Marketing in Yugoslavia PDF Download

Author: Leo Kuus
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 19

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Author: Jeremy Keller
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 32

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Author: Gal Kirn
Publisher: Pluto Press (UK)
ISBN: 9780745338965
Category : Capitalism
Languages : en
Pages : 0

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A history of twentieth-century Yugoslavia and the ruptures that shaped it

Author: Emil Augustine Kekich
Publisher:
ISBN:
Category : Machinery industry
Languages : en
Pages : 18

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Author: Philip Hanson
Publisher: Routledge
ISBN: 1351696319
Category : Political Science
Languages : en
Pages : 125

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This study looks at the tiny but growing volume of consumer advertising even in countries such as the Soviet Union, which had detailed central planning, and substantially more in the recently decentralised Hungarian economy and pre-invasion Czechoslovakia. And of course, outside the Soviet orbit there was the relatively market-oriented and Westernised Yugoslav economy. This suggested that there were after all some interesting questions to answer: Why did an administrative economy like the Soviet one have any domestic consumer advertising at all, and why was it, apparently, growing? What did evidence from Hungary and Yugoslavia suggest about the scale and functions of advertising in more decentralised socialist economies? This title was first published in 1974.

Author: Svetozar Pejovich
Publisher: U of Minnesota Press
ISBN: 0816658471
Category : History
Languages : en
Pages : 174

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The Market-Planned Economy of Yugoslavia was first published in 1966. Minnesota Archive Editions uses digital technology to make long-unavailable books once again accessible, and are published unaltered from the original University of Minnesota Press editions. The Yugoslavian economic system, combining, as it does, elements of Marxist socialism with many aspects of free enterprise, represents a challenging experiment which is being closely watched by students of economic and political theory. The system has attracted serious attention in the emerging nations of Asia and Africa and, more recently, in the Soviet Union itself. Though they retain socialist, state-centered goals, the Yugoslavs have introduced a great deal of decentralization and individual incentive and have allowed production to be largely regulated by the demand of a relatively free market instead of by predetermined quotas and plans. Professor Pejovich describes and analyzes this economic system, as it affects both the overall economy and the individual firm. He then provides a theoretical analysis in which he points out implications for economic theory and for the theory of socialism as well as the practical significance of the Yugoslavian experiment. The stud makes an important contribution in combining the economic theory of socialism formulated in the pioneering work of Oskar Lange with the theory of economic development if Joseph Schumpeter, whose concepts are discussed by Dr. Pejovich in an appendix.

Author: Patrick Hyder Patterson
Publisher:
ISBN: 9780801450044
Category : Business & Economics
Languages : en
Pages : 351

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In Bought and Sold, Patrick Hyder Patterson reveals the extent to which socialist Yugoslavia embraced a consumer culture usually associated with capitalism and explores the role of consumerism in the federation's collapse into civil war in 1991.

Author: Anglo-Yugoslav Trade Council
Publisher:
ISBN: 9780950118505
Category : Great Britain
Languages : en
Pages : 22

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Author: Svetozar Pejovich
Publisher: U of Minnesota Press
ISBN: 1452912475
Category : Yugoslavia
Languages : en
Pages : 174

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Author: Edward Gray Eichelberger
Publisher:
ISBN:
Category : Agricultural machinery industry
Languages : en
Pages : 28

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