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The Myth of Michael Jordan in Popular Culture

The Myth of Michael Jordan in Popular Culture PDF Author: Tomasz Jacheć
Publisher: Taylor & Francis
ISBN: 104001657X
Category : Sports & Recreation
Languages : en
Pages : 277

Book Description
This book examines the life and career of Michael Jordan, one of the greatest athletes in the history of sports, asking how he transcended his sport to become a canonical myth in popular culture. Drawing on work in sport studies, cultural studies, sociology, history, business, and media, this book helps us to understand how myths are made in modern society and highlights the importance of myths in a ‘post‐truth’ world. It unpacks the underlying ‘monomythical’ structure of the Jordan myth, including the universality of the ‘hero’s journey’, and explores those features that are inherently American but that also carried Jordan to the status of a global superstar. This book traces the contours of his career and looks at how the intersection of commercial interests, media narratives, and supreme athletic talent, in a particular social, political, and historical context, generated a myth that continues to resonate today, long after the end of Jordan’s playing career. Drawing on original research and adding new theoretical depth to our understanding of Michael Jordan’s place in popular culture, this book is essential reading for anybody with an interest in the relationship between sport and wider society.

The Myth of Michael Jordan in Popular Culture

The Myth of Michael Jordan in Popular Culture PDF Author: Tomasz Jacheć
Publisher: Taylor & Francis
ISBN: 104001657X
Category : Sports & Recreation
Languages : en
Pages : 277

Book Description
This book examines the life and career of Michael Jordan, one of the greatest athletes in the history of sports, asking how he transcended his sport to become a canonical myth in popular culture. Drawing on work in sport studies, cultural studies, sociology, history, business, and media, this book helps us to understand how myths are made in modern society and highlights the importance of myths in a ‘post‐truth’ world. It unpacks the underlying ‘monomythical’ structure of the Jordan myth, including the universality of the ‘hero’s journey’, and explores those features that are inherently American but that also carried Jordan to the status of a global superstar. This book traces the contours of his career and looks at how the intersection of commercial interests, media narratives, and supreme athletic talent, in a particular social, political, and historical context, generated a myth that continues to resonate today, long after the end of Jordan’s playing career. Drawing on original research and adding new theoretical depth to our understanding of Michael Jordan’s place in popular culture, this book is essential reading for anybody with an interest in the relationship between sport and wider society.

The Myth of Michael Jordan in Popular Culture

The Myth of Michael Jordan in Popular Culture PDF Author: Tomasz Jachec
Publisher: Routledge
ISBN: 9781032591278
Category : Social Science
Languages : en
Pages : 0

Book Description
This book examines the life and career of Michael Jordan, one of the greatest athletes in the history of sports, asking how he transcended his sport to become a canonical myth in popular culture. Drawing on work in sport studies, cultural studies, sociology, history, business, and media, the book helps us to understand how myths are made in modern society and highlights the importance of myths in a 'post-truth' world. It unpacks the underlying 'monomythical' structure of the Jordan myth, including the universality of the 'hero's journey', and explores those features that are inherently American but that also carried Jordan to the status of a global superstar. The book traces the contours of his career, and looks at how the intersection of commercial interests, media narratives and supreme athletic talent, in a particular social, political and historical context, generated a myth that continues to resonate today, long after the end of Jordan's playing career. Drawing on original research and adding new theoretical depth to our understanding of Michael Jordan's place in popular culture, this book is essential reading for anybody with an interest in the relationship between sport and wider society.

Michael Jordan, Inc.

Michael Jordan, Inc. PDF Author: David L. Andrews
Publisher: State University of New York Press
ISBN: 0791490335
Category : Sports & Recreation
Languages : en
Pages : 340

Book Description
Michael Jordan, Inc. seeks to make sense of a celebrated figure whose public existence illuminates a late capitalist order defined by the convergence of corporate and media interests. Using Michael Jordan as a vehicle for viewing the broader social, economic, political, and technological concerns that frame contemporary culture, the contributors focus on celebrity economy, corporate culture, identity politics, and the global marketplace—foundational pillars of contemporary cultural existence. They provide an introduction to late capitalism's pervasive and invasive cult of celebrity, examine the innovative corporate connections (particularly Jordan's association with Nike) largely responsible for Jordan's aggressively commodified being, excavate the cultural politics imbued within the racialized and sexualized nature of Jordan's identity, and demonstrate the global reach and influence that has accompanied the concerted commodification of Jordan by transnational corporations. This anthology represents both an intellectual expression of, and a political commitment to, the fact that Michael Jordan matters.

The Legend of Michael Jordan

The Legend of Michael Jordan PDF Author: Adam Motin
Publisher: Triumph Books
ISBN: 1641255749
Category : Juvenile Nonfiction
Languages : en
Pages : 119

Book Description
"Not every flying hero has a cape." —Michael Jordan Essential facts and stories all young basketball fans should know, plus inspiring quotes and brilliant photos Michael Jordan left his mark on the game as a larger-than-life competitor who dazzled the world, pushed the boundaries of his sport, and never settled for anything less than the best. The Chicago Bulls legend is known as the greatest basketball player of all time, but he is so much more than just an athlete. The man who made fans want to "Be Like Mike" revolutionized the world of sports, is an ambassador for the game around the world, and serves as a role model to millions.? In The Legend of Michael Jordan, readers will learn about MJ's early days growing up in North Carolina, his six championships with the Chicago Bulls, the impact he had on fashion and pop culture, and his burning desire to win.? This must-own book is a great way to introduce young ballers to basketball's Greatest of All Time. Other titles in this series: The Legend of Kobe Bryant

