multimedia, and on-line information services are presented. Students refine writing, listening, speaking, computing, and research skills while using the latest technology tools. This text is ideal for the year-long business communication class. Business Communication 2e is the total solution for teachers who want comprehensive coverage of business document preparation. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Author: Mary Ellen Guffey Publisher: Scarborough, Ont. : Nelson Thomson Learning ISBN: 9780176169299 Category : Business communication Languages : en Pages : 567
Author: Courtland L. Bovée Publisher: ISBN: Category : Business Languages : en Pages : 756
Book Description
For one-semester/term courses in Business Communication and Business Writing in departments of Business, English, and Communications. This best-selling text brings all the pieces of business communication together to give students a realistic understanding of the fundamental concepts of business communication. The text powerfully demonstrates how to communicate effectively through real-world company examples and real-life business situations. With practical, realistic assignments, students learn the concepts behind effective communication while developing and refining their skills to compete more successfully in today's job market.
Author: Bonnye E. Stuart Publisher: John Wiley & Sons ISBN: 0470027673 Category : Business & Economics Languages : en Pages : 449
Book Description
Integrated Business Communication applies communication concepts and issues from various fields such as marketing, public relations, management, and organizational communication and packages them into a dynamic new approach – Integrated Communication. It is designed to give business students a basic knowledge and broad overview of communication practices in the workplace. Ultimately, the book should be seen as a practical guide to help students understand that communication is key to decision making and fundamental to success in a global marketplace. This book uses an interdisciplinary approach to its discussion of integrated communication by incorporating theory, application, and case studies to demonstrate various concepts. Theory will be introduced when necessary to the understanding of the practical application of the various concepts. This co-authored book will be broad enough in scope and method to be used as a core text in business communication. Case studies will be an integral part of the material. The book focuses on the practical application of theory and concepts Presents case studies from many sectors to illustrate concepts The book will have an interdisciplinary approach utilizing examples from communications, mass communications, marketing, public relations, management, and intercultural and organizational communication being used in many countries throughout the world There will be a strong pedagogical structure within the text with a website providing additional materials for students and lecturers Contributions from Katherine Van Wormer, Theresa Thao Pham, Charles Lankester, Elizabeth Dougall, Jean Watin-Augouard, Kristi LeBlanc, Geof Cox
Author: Payal Mehra Publisher: Pearson Education India ISBN: 8131796922 Category : Business communication Languages : en Pages : 558
Book Description
Business Communication for Managers is a student-friendly, practical and example-driven book that gives students a thorough knowledge of business communication, covering all the major communication topics included in MBA syllabi across the country. The book teaches students how to communicate effectively and efficiently with the help of a chapters on communication theories, numerous exhibits, anecdotes, extensive role plays, hundreds of end-of-chapter questions, etc. The lucid language and the easy-to-follow structure of the book make this an invaluable resource for the MBA student.
Author: Vikram Bisen Publisher: New Age International ISBN: 8122426069 Category : Business communication Languages : en Pages : 11
Book Description
This book has been designed strictly according to the syllabus of U.P. Technical University, Lucknow, for the core subjects offered to the management students. The book provides a complete view of communication used in business and helps students develop effective communication skills. The book is segregated into ten chapters of which the first chapter deals with the basics of communication and its role in the business cycle. Some chapters detail communication of different types and its relationship with organization, and in technological evolution in the present day scenario. Other chapters describe correspondence and report writing, presentation skills and how to tackle case studies.
Author: Courtland L. Bovée
Author: Scott McLean
Author: Shirley Taylor
Author: Celeste Lawson
Author: Sherry J. Roberts
Author: Thomas Means
Author: Mary Ellen Guffey
Author: Courtland L. Bovée
Author: Bonnye E. Stuart
Author: Payal Mehra
Author: Vikram Bisen