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Author: Arthur L. Jue Publisher: John Wiley & Sons ISBN: 0470553782 Category : Business & Economics Languages : en Pages : 240
Book Description
The definitive guide for using social media to build more effective organizations Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness. Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools Shows how to tap into the power of social networks to improve organizational performance Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others
Author: Arthur L. Jue Publisher: John Wiley & Sons ISBN: 0470553782 Category : Business & Economics Languages : en Pages : 240
Book Description
The definitive guide for using social media to build more effective organizations Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness. Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools Shows how to tap into the power of social networks to improve organizational performance Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others
Author: Cheryl Burgess Publisher: McGraw Hill Professional ISBN: 0071816429 Category : Business & Economics Languages : en Pages : 288
Book Description
Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom "Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? . . . The Social Employee lifts the lid on this potential and provides guidance for businesses everywhere." -- JEZ FRAMPTON, Global Chairman and CEO, Interbrand "Get a copy of this book for your whole team and get ready for a surge in measurable social media results!" -- MARI SMITH, author, The New Relationship Marketing, and coauthor, Facebook Marketing "Practical and insightful, The Social Employee is sure to improve your brand-building efforts." -- KEVIN LANE KELLER, E.B. Osborn Professor of Marketing, Tuck School of Business at Dartmouth College, and author, Strategic Brand Management "This book will change how you view the workplace and modern connectivity, and inform your view of how social employees are changing how we work and create value in today's networked economy." -- DAVID ARMANO, Managing Director, Edelman Digital Chicago, and contributor to Harvard Business Review "The Social Employee makes the compelling argument that most organizations are sadly missing a key opportunity to create a social brand, as well as to build a strong company culture." -- ANN HANDLEY, Chief Content Officer, MarketingProfs.com, and coauthor, Content Rules
Author: Alexandra Samuel Publisher: Harvard Business Review Press ISBN: 1422195163 Category : Computers Languages : en Pages : 228
Book Description
Build your social media strategy. From managing email to building a social media presence, making smart use of technology is essential to professional success in a digital world. But using all these tools can quickly lead to digital overload. In this comprehensive guide from social media expert Alexandra Samuel, you’ll find out how to use the social web to achieve your professional goals—without letting it overwhelm you. Find out what social media power users do to: • Tame the email backlog and focus on the messages that matter most • Build professional relationships that advance your career using Twitter and LinkedIn • Increase your professional visibility online by using HootSuite to schedule social media updates • Keep your most important work front-and-center with a digital notetaking system • Integrate these tools to get the most out of each one, and make them even more powerful together
Author: Megele, Claudia Publisher: Policy Press ISBN: 1447327411 Category : Social Science Languages : en Pages : 236
Book Description
The COVID-19 pandemic has shed fresh light on the ways that social media and digital technologies can be effectively harnessed to support relationship-based social work practice. However, it has also highlighted the complex risks, ethics and practical challenges that such technologies pose. This book helps practitioners and students navigate this complex terrain and explore and build upon its multiple opportunities. It uses real-life examples to examine how practitioners can assess the impact of new technologies on their professional conduct and use them in a way that enhance public confidence and relationship-based practice. The authors explore how digital technologies can support multiple areas of service including social work with children, families and adults, mental health social work, youth justice and working with online communities. They also consider regulatory questions and provide a roadmap for good practice.
Author: Joshua Waldman Publisher: CreateSpace ISBN: 9781508514886 Category : Business & Economics Languages : en Pages : 178
Book Description
You've probably heard that social media can make or break your search for a job. But exactly how do you conduct an effective social media job search? Where do you turn for the best job search advice? What does it take to find a job today? Joshua Waldman knows. He wrote the popular book Job Searching with Social Media For Dummies. And now he has created this workbook, The Social Media Job Search Workbook. What can this workbook help you accomplish? - Get interviews faster - Attract recruiters - Increase your chances of finding meaningful work in record time Why a workbook? Because landing your dream job takes more than knowledge--it takes action. This workbook's friendly format helps you translate valuable knowledge into invaluable action based on your unique skills, interests, and appeal to employers. Waldman takes the worry out of the process as he guides you through the right steps in the right order, from positioning to polishing to publishing. He shares his proven process for crafting a job-attracting message that works for the online audience you want to reach. Waldman's tips on using today's tools--especially LinkedIn, Facebook, and Twitter--will give you the confidence and clarity you need to fine-tune your own powerful social media job search.
Author: Peter Holland Publisher: Springer ISBN: 981132820X Category : Business & Economics Languages : en Pages : 233
Book Description
This book addresses the contemporary aspects of employee voice through theoretical and practical analysis. In addition to case studies of employee voice in the workplace, it also looks at emerging forms of voice associated with the use of technology such as social media. Because of the breadth of the concept of employee voice, the focus of the book lends itself to an international perspective on employment relations and human resources management – analyses and experiences drawn from one country will be usefully considered or applied in relation to others.
Author: Ian MacRae Publisher: Bloomsbury Publishing ISBN: 1472983130 Category : Business & Economics Languages : en Pages : 289
Book Description
Shortlisted for the Business Book Awards 2022 From Donald Trump's outrageous tweets to the impact of the GRU (Russia's military intelligence agency) on foreign elections, through to echo chambers and amplification by bots and networks - the negative side of social media is becoming ever more apparent. Now far removed from a comfortable landscape of cat videos and family pictures, social media is now open to exploitation from a range of sources, from disgruntled employees to 'fake news'. The negative impact of social media upon the workplace can have damaging consequences for businesses. Reputations can be ruined overnight, employees can manipulate social media feeds to their own advantage, and the boundaries between professional and personal social media conduct can become dangerously blurred. Dark Social is an approachable and widely applicable guide to the dangers of social media, and the steps that can be taken by businesses to avoid any negative consequences as a result of social media activity. Despite these risks, social media should not be neglected - it has become a fundamental part of business literacy and is now an essential element of any successful marketing & PR campaign. Drawing upon illustrative case studies and organizational psychology, Dark Social is a timely and fascinating insight into the darker side of social media.
Author: Gina Schreck Publisher: Bookbaby ISBN: 9781543960129 Category : Business & Economics Languages : en Pages : 0
Book Description
DIGITAL DARWINISM: When technology is advancing faster than people can keep up. That's the time we are living in today. Marketing continues to evolve as our tech-savvy consumers force us to move from collecting fans and followers to connecting with people through meaningful conversations. In the thorough, but relatable, Social Media Doesn't Work ... unless you do, Gina Schreck gives you the tools and the techniques to help you stop wasting time on social media channels and connect with your ideal customer, turning LIKES into LEADS and LEADS into DOLLARS. Whether you are just starting out marketing your business and feel completely lost, or you've grown weary of these new tools not working for you, Schreck lays out the tools, the tweaks, and even specific activities to get you moving in the right direction.
Author: Elizabeth Townsend Gard Publisher: ISBN: 9781734127195 Category : Languages : en Pages :
Book Description
Social Media in the Workplace: The Legal Stuff Every Business Should Know introduces various legal issues that arise within the Internet and social media platforms. Chapters include questions about NLRB, website, ADA compliance, contests, influencers, among other topics.
Author: Arthur L. Jue
Author: Arthur L. Jue
Author: Cheryl Burgess
Author: Alexandra Samuel
Author: Megele, Claudia
Author: Joshua Waldman
Author: Peter Holland
Author: Rosalind Davey
Author: Ian MacRae
Author: Gina Schreck
Author: Elizabeth Townsend Gard