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The End of Cool Japan

The End of Cool Japan PDF Author: Mark McLelland
Publisher: Routledge
ISBN: 1317269373
Category : Social Science
Languages : en
Pages : 241

Book Description
Today’s convergent media environment offers unprecedented opportunities for sourcing and disseminating previously obscure popular culture material from Japan. However, this presents concerns regarding copyright, ratings and exposure to potentially illegal content which are serious problems for those teaching and researching about Japan. Despite young people’s enthusiasm for Japanese popular culture, these concerns spark debate about whether it can be judged harmful for youth audiences and could therefore herald the end of ‘cool Japan’. This collection brings together Japan specialists in order to identify key challenges in using Japanese popular culture materials in research and teaching. It addresses issues such as the availability of unofficially translated and distributed Japanese material; the emphasis on adult-themes, violence, sexual scenes and under-age characters; and the discrepancies in legislation and ratings systems across the world. Considering how these issues affect researchers, teachers, students and fans in the US, Canada, Australia, China, Japan and elsewhere in Asia, the contributors discuss the different ways in which academic and fan practices are challenged by local regulations. Illustrating from personal experience the sometimes fraught nature of teaching about ‘cool Japan’, they suggest ways in which Japanese Studies as a discipline needs to develop clearer guidelines for teaching and research, especially for new scholars entering the field. As the first collection to identify some of the real problems faced by teachers and researchers of Japanese popular culture as well as the students over whom they have a duty of care, this book will be of great interest to students and scholars of Japanese Studies and Cultural Studies.

The End of Cool Japan

The End of Cool Japan PDF Author: Mark McLelland
Publisher: Routledge
ISBN: 1317269373
Category : Social Science
Languages : en
Pages : 241

Book Description
Today’s convergent media environment offers unprecedented opportunities for sourcing and disseminating previously obscure popular culture material from Japan. However, this presents concerns regarding copyright, ratings and exposure to potentially illegal content which are serious problems for those teaching and researching about Japan. Despite young people’s enthusiasm for Japanese popular culture, these concerns spark debate about whether it can be judged harmful for youth audiences and could therefore herald the end of ‘cool Japan’. This collection brings together Japan specialists in order to identify key challenges in using Japanese popular culture materials in research and teaching. It addresses issues such as the availability of unofficially translated and distributed Japanese material; the emphasis on adult-themes, violence, sexual scenes and under-age characters; and the discrepancies in legislation and ratings systems across the world. Considering how these issues affect researchers, teachers, students and fans in the US, Canada, Australia, China, Japan and elsewhere in Asia, the contributors discuss the different ways in which academic and fan practices are challenged by local regulations. Illustrating from personal experience the sometimes fraught nature of teaching about ‘cool Japan’, they suggest ways in which Japanese Studies as a discipline needs to develop clearer guidelines for teaching and research, especially for new scholars entering the field. As the first collection to identify some of the real problems faced by teachers and researchers of Japanese popular culture as well as the students over whom they have a duty of care, this book will be of great interest to students and scholars of Japanese Studies and Cultural Studies.

,Cool Japan' und der ,J-Boom': Die japanische Unterhaltungsindustrie und ihre Rolle in der globalen Populärkultur seit den 1990er Jahren

,Cool Japan' und der ,J-Boom': Die japanische Unterhaltungsindustrie und ihre Rolle in der globalen Populärkultur seit den 1990er Jahren PDF Author: Ismail Durgut
Publisher: Diplomica Verlag
ISBN: 384289435X
Category : History
Languages : de
Pages : 120

Book Description
Bis in die 1990er Jahre kannte der Westen' zwei sehr unterschiedliche Gesichter Japans. Das eine war das traditionelle Japan, der exotische ferne Osten', ein Land der schwertfuhrenden Samurai, der Kimonos, der Geishas und des Zen-Buddhismus. Das andere war ein modernes Japan, das zunachst als militarische und spater okonomische Macht seine Spuren in der Weltgeschichte hinterlassen hatte. Fur die globale Popularkultur spielte das Land lange Zeit jedoch kaum eine Rolle, abgesehen von den Fernsehern, Stereoanlagen, Kassettenrekordern und andere elektronische Geraten, die in hochster Qualitat in Japan hergestellt wurden, um popkulturelle Medien aus Amerika, Grossbritannien, Frankreich, Italien und anderen vorwiegend westlichen' Landern abzuspielen und diese zu Teilen unseres Alltags und unserer Erlebniswelt werden zu lassen. In ihrer Gesamtheit werden die Produkte Created in Japan, die sowohl technisch, als auch inhaltlich und als innovativer Modetrend in Erscheinung treten, mittlerweile als Produkte eines J-Lifestyles' wahrgenommen. Jungere Generationen von Fernsehzuschauern in Nordamerika, Westeuropa und Ost- und Sudostasien sind mit Trickfilmcharakteren wie Mickey Mouse und Bugs Bunny weniger bekannt als mit japanischen Anime-Charakteren wie Sailor Moon, Dragon Ball und Pokemon. Manga werden ubersetzt und auf der ganzen Welt von Kindern und Jugendlichen gerne gelesen. Ihr Einfluss auf das asthetische Empfinden westlicher Grafikdesigner und Modemacher spiegelt sich in deren Werken wider; Hollywood produziert in kurzester Zeit ein Remake' nach dem nachsten; allen voran sind die beiden Blockbuster' The Ring und The Grudge zu nennen, die zusammen weltweit fast 440 Millionen US-Dollar eingespielt haben. J-Music hat nicht nur den K-Pop und den C-Pop, sondern auch amerikanische und europaische Pop- und Rockmusik beeinflusst. Ein Beispiel hierfur ist die international bekannte deutsche Gruppe Tokio Hotel, deren Stil an den japanischen Visual Kei angelehnt ist. Nicht z