African American Culture

African American Culture PDF Author: Omari L. Dyson
Publisher: Bloomsbury Publishing USA
ISBN:
Category : Social Science
Languages : en
Pages : 1081

Book Description
Covering everything from sports to art, religion, music, and entrepreneurship, this book documents the vast array of African American cultural expressions and discusses their impact on the culture of the United States. According to the latest census data, less than 13 percent of the U.S. population identifies as African American; African Americans are still very much a minority group. Yet African American cultural expression and strong influences from African American culture are common across mainstream American culture—in music, the arts, and entertainment; in education and religion; in sports; and in politics and business. African American Culture: An Encyclopedia of People, Traditions, and Customs covers virtually every aspect of African American cultural expression, addressing subject matter that ranges from how African culture was preserved during slavery hundreds of years ago to the richness and complexity of African American culture in the post-Obama era. The most comprehensive reference work on African American culture to date, the multivolume set covers such topics as black contributions to literature and the arts, music and entertainment, religion, and professional sports. It also provides coverage of less-commonly addressed subjects, such as African American fashion practices and beauty culture, the development of jazz music across different eras, and African American business.

Sport Migrants, Precarity and Identity

Sport Migrants, Precarity and Identity PDF Author: José Hildo de Oliveira Filho
Publisher: Taylor & Francis
ISBN: 1040027598
Category : Sports & Recreation
Languages : en
Pages : 148

Book Description
This book takes a close look at the experiences of migrant athletes, their precarious careers, and at what this can tell us about wider themes of globalisation, identity, race, gender, and the body. Based on in-depth ethnographic research on male Brazilian footballers and futsal players working in Central and Eastern Europe, this book helps to fill gaps in previous research on sports migration and global sports labor markets. This book uses life-history interviews to reveal how race, gender, and class are articulated in the everyday experiences of migrant athletes; how they express their religious affiliations; and how they navigate the relationships with injuries and pain that are characteristic of precarious athletic careers. This book considers the transnational networks that are essential in sustaining international athletic labor flows and the role that borders and emotions play in the lives of sports migrants and also the agency that migrant athletes can have in issues such as player development and retention. Presenting a more nuanced, ground-level perspective on sports migration and the sociological dialogue between identity, culture, and the body, this book is fascinating reading for anybody with an interest in the socio-cultural study of sport, migration, globalization, or global inequalities.

Introduction to Michael Jordan

Introduction to Michael Jordan PDF Author: Gilad James, PhD
Publisher: Gilad James Mystery School
ISBN: 644799790X
Category :
Languages : en
Pages : 59

Book Description
Michael Jordan is considered one of the greatest basketball players of all time. He was born on February 17, 1963, in Brooklyn, New York, but grew up in Wilmington, North Carolina. Jordan played college basketball at the University of North Carolina, where he won a national championship in 1982. He then entered the NBA draft in 1984 and was drafted third overall by the Chicago Bulls. Jordan quickly established himself as a dominant force in the NBA, winning Rookie of the Year in his first season. He would go on to lead the Bulls to six NBA championships, winning five Most Valuable Player (MVP) awards along the way. Jordan retired from basketball three times, but each time he would return to the court and continue to dazzle fans with his skills. Jordan's legacy extends beyond basketball, as he is also known for his entrepreneurial ventures, such as his Jordan brand sneakers and ownership of the Charlotte Hornets NBA team.

Michael Jordan, Inc.

Michael Jordan, Inc. PDF Author: David L. Andrews
Publisher: SUNY Press
ISBN: 9780791450260
Category : Sports & Recreation
Languages : en
Pages : 332

Book Description
Uses Michael Jordan as a vehicle for viewing the broader social, economic, political, and technological concerns that frame contemporary culture.

A Companion to Popular Culture

A Companion to Popular Culture PDF Author: Gary Burns
Publisher: John Wiley & Sons
ISBN: 1118883330
Category : Social Science
Languages : en
Pages : 608

Book Description
A Companion to Popular Culture is a landmark survey of contemporary research in popular culture studies that offers a comprehensive and engaging introduction to the field. Includes over two dozen essays covering the spectrum of popular culture studies from food to folklore and from TV to technology Features contributions from established and up-and-coming scholars from a range of disciplines Offers a detailed history of the study of popular culture Balances new perspectives on the politics of culture with in-depth analysis of topics at the forefront of popular culture studies

Hollywood's Vision of Team Sports

Hollywood's Vision of Team Sports PDF Author: Deborah V. Tudor
Publisher: Routledge
ISBN: 1317944755
Category : History
Languages : en
Pages : 240

Book Description
This book analyzes the ways in which sport reflects, imitates, and questions cultural values. It examines the representation of team sports, heroes, race, families, and gender in films and other media. Analysis of the ways in which broadcast media and films create such images allows us to map the ways in which traditional cultural beliefs and practices resist and accommodate changes. Films about sport do not reproduce a simple, unified set of values-rather, they exhibit the complications of attempting to negotiate ideological contradictions. During the last 50 years, sports films have shifted from the heroic idealization of The Babe Ruth Story (1948) to films revealing complexities, controversies, and uncertainties within the sports world, like Everybody's All American (1988). These contradictions are especially strong in the areas of race and gender, which are related major changes in the traditional notion of the hero. The book traces the transformation of the image of the hero in sports films within the context of the development of the sports celebrity, epitomized by Michael Jordan.