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Author: Thomas K. McCraw Publisher: John Wiley & Sons ISBN: 1119097290 Category : History Languages : en Pages : 407
Book Description
Tells the story of how America’s biggest companies began, operated, and prospered post-World War I This book takes the vantage point of people working within companies as they responded to constant change created by consumers and technology. It focuses on the entrepreneur, the firm, and the industry, by showing—from the inside—how businesses operated after 1920, while offering a good deal of Modern American social and cultural history. The case studies and contextual chapters provide an in-depth understanding of the evolution of American management over nearly 100 years. American Business Since 1920: How It Worked presents historical struggles with decision making and the trend towards relative decentralization through stories of extraordinarily capable entrepreneurs and the organizations they led. It covers: Henry Ford and his competitor Alfred Sloan at General Motors during the 1920s; Neil McElroy at Procter & Gamble in the 1930s; Ferdinand Eberstadt at the government’s Controlled Materials Plan during World War II; David Sarnoff at RCA in the 1950s and 1960s; and Ray Kroc and his McDonald’s franchises in the late twentieth century and early twenty-first; and more. It also delves into such modern success stories as Amazon.com, eBay, and Google. Provides deep analysis of some of the most successful companies of the 20th century Contains topical chapters covering titans of the 2000s Part of Wiley-Blackwell’s highly praised American History Series American Business Since 1920: How It Worked is designed for use in both basic and advanced courses in American history, at the undergraduate and graduate levels.
Author: Thomas K. McCraw Publisher: John Wiley & Sons ISBN: 1119097290 Category : History Languages : en Pages : 407
Book Description
Tells the story of how America’s biggest companies began, operated, and prospered post-World War I This book takes the vantage point of people working within companies as they responded to constant change created by consumers and technology. It focuses on the entrepreneur, the firm, and the industry, by showing—from the inside—how businesses operated after 1920, while offering a good deal of Modern American social and cultural history. The case studies and contextual chapters provide an in-depth understanding of the evolution of American management over nearly 100 years. American Business Since 1920: How It Worked presents historical struggles with decision making and the trend towards relative decentralization through stories of extraordinarily capable entrepreneurs and the organizations they led. It covers: Henry Ford and his competitor Alfred Sloan at General Motors during the 1920s; Neil McElroy at Procter & Gamble in the 1930s; Ferdinand Eberstadt at the government’s Controlled Materials Plan during World War II; David Sarnoff at RCA in the 1950s and 1960s; and Ray Kroc and his McDonald’s franchises in the late twentieth century and early twenty-first; and more. It also delves into such modern success stories as Amazon.com, eBay, and Google. Provides deep analysis of some of the most successful companies of the 20th century Contains topical chapters covering titans of the 2000s Part of Wiley-Blackwell’s highly praised American History Series American Business Since 1920: How It Worked is designed for use in both basic and advanced courses in American history, at the undergraduate and graduate levels.
Author: Nancy Fowler Koehn Publisher: Harvard Business Review Press ISBN: 9781591396833 Category : Business & Economics Languages : en Pages : 0
Book Description
Credit Nancy Koehn with skillfully selecting, organizing, and then editing a wealth of material that originally appeared in The New York Times from May 11, 1869. Exploring the people, trends, and pivotal events that have shaped business in America, Koehn has organized the book around a number of important themes, including:The rise of big business-the advent of mass production, a national market, and the modern U.S. economy. Wall Street-its origins, key players, influence, and evolution. Leadership-from robber barons to corporate rock stars. The growth of a consumer society, changing women's roles, development of the labor movement, the rise of the service economy, and the impact of corporate scandals.
Author: Alfred D. Chandler Jr. Publisher: Harvard University Press ISBN: 0674417682 Category : Business & Economics Languages : en Pages : 625
Book Description
The role of large-scale business enterprise—big business and its managers—during the formative years of modern capitalism (from the 1850s until the 1920s) is delineated in this pathmarking book. Alfred Chandler, Jr., the distinguished business historian, sets forth the reasons for the dominance of big business in American transportation, communications, and the central sectors of production and distribution.
Author: Charles R. Geisst Publisher: Infobase Publishing ISBN: 1438109873 Category : Business & Economics Languages : en Pages : 581
Book Description
Presents an alphabetically-arranged reference to the history of business and industry in the United States. Includes selected primary source documents.
Author: Olivier Zunz Publisher: University of Chicago Press ISBN: 0226994600 Category : Business & Economics Languages : en Pages : 301
Book Description
A study of the impact of corporate middle-level managers and white collar workers on American society and culture. An extended essay on social change based on case studies of a wide range of participants in the emerging corporate culture of the early 1900s. Zunz is in the history department at the U. of Virginia. Annotation copyrighted by Book News, Inc., Portland, OR
Author: Pamela Walker Laird Publisher: JHU Press ISBN: 1421434180 Category : History Languages : en Pages : 584
Book Description
Selected by Choice Magazine as an Outstanding Academic Title Originally published in 1998. Drawing on both documentary and pictorial evidence, Pamela Walker Laird explores the modernization of American advertising to 1920. She links its rise and transformation to changes that affected American society and business alike, including the rise of professional specialization and the communications revolution that new technologies made possible. Laird finds a fundamental shift in the kinds of people who created advertisements and their relationships to the firms that advertised. Advertising evolved from the work of informing customers (telling people what manufacturers had to sell) to creating consumers (persuading people that they needed to buy). Through this story, Laird shows how and why—in the intense competitions for both markets and cultural authority—the creators of advertisements laid claim to "progress" and used it to legitimate their places in American business and culture.
