Author: Pettingill (Firm : newspaper advertising agents)Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 758
Book Description
Pettingill & Co's Newspaper Directory, 1896
Author: Pettingill (Firm : newspaper advertising agents)Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 758
Book Description
Pettingill's Newspaper Directory and Gazetteer
Author: Pettingill's Newspaper Directory and Advertisers' Hand-book
Author: Pettingill & Co.'s Newspaper Directory
Author: Pettingill, firm, newspaper advertising agentsPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1080
Book Description
Containing a complete classified directory of the newspapers and periodicals published in the United States.
Pettengill's Newspaper Directory and Advertiser's Hand-book for 1878
Author: Pettengill, firm, newspaper advertising agentsPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 424
Book Description
Newsprint Metropolis
Author: Julia GuarneriPublisher: University of Chicago Press
ISBN: 022675832X
Category : History
Languages : en
Pages : 345
Book Description
"At the close of the nineteenth century, new printing and paper technologies fueled an expansion of the newspaper business. Newspapers soon saturated the United States, especially its cities, which were often home to more than a dozen dailies apiece. Using New York, Philadelphia, Milwaukee, and Chicago as case studies, Julia Guarneri shows how city papers became active agents in creating metropolitan spaces and distinctive urban cultures. Newsprint Metropolis offers a vivid tour of these papers, from the front to the back pages. Paying attention to much-loved features, including comic strips, sports pages, advice columns, and Sunday magazines, she tells the linked histories of newspapers and of the cities they served. Guarneri shows how themed sections for women, businessmen, sports fans, and suburbanites illustrated entire ways of life built around consumer products. But while papers provided a guide to individual upward mobility, they also fostered a climate of civic concern and responsibility. Charity campaigns and metropolitan sections painted portraits of distinctive, cohesive urban communities. Real estate sections and classified ads boosted the profile of the suburbs, expanding metropolitan areas while maintaining cities' roles as economic and information hubs. All the while, editors were drawing in new reading audiences--women, immigrants, and working-class readers--helping to give rise to the diverse, contentious, and commercial public sphere of the twentieth century." -- Publisher's description
National Newspaper Directory and Gazetteer
Author: Pettingill, firm, newspaper advertising agentsPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 514
Book Description
National Newspaper Directory and Gazetteer
Author: Pettingill, firm, newspaper advertising agentsPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 760
Book Description
Containing a complete classified directory of the newspapers and periodicals published in the United States.
The Commercialization of News in the Nineteenth Century
Author: Gerald J. BaldastyPublisher: Univ of Wisconsin Press
ISBN: 0299134040
Category : History
Languages : en
Pages : 240
Book Description
The Commercialization of News in the Nineteenth Century traces the major transformation of newspapers from a politically based press to a commercially based press in the nineteenth century. Gerald J. Baldasty argues that broad changes in American society, the national economy, and the newspaper industry brought about this dramatic shift. Increasingly in the nineteenth century, news became a commodity valued more for its profitablility than for its role in informing or persuading the public on political issues. Newspapers started out as highly partisan adjuncts of political parties. As advertisers replaced political parties as the chief financial support of the press, they influenced newspapers in directing their content toward consumers, especially women. The results were recipes, fiction, contests, and features on everything from sports to fashion alongside more standard news about politics. Baldasty makes use of nineteenth-century materials—newspapers from throughout the era, manuscript letters from journalists and politicians, journalism and advertising trade publications, government reports—to document the changing role of the press during the period. He identifies three important phases: the partisan newspapers of the Jacksonian era (1825-1835), the transition of the press in the middle of the century, and the influence of commercialization of the news in the last two decades of the century.
National Newspaper Directory and Gazetteer
Author: Pettingill & CoPublisher:
ISBN:
Category : American newspapers
Languages : en
Pages : 1498
Book Description