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Author: Douglas Raggio Publisher: BenBella Books ISBN: 1953295665 Category : Business & Economics Languages : en Pages : 241
Book Description
A pick-your-own-path guide to launching and sustaining a successful food or beverage business The specialty food and beverage business is a thriving industry, and the barriers to entry are low: all you need is a recipe idea and a place to make it. It sounds simple, but launching a food or beverage company is a maze of choices and consequences. Douglas Raggio has been there, both as a food business founder and as a consultant to other successful start-ups, and he’s come to learn that every choice a food founder makes has a fairly predictable outcome. In So You Wanna: Start a Food or Beverage Business, he helps you think through the many decisions you’ll make along the road from idea to success—whether you see yourself building a following at your farmer’s market, partnering with a local restaurant, or launching the next Pepsi. This innovative guide follows four archetypal food start-ups that cover a range of business ideas and founders. Every few pages, you’ll make crucial decisions about the next step to take in growing a hypothetical business. You’ll have a chance to see how each choice is likely to play out before you try out anything in the real world, where the stakes are higher. In this book, you’ll see the maze of choices and outcomes that go into: Coming up with an exciting, profitable new product Funding your start-up Conducting market research Pricing and producing to scale Establishing partnerships, promotions, and branding Deciding when to keep going—and when to fold By understanding the perils and pleasures of this fast-growing industry, you will be able to approach your own business with confidence, make the decisions that feel right to you, and avoid the most common pitfalls along the way.
Author: Douglas Raggio Publisher: BenBella Books ISBN: 1953295665 Category : Business & Economics Languages : en Pages : 241
Book Description
A pick-your-own-path guide to launching and sustaining a successful food or beverage business The specialty food and beverage business is a thriving industry, and the barriers to entry are low: all you need is a recipe idea and a place to make it. It sounds simple, but launching a food or beverage company is a maze of choices and consequences. Douglas Raggio has been there, both as a food business founder and as a consultant to other successful start-ups, and he’s come to learn that every choice a food founder makes has a fairly predictable outcome. In So You Wanna: Start a Food or Beverage Business, he helps you think through the many decisions you’ll make along the road from idea to success—whether you see yourself building a following at your farmer’s market, partnering with a local restaurant, or launching the next Pepsi. This innovative guide follows four archetypal food start-ups that cover a range of business ideas and founders. Every few pages, you’ll make crucial decisions about the next step to take in growing a hypothetical business. You’ll have a chance to see how each choice is likely to play out before you try out anything in the real world, where the stakes are higher. In this book, you’ll see the maze of choices and outcomes that go into: Coming up with an exciting, profitable new product Funding your start-up Conducting market research Pricing and producing to scale Establishing partnerships, promotions, and branding Deciding when to keep going—and when to fold By understanding the perils and pleasures of this fast-growing industry, you will be able to approach your own business with confidence, make the decisions that feel right to you, and avoid the most common pitfalls along the way.
Author: Michael Politz Publisher: John Wiley & Sons ISBN: 1119668964 Category : Business & Economics Languages : en Pages : 208
Book Description
A complete how-to guide with ALL you need to know to open and run a successful restaurant. Each month, countless new restaurants open their doors as others fail. Despite continuing industry growth, many new restaurants struggle to succeed. Even established restaurants are challenged to stay open. These businesses may have great food and amazing service, yet some still face uncertain futures. Now, help has arrived for restaurant owners and managers! Food and Beverage Magazine’s Guide to Restaurant Success is written by an industry expert who has opened numerous restaurants and provided valuable restaurateur guidance in the role of a trusted consultant. This restaurant success guide provides vital information on how to protect the significant investment—sometimes ranging from $250,000 to $425,000—that’s required to open a restaurant and keep it running during the first six months. Author Michael Politz started his career with an ice cream business and went on to found a number of restaurants, a frozen food distribution business, a restaurant consulting service, and a respected online magazine for the food and beverage industry. Politz shares his extensive knowledge gained through both success and failure. With his indispensable guide, you can easily double-check to make sure you’re doing things right. Get guidance from a restaurant owner’s handbook of what to do and not do Refer to handy tips and checklists that help you launch your business Discover insight into the triumphs of Wolfgang Puck, Bobby Flay, Emeril Lagasse, and more Gain food industry knowledge with a comprehensive restaurant how-to guide Whether you want to open a burger joint or a fine dining restaurant, this advice-filled resource will help you cover all the details that make a difference. You’ll be better prepared before, during, and after your restaurant launch! Set your establishment up for rave reviews with Food and Beverage Magazine’s Guide to Restaurant Success.
