Author: Stephen AnsolabeherePublisher:
ISBN:
Category : Advertising, Political
Languages : en
Pages : 264
Book Description
The authors use both laboratory experiments and case studies to show how negative advertising drives down voter turnout.
Going Negative
Author: Stephen AnsolabeherePublisher:
ISBN:
Category : Advertising, Political
Languages : en
Pages : 264
Book Description
The authors use both laboratory experiments and case studies to show how negative advertising drives down voter turnout.
Going Negative
Author: Shanto IyengarPublisher: Free Press
ISBN: 9780684837116
Category : Political Science
Languages : en
Pages : 256
Book Description
Citing the dangers associated with negative political advertising, a detailed study identifies its link to low voter turnout and discrimination
Going Negative
Author: Stephen AnsolabeherePublisher: Simon and Schuster
ISBN: 1439118752
Category : Political Science
Languages : en
Pages : 239
Book Description
Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and personal attacks. In this landmark six-year study, two of the nation's leading political scientists show exactly how cancerous the ad spot has become. 16 illustrations.
Simplifying Design & Color for Artists
Author: Linda KempPublisher: Penguin
ISBN: 1440325340
Category : Art
Languages : en
Pages : 144
Book Description
When you become a better designer and colorist, you become a better painter. Painting doesn't have to be complicated to be good. In fact, it shouldn't be. Artist and best-selling author Linda Kemp (Watercolor Painting Outside the Lines) bypasses all the complexities of design and color to focus on a fresh, simplified strategy for success that features negative painting--a method that uses the space around your subject to help define it. Improve your painting step by step with projects and exercises that will help your work stand out from the crowd. With Simplifying Design & Color for Artists, you'll learn: • Strategies for creating simple yet effective compositions, focusing on the relationship between shape, space, and color. • Useful tips on color--how to simplify it, mix your own, and work with value, hue and intensity. • Techniques for designing with shape: size and edge, layering, and building dimension and movement. • 18 step-by-step projects in watercolor and acrylic. The approach may be simple, but your art will be spectacular!
Winning the War in Your Mind
Author: Craig GroeschelPublisher: Zondervan
ISBN: 0310362733
Category : Religion
Languages : en
Pages : 254
Book Description
MORE THAN 500,000 COPIES SOLD! Are your thoughts out of control--just like your life? Do you long to break free from the spiral of destructive thinking? Let God's truth become your battle plan to win the war in your mind! We've all tried to think our way out of bad habits and unhealthy thought patterns, only to find ourselves stuck with an out-of-control mind and off-track daily life. Pastor and New York Times bestselling author Craig Groeschel understands deeply this daily battle against self-doubt and negative thinking, and in this powerful new book he reveals the strategies he's discovered to change your mind and your life for the long-term. Drawing upon Scripture and the latest findings of brain science, Groeschel lays out practical strategies that will free you from the grip of harmful, destructive thinking and enable you to live the life of joy and peace that God intends you to live. Winning the War in Your Mind will help you: Learn how your brain works and see how to rewire it Identify the lies your enemy wants you to believe Recognize and short-circuit your mental triggers for destructive thinking See how prayer and praise will transform your mind Develop practices that allow God's thoughts to become your thoughts God has something better for your life than your old ways of thinking. It's time to change your mind so God can change your life.
My Friends That Are Not
Author: Dan and Eisley BrandtPublisher:
ISBN: 9781792353727
Category :
Languages : en
Pages :
Book Description
Watercolor Painting Outside the Lines
Author: Linda KempPublisher: Penguin
ISBN: 1440320063
Category : Art
Languages : en
Pages : 128
Book Description
Harness the power of negative space! Breathe new life into your art through negative painting. Linda Kemp shares her techniques for using the strength of negative space - the areas not occupied by subject matter - to create alluring works of art. Watercolor Painting Outside the Lines is a comprehensive guide to evoking more passion in your paintings. You'll learn how to take hold of the often-overlooked areas of a painting through interactive, easy to follow elements including: • Step-by-step techniques, exercises and projects • Do-it-yourself tests and worksheets • Troubleshooting suggestions and secrets • Straightforward diagrams for color and design Both beginning and advanced artists will benefit from negative painting concepts presented in this guide. Using landscapes, florals, and motifs from nature, you'll gain the skills and knowledge to make your next watercolor your most striking work yet.
The Power of Negative Thinking
Author: Bobby KnightPublisher: Houghton Mifflin Harcourt
ISBN: 054402771X
Category : Business & Economics
Languages : en
Pages : 241
Book Description
Using examples from his long career, a legendary basketball coach outlines the benefits of negative thinking, which helps build a realistic strategy that takes all potential obstacles into account.
Going Dirty
Author: David MarkPublisher: Rowman & Littlefield Publishers
ISBN: 0742599825
Category : Social Science
Languages : en
Pages : 301
Book Description
Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon. Strategies have included labeling opponents from non-traditional political backgrounds as dumb or lightweight, an approach that got upended when a veteran actor and rookie candidate named Ronald Reagan won the California governorship in 1966, setting him on a path to the White House. The negative tone of campaigns has also been ratcheted up dramatically since the terrorist attacks of September 11, 2001: Campaign commercials now routinely run pictures of international villains and suggest, sometimes overtly, at other times more subtly, that political opponents are less than resolute in prosecuting the war on terror. The book also outlines a series of races in which negative campaigning has backfired, because the charges were not credible or the candidate on the attack did not understand the political sentiments of the local electorate they were trying to persuade. The effect of newer technologies on negative campaigning is also examined, including blogs and Web video, in addition to tried and true methods like direct mail.
Author: April Cox