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Author: David Smith Publisher: North American Business Press ISBN: 9780982843444 Category : Business & Economics Languages : en Pages : 436
Book Description
The specific focus of the book is on the four major strategic levels of strategy. Each level is presented thoroughly with examples and applications. The analysis of the four levels, Generic, International, Corporate, and Functional strategies, provide the student with a holistic picture of how companies move forward in their highly competitive environments. The cases also allow for real world application of these topics, offering the student opportunity to connect the classroom material with the real world. This approach engrains the student with the confidence to move into their professional career. Lastly, we have provided real scholarly research from professors around the country who are providing evidence for the future direction of strategy. Although technical at times, the research articles provide robust information about current strategic thinking and approaches that further arm the student with cutting insights and application to solve real world problems.
Author: David Smith Publisher: North American Business Press ISBN: 9780982843444 Category : Business & Economics Languages : en Pages : 436
Book Description
The specific focus of the book is on the four major strategic levels of strategy. Each level is presented thoroughly with examples and applications. The analysis of the four levels, Generic, International, Corporate, and Functional strategies, provide the student with a holistic picture of how companies move forward in their highly competitive environments. The cases also allow for real world application of these topics, offering the student opportunity to connect the classroom material with the real world. This approach engrains the student with the confidence to move into their professional career. Lastly, we have provided real scholarly research from professors around the country who are providing evidence for the future direction of strategy. Although technical at times, the research articles provide robust information about current strategic thinking and approaches that further arm the student with cutting insights and application to solve real world problems.
Author: Richard Pettinger Publisher: Red Globe Press ISBN: 1403913277 Category : Business & Economics Languages : en Pages : 0
Book Description
"Contemporary Strategic Management uses up-to-date organisations and situations such as Barbie, rebuilding Iraq, easyJet and McDonald's to emphasise the practical side of strategy, while at the same time illustrating the theoretical issues involved." "Richard Pettinger discusses strategic analysis and choice, strategic failures and successes, investment appraisal, ethics, implementation and the development of strategic management from a managerial perspective. This approach will appeal especially to MBA and final-year management students who appreciate the 'hands on' feel of the text."--Jacket
Author: Paul Phillips Publisher: Routledge ISBN: 1317380320 Category : Business & Economics Languages : en Pages : 296
Book Description
Traditional narratives on strategic management no longer fulfil the needs of students, practitioners, consultants and business owners operating within contemporary society. This textbook provides a differentiated approach to the topic, highlighting the dichotomy between theory and practice, and guiding readers towards an understanding of the future of strategic management. Moving beyond the short-sighted goal of profit maximization, Contemporary Issues in Strategic Management shines a light on measures that really matter, such as value. A wealth of global examples provide an illustration of competitive advantage from market-based and state-based perspectives, giving an insight into the activities that lead to the formation of successful and unsuccessful strategies. Written by two distinguished scholars in the field, this global textbook is essential reading for postgraduate students of strategic management worldwide.
Author: Robert M. Grant Publisher: ISBN: 9788126519644 Category : Languages : en Pages : 496
Book Description
Market_Desc: MBA and upper-level undergraduate students of strategic management, corporate strategy, international business or entrepreneurship. Special Features: · A significantly updated new edition of one of the world's leading strategy textbooks· Now includes thorough coverage of internet-based strategies, fresh examples of resource-based competitive advantage, additional case illustrations in every chapter, and new self-study questions · Features a new two-colour design throughout with high-spec artwork · Introduces students to the core concepts and principles of strategy, and offers them the tools they need to formulate and implement these · Combines Grant's renowned rigorous approach to business strategy analysis with lively examples of current practice · Supported by a range of online resources, including a guide for instructors and downloadable PowerPoint slides for students, available at www.blackwellpublishing.com/grant About The Book: The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice. The new edition provides a fully updated analysis of competitive advantage at business and corporate level with: " Thorough coverage of internet-based strategies " Fresh examples of resource-based competitive advantage " Improved online resources " Additional case illustrations in every chapter " New self study questions. Additional support for lecturers is available at www.blackwellpublishing.com/grant. The website features the Instructor's Manual, downloadable PowerPoint slides and a selection of new cases to help lecturers plan their courses and make teaching even easier.
Author: Robert M. Grant Publisher: John Wiley & Sons ISBN: 1119120845 Category : Business & Economics Languages : en Pages : 776
Book Description
A strategy text on value creation with case studies The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.
Author: Robert M. Grant Publisher: Wiley ISBN: 9781119941880 Category : Business & Economics Languages : en Pages : 480
Book Description
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. An interactive e-Book is included with every new copy of this text, including case and author clips, quizzes and glossary flashcards. Resources for instructors include an instructor’s manual, case teaching notes, test bank, teaching slides, case video clips and extra cases.
Author: Publisher: ISBN: 9781949373943 Category : Languages : en Pages : 325
Book Description
Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.
Author: M?zrak, Filiz Publisher: IGI Global ISBN: Category : Business & Economics Languages : en Pages : 371
Book Description
Modern business dynamics are an intricate and strategic landscape that underpins organizational triumphs despite today’s turbulent market. Those fervently exploring the symbiosis of theory and reality within the strategic realm of contemporary strategic management require a solid understanding of the concept, and they can now enhance this journey with Trends, Challenges, and Practices in Contemporary Strategic Management. This seminal work unfurls a tapestry of erudition, guiding its readers through the corridors of contemporary strategic management. Targeting a diverse readership encompassing academicians, researchers, students, and industry leaders, the book’s scope is as expansive as its subject matter. For scholars and researchers, its pages unfold a treasure trove of contemporary strategic management theories, their evolution, and cutting-edge practices. Practitioners entrusted with steering strategic compasses will glean a pragmatic arsenal of insights and best practices, their leadership acumen fortified to navigate the most tempestuous waters of organizational strategy. Covering from disruptive innovation and strategic leadership in a digital epoch to sustainability, global strategy, and the pivotal role of artificial intelligence in shaping strategies, this book mirrors the ever-evolving cadence of contemporary strategic management.
Author: David Smith
Author: David Smith
Author: Richard Pettinger
Author: Paul Phillips
Author: Robert M. Grant
Author: Robert M. Grant
Author: Robert M. Grant
Author: Robert M. Grant
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Author: 
Author: M?zrak, Filiz