Author: Mosad Zineldin
Publisher:
ISBN: 9789144012735
Category : Customer relations
Languages : en
Pages : 296
Book Description
The last decade has seen much attention given to the subject of strategic relationship management and marketing. This book examines the new style of managing strategic business relationships. Dr. Zineldin shows how relationship management and marketing becomes a powerful tool for developing long-term relationships with suppliers, clients and distributors. The book provides students, researchers, managers, marketers and consultants with valuable new concepts and advice on key aspects within the area.
TRM - Total Relationship Management
Author: Mosad Zineldin
Publisher:
ISBN: 9789144012735
Category : Customer relations
Languages : en
Pages : 296
Book Description
The last decade has seen much attention given to the subject of strategic relationship management and marketing. This book examines the new style of managing strategic business relationships. Dr. Zineldin shows how relationship management and marketing becomes a powerful tool for developing long-term relationships with suppliers, clients and distributors. The book provides students, researchers, managers, marketers and consultants with valuable new concepts and advice on key aspects within the area.
Publisher:
ISBN: 9789144012735
Category : Customer relations
Languages : en
Pages : 296
Book Description
The last decade has seen much attention given to the subject of strategic relationship management and marketing. This book examines the new style of managing strategic business relationships. Dr. Zineldin shows how relationship management and marketing becomes a powerful tool for developing long-term relationships with suppliers, clients and distributors. The book provides students, researchers, managers, marketers and consultants with valuable new concepts and advice on key aspects within the area.
Total relationship management (TRM) and total quality management (TQM)
Total Relationship Management (TRM), Total Quality Managemnet (TQM)
Author: Mosad Zineldin
Publisher:
ISBN: 9789176366196
Category :
Languages : en
Pages : 158
Book Description
Publisher:
ISBN: 9789176366196
Category :
Languages : en
Pages : 158
Book Description
Learning Models for Innovation in Organizations: Examining Roles of Knowledge Transfer and Human Resources Management
Author: Soliman, Fawzy
Publisher: IGI Global
ISBN: 1466648856
Category : Business & Economics
Languages : en
Pages : 359
Book Description
In order to strive for a competitive advantage in their industry, organizations have begun achieving innovation through knowledge-driven learning models to ensure that organizational activities are efficient and effective. Learning Models for Innovation in Organizations: Examining Roles of Knowledge Transfer and Human Resources Management provides relevant theoretical frameworks and empirical research findings to enhance knowledge management and learning competencies for organizational activities. This book offers assistance and guidance to managers and professionals of innovation firms, learning organizations, and other work communities through tools, techniques, and strategic suggestions for improvement.
Publisher: IGI Global
ISBN: 1466648856
Category : Business & Economics
Languages : en
Pages : 359
Book Description
In order to strive for a competitive advantage in their industry, organizations have begun achieving innovation through knowledge-driven learning models to ensure that organizational activities are efficient and effective. Learning Models for Innovation in Organizations: Examining Roles of Knowledge Transfer and Human Resources Management provides relevant theoretical frameworks and empirical research findings to enhance knowledge management and learning competencies for organizational activities. This book offers assistance and guidance to managers and professionals of innovation firms, learning organizations, and other work communities through tools, techniques, and strategic suggestions for improvement.
From Knowledge Management to Learning Organisation to Innovation
Author: Fawzy Soliman
Publisher: Cambridge Scholars Publishing
ISBN: 1443873470
Category : Business & Economics
Languages : en
Pages : 305
Book Description
This book propagates the argument that innovation is heavily influenced by learning, which in turn is driven by knowledge. This means that extensive knowledge (as a basis for good knowledge management) is necessary for learning that is suitable for innovation. Since previous studies have not paid enough attention to determining which types of knowledge can be suitable or defective, this book serves to fill the void through a number of well-written articles by some of the most renowned and respected names in the fields of knowledge management, learning and innovation. From Knowledge Management to Learning Organisation to Innovation offers readers the chance to further enhance their understanding of the knowledge management and learning practices that are relevant to organizational activities. This volume is also designed to alert the management of all organisations to the risks that they could face if the innovation process is not carefully managed. It is particularly unique because of the assistance it offers to companies in avoiding exposing themselves to unnecessary problems should they not ensure that appropriate knowledge and learning processes have taken place.
Publisher: Cambridge Scholars Publishing
ISBN: 1443873470
Category : Business & Economics
Languages : en
Pages : 305
Book Description
This book propagates the argument that innovation is heavily influenced by learning, which in turn is driven by knowledge. This means that extensive knowledge (as a basis for good knowledge management) is necessary for learning that is suitable for innovation. Since previous studies have not paid enough attention to determining which types of knowledge can be suitable or defective, this book serves to fill the void through a number of well-written articles by some of the most renowned and respected names in the fields of knowledge management, learning and innovation. From Knowledge Management to Learning Organisation to Innovation offers readers the chance to further enhance their understanding of the knowledge management and learning practices that are relevant to organizational activities. This volume is also designed to alert the management of all organisations to the risks that they could face if the innovation process is not carefully managed. It is particularly unique because of the assistance it offers to companies in avoiding exposing themselves to unnecessary problems should they not ensure that appropriate knowledge and learning processes have taken place.