Administering Affect

Administering Affect PDF Author: Daniel White
Publisher: Stanford University Press
ISBN: 1503632202
Category : Social Science
Languages : en
Pages : 332

Book Description
How do the worlds that state administrators manage become the feelings publics embody? In Administering Affect, Daniel White addresses this question by documenting the rise of a new national figure he calls "Pop-Culture Japan." Emerging in the wake of Japan's dramatic economic decline in the early 1990s, Pop-Culture Japan reflected the hopes of Japanese state bureaucrats and political elites seeking to recover their country's standing on the global stage. White argues that due to growing regional competitiveness and geopolitical tension in East Asia in recent decades, Japan's state bureaucrats increasingly targeted political anxiety as a national problem and built a new national image based on pop-culture branding as a remedy. Based on sixteen months of ethnographic fieldwork among rarely accessible government bureaucrats, Administering Affect examines the fascinating connection between state administration and public sentiment. White analyzes various creative policy figures of Pop-Culture Japan, such as anime diplomats, "Cool Japan" branding campaigns, and the so-called "Ambassadors of Cute," in order to illustrate a powerful link between practices of managing national culture and the circulation of anxiety among Japanese publics. Invoking the term "administering affect" to illustrate how anxiety becomes a bureaucratic target, technique, and unintended consequence of promoting Japan's national popular culture, the book presents an ethnographic portrait of the at-times surprisingly emotional lives of Japan's state bureaucrats. In examining how anxious feelings come to drive policymaking, White delivers an intimate anthropological analysis of the affective forces interconnecting state governance, popular culture, and national identity.

Research Companion to Language and Country Branding

Research Companion to Language and Country Branding PDF Author: Irene Theodoropoulou
Publisher: Routledge
ISBN: 1000214400
Category : Foreign Language Study
Languages : en
Pages : 399

Book Description
Research Companion to Language and Country Branding brings together entirely new interdisciplinary research conducted by scholars working on various sociolinguistic, semiotic, anthropological and discursive analytical aspects of country branding all over the world. Branding is a process of identity construction, whereby countries gain visibility and put themselves on the world map as distinctive entities by drawing on their history, culture, economy, society, geography, and their people. Through branding, countries aim not only at establishing their uniqueness but also, and perhaps most importantly, at attracting tourism, investments, high quality human capital, as well as at forging financial, military, political and social alliances. Against this backdrop, this volume explores how countries and regions imagine and portray others and themselves in terms of gender, ethnicity, and diversity today as well as the past. In this respect, the book examines how branding differs from other, related policies and practices, such as nation building, banal nationalism, and populism. This volume is an essential reference for students, researchers, and practitioners with an interest in country, nation, and place branding processes.

Exporting Japanese Aesthetics

Exporting Japanese Aesthetics PDF Author: Tets Kimura
Publisher: Liverpool University Press
ISBN: 1782846581
Category : Art
Languages : en
Pages : 286

Book Description
Exporting Japanese Aesthetics brings together historical and contemporary case studies addressing the evolution of international impacts and influences of Japanese culture and aesthetics. The volume draws on a wide range of examples from a multidisciplinary team of scholars exploring transnational, regional and global contexts. Studies include the impact of traditional Japanese theatre and art through to the global popularity of contemporary anime and manga. Under the banner of soft power or Cool Japan, cultural commodities that originate in Japan have manifested new meanings outside Japan. By (re)mapping meanings of selected Japanese cultural forms, this volume offers an in-depth examination of how various aspects of Japanese aesthetics have evolved as exportable commodities, the motivations behind this diffusion, and the extent to which the process of diffusion has been the result of strategic planning. Each chapter presents a case study that explores perspectives that situate Japanese aesthetics within a wide-ranging field of inquiry including performance, tourism, and visual arts, as well as providing historical contexts. The importance of interrogating the export of Japanese aesthetics is validated at the highest levels of government, which formed the Office of Cool Japan in 2010, and which perhaps originated in the 19th century at governmentally endorsed cultural courts at world fairs. Increased international consumption of contemporary Japanese culture provides a much needed boost to Japans weakening economy. The case studies are timely and topical. As host of the 2020/2021 Tokyo Olympic Games and the 2025 Osaka Expo, Cool Japan will be under special scrutiny.