Author: Joan Hoff Wilson Publisher: University Press of Kentucky ISBN: 0813165075 Category : History Languages : en Pages : 360
Book Description
With increasing world economic interdependence and a new position as a creditor nation, the American business community became more actively and vocally concerned with foreign policy after World War I than ever before. This book details the response of American businessmen to such foreign policy issues as the tariff, disarmament, allied debts, loans, and the Manchurian crisis. Far from presenting a monolithic front, the business community fragmented into nationalist and internationalist camps, according to this study. Division over each issue varied with the size, type, and geographic region of the various business interests, and despite their formidable economic power, business internationalists are shown to have played a more limited role on certain issues than has been formerly assumed. Unfortunately for the future development of United States diplomacy and world stability, no institutional means for tempering business influence on the formulation of foreign policy, or for coordinating economic and political foreign policies, were developed in the twenties.
Author: Regina Lee Blaszczyk Publisher: Major Problems in American His ISBN: Category : Business & Economics Languages : en Pages : 556
Book Description
Lewis Issues a Forceful Warning to Industry, 1936 5. GM Managers Work Behind Closed Doors on a Collective Bargaining Policy, 1936 6. Magazine of Wall Street Assesses Corporate Performance for Investors, 1929-1938 7. St. Louis Banker Heads the Defense Plant Corporation, 1940-1944 8. Life Celebrates Henry J. Kaiser and the U.S. Wartime Shipbuilding Program, 1942 9. Mill and Factory Explains How the Aircraft Industry Recruits Women, 1942 ESSAYS Michael A. Bernstein, Why the Great Depression Was Great Howell John Harris, GM, Chrysler, and Unionization Joel Davidson, World War II and the Birth of the Military-Industrial Complex 12. Postwar Challenges and Opportunities: The Culture of Affluence and the Cold War, 1945-1980 DOCUMENTS 1. National Association of Manufacturers Outlines a Plan for Postwar Prosperity, 1944 2. Real Estate Developers Lure Business to the Suburbs, 1948 3.A Concerned Consumer Asks a Big Businessman about the Price of a Nylon Shirt, 1950 4.U.S. News and World Report Explains What the Baby Boom Means to the Economy, 1957 5. Fortune Credits Federal Policies for the Explosion of Motels, 1959 6. Senator Hubert H. Humphrey Compares R & D Expenditures at Home and Abroad, 1962 7. Vietnam War Raises Business Hackles, 1971 ESSAYS Lizabeth Cohen, From Town Center to Shopping Center: The Reconfiguration of Marketplaces in Postwar America Bruce J. Schulman, Fortress Dixie: Defense Spending and the Rise of the Sunbelt 13. Business and the Public Interest: Corporate Responsibility for Environment, Health, and Safety, 1945-2005 DOCUMENTS 1.A Prominent Zoologist Speaks about the Threat of the Modern Economy, 1949 2. Weyerhauser Explains the Forest Industry's Practices, 1949 3. Ralph Nader Blames Detroit Carmakers for Automotive Accidents, 1965 4. Alcoa CEO Explains the Public Responsibility of Private Enterprise, 1967 5. Economist Milton Friedman Urges Business to Focus on Profits, 1970 6. Sun Oil Executives Outlines the Nation's Energy Dilemmas, 1973 7.A Lawmaker Explains the Necessity for Superfund, 1981 8. CIGNA Doctor Critiques Tobacco Advertising, 1987 9. Hawaiians Debate Airport Expansion on Maui, 1996 ESSAYS David B. Sicilia, The Corporation Under Siege Mansel G. Blackford, The Controversy over the Kahului Airport 14. The Great Transition from Manufacturing to Services, 1945-2005 DOCUMENTS 1. Economist Victor R. Fuchs Highlights the Growth of Services, 1965 2. Investment Bankers Association Predicts a Computer Boom, 1963 3. Bill Veeck Assesses Baseball's Marketing, 1963 4. Ray Kroc Explains How He Built the McDonald's Empire, 1968 5. Journalists Probe Transportation Workers' Lives in the Wake of Deregulation, 1992 6. Sam Walton, Ten Rules That Worked for Me, 1992 7.A Congressman Explores Wal-Mart's Labor Practices in the United States and Asia, 2004 ESSAYS Thomas S. Dicke, We Deliver: Domino's Pizza and the Franchising Method Richard H.K. Vietor, American Airlines Competes after Deregulation Simon Head, Inside Wal-Mart 15. American Business in the World, 1945-2005 DOCUMENTS 1, Fortune Urges Business to Export Capitalism and Democracy, 1947 2. High Labor Costs and Foreign Competition Confound Steelmakers, 1968 3. National Industrial Conference Board Assesses the General Agreement on Tariffs and Trade (GATT), 1969 4. Pharmaceutical Giant Bristol-Myers Encounters Cultural Differences in Japan and the USSR in the 1970s 5, Time Documents the Agricultural Surplus, 1986 6. Journalist Thomas L. Friedman Describes McDonald's Global Expansion, 1996 7. Washington Think Tank Calculates NAFTA's Impact on Jobs, 2001 (table and maps) 8. USDA Reports NAFTA's Benefits to Agricultural Exports, 2001 ESSAYS Geoffrey Jones, Multinationals and Globalization Martin N. Baily and Diana Farrell, Exploding the Myths about Offshoring.
Author: Thomas K. McCraw
Author: Thomas K. McCraw
Author: Nancy Fowler Koehn
Author: Alfred D. Chandler Jr.
Author: Charles R. Geisst
Author: Joan Hoff Wilson
Author: Olivier Zunz
Author: Pamela Walker Laird
Author: Keith L. Bryant
Author: Joan Hoff Wilson
Author: Regina Lee Blaszczyk