Technological Tools for Value-Based Sustainable Relationships in Health: Emerging Research and Opportunities
Author: Zineldin, Mosad
Publisher: IGI Global
ISBN: 152254092X
Category : Business & Economics
Languages : en
Pages : 149
Book Description
The reach of technological advances can be found in many aspects of life, including the world of medical and healthcare. It is essential to understand these technologies so that those in healthcare professions can create and maintain bonds with the patients that rely on them as well as to identify the right tools for to support the improvement of patient care. Technological Tools for Value-Based Sustainable Relationships in Healthcare: Emerging Research and Opportunities is a critical scholarly resource that examines the effects of social and healthcare technologies on human interaction, on health, on life sciences and on well-being in a complex healthcare context. Featuring coverage on a wide range of topics such as, e-health, patient and medical relationship approaches, health information technology (HIT), cypernization of healthcare organizations and patient safety. This book is geared toward academicians, practitioners, students, and researchers seeking current research on the correlation between social and medical technologies and the cultivation of connections through those technologies especially in the healthcare field.
Publisher: IGI Global
ISBN: 152254092X
Category : Business & Economics
Languages : en
Pages : 149
Book Description
The reach of technological advances can be found in many aspects of life, including the world of medical and healthcare. It is essential to understand these technologies so that those in healthcare professions can create and maintain bonds with the patients that rely on them as well as to identify the right tools for to support the improvement of patient care. Technological Tools for Value-Based Sustainable Relationships in Healthcare: Emerging Research and Opportunities is a critical scholarly resource that examines the effects of social and healthcare technologies on human interaction, on health, on life sciences and on well-being in a complex healthcare context. Featuring coverage on a wide range of topics such as, e-health, patient and medical relationship approaches, health information technology (HIT), cypernization of healthcare organizations and patient safety. This book is geared toward academicians, practitioners, students, and researchers seeking current research on the correlation between social and medical technologies and the cultivation of connections through those technologies especially in the healthcare field.
Organizational Culture, Business-to-Business Relationships, and Interfirm Networks
Author: Arch G. Woodside
Publisher: Emerald Group Publishing
ISBN: 0857243063
Category : Business & Economics
Languages : en
Pages : 520
Book Description
Provides in-depth understanding about business-to-business (B2B) and organizational relationships. This title includes descriptions on how B2B networks form, function and develop and is for readers who want to delve into how B2B relationships actually work and, frequently, do not work.
Publisher: Emerald Group Publishing
ISBN: 0857243063
Category : Business & Economics
Languages : en
Pages : 520
Book Description
Provides in-depth understanding about business-to-business (B2B) and organizational relationships. This title includes descriptions on how B2B networks form, function and develop and is for readers who want to delve into how B2B relationships actually work and, frequently, do not work.
Successful Customer Relationship Management Programs and Technologies: Issues and Trends
Author: Eid, Riyad
Publisher: IGI Global
ISBN: 1466602899
Category : Business & Economics
Languages : en
Pages : 359
Book Description
"This book offers case studies, methodologies, frameworks and architectures, and generally the cutting edge in research within the field of customer relationship management"--Provided by publisher.
Publisher: IGI Global
ISBN: 1466602899
Category : Business & Economics
Languages : en
Pages : 359
Book Description
"This book offers case studies, methodologies, frameworks and architectures, and generally the cutting edge in research within the field of customer relationship management"--Provided by publisher.
Cloud Systems in Supply Chains
Author: Fawzy Soliman
Publisher: Springer
ISBN: 1137324244
Category : Business & Economics
Languages : en
Pages : 319
Book Description
Cloud Systems in Supply Chains explores the risks that could face supply chain firms if their implementation of cloud systems is not carefully managed or if not appropriately selected and supported. This volume aids supply chain firms in ensuring that their cloud system activities are positioned to assist and sustain their competitive advantages.
Publisher: Springer
ISBN: 1137324244
Category : Business & Economics
Languages : en
Pages : 319
Book Description
Cloud Systems in Supply Chains explores the risks that could face supply chain firms if their implementation of cloud systems is not carefully managed or if not appropriately selected and supported. This volume aids supply chain firms in ensuring that their cloud system activities are positioned to assist and sustain their competitive advantages.
Essentials of Marketing Management
Author: Geoffrey Lancaster
Publisher: Routledge
ISBN: 1351709070
Category : Business & Economics
Languages : en
Pages : 784
Book Description
The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case studies from around the world, Lancaster and Massingham's vital study offers an alternative to the traditional American focused teaching materials currently available. This second edition has been fully revised and updated, including a new chapter on digital marketing written by Dr Wilson Ouzem. Topics covered include: consumer and organizational buyer behaviour product and innovation strategies direct marketing Social media marketing Designed and written for undergraduate, MBA and masters students in marketing management classes, Essentials of Marketing Management builds on the successful earlier edition to provide a solid foundation to understanding this core topic.
Publisher: Routledge
ISBN: 1351709070
Category : Business & Economics
Languages : en
Pages : 784
Book Description
The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case studies from around the world, Lancaster and Massingham's vital study offers an alternative to the traditional American focused teaching materials currently available. This second edition has been fully revised and updated, including a new chapter on digital marketing written by Dr Wilson Ouzem. Topics covered include: consumer and organizational buyer behaviour product and innovation strategies direct marketing Social media marketing Designed and written for undergraduate, MBA and masters students in marketing management classes, Essentials of Marketing Management builds on the successful earlier edition to provide a solid foundation to understanding this core topic.