Author: Jorge S. Olson Publisher: Jorge Olson ISBN: 098214251X Category : Beverage industry Languages : en Pages : 266
Book Description
Learn to develop and sell your beverages including new age beverages, alcoholic and non alcoholic beverages like energy drinks, soda, tea, water, vodka, tequila beer or any other type of beverage. A step by step guide teaching you how to develop and brand your beverage, reach your perfect target market and sell it using wholesalers, distributors, convenience stores and supermarkets. Discover every single beverage sales and distribution channel and how to penetrate it with your beverages. While reading the book you will prepare spectacular distributor programs to support all type of accounts, get see through in stores and have customers for life. This book is a must read for anyone in the beverage industry from executives to sales people, marketing managers, brand managers, merchandisers as well as production specialists. After finishing the book you will be an expert in every segment of the beverage business; from developing a brand in the drawing board to reaching your target market correctly, writing your business plan and executing it with sales and distribution. Learn from the authors, Carlos Lopez and Jorge Olson, founders of Liquid Brands Management, Inc. and the national experts in beverage branding, sales and marketing.
Author: Amira K. Makansi Publisher: Simon and Schuster ISBN: 1510736611 Category : Cooking Languages : en Pages : 310
Book Description
The definitive guide to pairing two of the world's most beloved pastimes: reading and drinking. A bubbly, boozy French 75 with The Great Gatsby. Trappist beer with Umberto Eco's The Name of the Rose. Old vine California Zinfandel with The Grapes of Wrath. And don’t you dare open Bram Stoker’s Dracula on a Sunday morning without a Bloody Mary near at hand. Want to know what to pour when your book club meets to discuss the latest literary sensation? Then you need a copy of Literary Libations! Presented as a list and organized by genre, Literary Libations offers pairing recommendations for nearly two hundred works of fiction across many genres. With background information on both the book and the beverage as well as an explanation of why the pairing works this is a fantastic gift for anyone who loves to read or drink. Readers will: Learn more about the world's most iconic books. Increase their knowledge of wine, beer, and spirits. Increase their appreciation for famous authors. Learn to craft beautiful modern and classic cocktails. And gain a fun and unique way to revolutionize their book club.
Author: Roberto Santuccione Publisher: ISBN: Category : Languages : en Pages : 60
Book Description
When you want to start your own business, you may feel completely in the dark if you don't have any kind of experience.With this book, I'm going to give you a global view and a full guide on starting a street-food-cart or a mall kiosk business, whether you want to sell food in franchising, or not.This guide covers all the essential information to help you decide a business type, typical target market, potential customer portrait, revenue profit growth, startup costs, legal business license, business plan, and more.I have already helped thousands of people open a successful business, especially in the food and beverage market.Follow the procedure step-by-step, and you can start your own street-food business in an efficient & cost-effective way.
Author: The Staff of Entrepreneur Media Publisher: Entrepreneur Press ISBN: 1613083440 Category : Business & Economics Languages : en Pages : 282
Book Description
Shifting demographics and changing lifestyles are driving the surge in food-service businesses. Today’s busy consumers don’t have the time or the inclination to cook—they want tasty, nutritious meals without dishes to wash. More and more singles, working parents, and seniors are demanding greater convenience and are looking to restaurants and food services to fill that need. There’s plenty of room for more food businesses, but for a successful startup you need more than just good recipes. You also need to know about planning, capitalization, inventory control, and payroll management. The staff of Entrepreneur has put together everything you need to know to start, run, and grow the successful restaurant or food service of your dreams.
Author: Douglas Raggio
Author: Douglas Raggio
Author: Michael Politz
Author: Jorge S. Olson
Author: Amira K. Makansi
Author: Roberto Santuccione
Author: The Staff of Entrepreneur Media
Author: 
Author: 
Author: Richard McMunn
Author: Sonya Shelton