Cool Japan

Cool Japan PDF Author: Timothy J. Craig
Publisher:
ISBN: 9784990982287
Category : Japan
Languages : en
Pages : 0

Book Description


Japanese Language and Soft Power in Asia

Japanese Language and Soft Power in Asia PDF Author: Kayoko Hashimoto
Publisher: Springer
ISBN: 9811050864
Category : Language Arts & Disciplines
Languages : en
Pages : 207

Book Description
This cutting edge collection considers how the Japanese language functions as a key element of Japanese soft power in Asia. Within Japanese culture itself, the promotion of language has been an area of ambivalence. This interdisciplinary book looks across the fields of language policy, language teaching, socio-linguistics, cultural studies and history to identify the links between Japan’s language policies and broader social, economic and political processes. It examines the challenges that undermine Japan’s potential soft power by identifying a gap between the “official Japan” portrayed by the Japanese government and the “cultural Japan” that foreigners perceive. It also reveals historical continuity in the way Japanese language is perceived and promoted by policy makers and how the current practices of Japanese language teaching in Asian countries have been shaped within the framework of “international exchange”, which has been a key concept in Japanese foreign policies since the 1970s. It particularly considers the concept of ‘Cool Japan’ as a symbol of Japan’s interpretation of its cultural power and offers a thoughtful assessment of the future of Japanese as a form of soft power in Asia as the country prepares for the 2020 Tokyo Olympics.

The End of Japanese Cinema

The End of Japanese Cinema PDF Author: Alexander Zahlten
Publisher: Duke University Press
ISBN: 0822372460
Category : Social Science
Languages : en
Pages : 320

Book Description
In The End of Japanese Cinema Alexander Zahlten moves film theory beyond the confines of film itself, attending to the emergence of new kinds of aesthetics, politics, temporalities, and understandings of film and media. He traces the evolution of a new media ecology through deep historical analyses of the Japanese film industry from the 1960s to the 2000s. Zahlten focuses on three popular industrial genres: Pink Film (independently distributed softcore pornographic films), Kadokawa (big-budget productions as part of a transmedia strategy), and V-Cinema (direct-to-video films). He examines the conditions of these films' production to demonstrate how the media industry itself becomes part of the politics of the media text and to highlight the complex negotiation between media and politics, culture, and identity in Japan. Zahlten points to a different history of film, one in which a once-powerful film industry transformed into becoming only one component within a complex media-mix ecology. In so doing, Zahlten opens new paths for uncovering similar broad processes in other large media societies. A Study of the Weatherhead East Asian Institute, Columbia University

Law and Justice in Japanese Popular Culture

Law and Justice in Japanese Popular Culture PDF Author: Ashley Pearson
Publisher: Routledge
ISBN: 1351470507
Category : Comics & Graphic Novels
Languages : en
Pages : 276

Book Description
In a world of globalised media, Japanese popular culture has become a signifi cant fountainhead for images, narrative, artefacts, and identity. From Pikachu, to instantly identifi able manga memes, to the darkness of adult anime, and the hyper- consumerism of product tie- ins, Japan has bequeathed to a globalised world a rich variety of ways to imagine, communicate, and interrogate tradition and change, the self, and the technological future. Within these foci, questions of law have often not been far from the surface: the crime and justice of Astro Boy; the property and contract of Pokémon; the ecological justice of Nausicaä; Shinto’s focus on order and balance; and the anxieties of origins in J- horror. This volume brings together a range of global scholars to refl ect on and critically engage with the place of law and justice in Japan’s popular cultural legacy. It explores not only the global impact of this legacy, but what the images, games, narratives, and artefacts that comprise it reveal about law, humanity, justice, and authority in the twenty-first century.

Exploring Animal Crossing

Exploring Animal Crossing PDF Author: Bruce Baer Arnold
Publisher: Anthem Press
ISBN: 1839980087
Category : Law
Languages : en
Pages : 144

Book Description
Animal Crossing is an innovative virtual world with a global audience beyond traditional online gamers. The book is the first major study, offering an interdisciplinary exploration of copyright and other laws, user creativity and sociability, psychology, the virtual world’s economic and technological basis, uptake during COVID-19, gamification of offline brands, relationships with past/contemporary computer games, and Animal Crossing as an example of the Japanification of online popular culture. The book provides insights for students, researchers and non-specialist readers.